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120 Top People in Minnesota Tech on Twitter

Webbiquity

I build startup ecosystems. Fractional CMO, Marketing Growth Strategist, Pivot Marketer, Collaboration Author, Wine Blogger, Speaker, Tweets are my own views. Minnesota IT Recruiter | Minnesota Headhunter, LLC | Blogger | Startup Adviser & Evangelist | Speaker & Consultant on Recruiting & HR | Photos, Sports & Fishing.

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30 Books to Help Make You a Better Marketer

Adobe Experience Cloud Blog

While marketers don’t exactly get the summer off, Fall is a perfect time to get back to into a learning and growth mindset with 30 books to stick on your reading list. Throughout the month of September, each day we will be covering a new influencer and their great book to help you elevate your marketing. Thought leadership. Engagement.

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Email Marketing vs. Marketing Automation: Explained

SendX

I love reading books, fiction, nonfiction, anything works. But I can’t compromise on my reading, so I ordered the book I want to read from a friend’s online bookstore. In a few days, I get another email which includes a bunch of other recommended books, similar to the ones I ordered. Let’s take a very basic example here.

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12 B2B Marketing Blogs You Need To Read

Marketing Insider Group

Whether you’re a content marketer at a large technology company or a tech-savvy founder of a small startup, the insights and strategies shared by industry leaders can be a game-changer. I invite you to read and follow these amazing bloggers and if I missed your blog or someone you know, please let me know!

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Interview with ?Dan Gingiss

Onalytica B2B

Dan is the author of the book, Winning at Social Customer Care: How Top Brands Create Engaging Experiences on Social Media. A frequent speaker, blogger, and Tweeter, Dan has been named to several notable industry lists, including: “The 30 Most Influential People in Social Customer Service” by Conversocial.

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How to identify your ideal customer profile (ICP)

Lenny's Newsletter

And exactly like the book Crossing the Chasm suggests, we thought, let’s get this small group working and get them excited. The companies tended to be startups with around 50-400 employees, with either engineering leading data or the data team being very technical.” Some had more, but no one had fewer. So we tried a lot.

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Social Proof Statistics: Powerful Facts That Will Help You Boost Your Brand

Optinmonster

What Social Proof Can Do For Your Business Incorporating social proof into marketing efforts has allowed many startups and small companies to grow in popularity and see a spike in sales. Customer reviews and testimonials can be so crucial for sales that Casper went as far as suing a blogger for not recommending them as the best.