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APRIL 11, 2011 [Blogger, Writing] The 3 most important rules in B2B marketing copy.
In “ A War of Enlightenment Against Marketing Jargon , Hunter Richards, Accounting Market Analyst and blogger for Software Advice , has put a few meaningless and overused marketing phrases on a Gartner-like quadrant that clearly categorizes the jargon many B2B marketers are inclined to use. That also goes for ROI, SFA, CRM, ERP and dozens of other B2B acronyms.
APRIL 11, 2011 | B2BMARKETINGSMARTS
[Blogger, Writing] The 3 most important rules in B2B marketing copy.
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