Scoop.it

FEBRUARY 22, 2024

Internal newsletters sharing company updates, wins, new hires, and upcoming initiatives keep people in the know and make them feel part of something bigger. We’re talking informational resources such as online courses, training videos, coaching programs — all that good stuff. A killer employee experience is critical.

Work Management 78

Work Management Marketing Management Content Marketing Peer-to-peer 78

NuSpark Consulting

MAY 4, 2023

Social media retargeting: Reach users who have interacted with your content on social media platforms like Facebook, Instagram, LinkedIn, or Twitter. Twitter: Twitter Ads platform allows you to retarget users who have engaged with your tweets or visited your website.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Bundling Ad Exchange 130

ConvertKit

AUGUST 4, 2021

Build a loyal community with newsletters. With a ConvertKit Free account you can share what you love on a consistent basis with your newsletter to connect with your followers and grow your business. Create your free newsletter. Welcome emails are a standard practice in ecommerce newsletters and software subscriptions.

Examples 145

Examples Newsletter Template Landing Pages 145

Scoop.it

OCTOBER 6, 2022

Look around you- if people aren’t glued to their Facebook, Instagram, and Twitter handles, they are engaged in fervent discussions regarding what’s trending over there. Open your Twitter account and locate the “Find people you know” link on the left sidebar. On your LinkedIn home page, look for the “Connections” tab.

Social Media 84

Social Media Media Marketing & Strategy Business 84

Webbiquity

OCTOBER 11, 2022

Hanging onto outdated blog posts and announcements of events long past make your site harder to navigate and make it appear neglected. Providing value to your audience in the form of informative blogs posts and compelling downloadable assets makes website visitors more likely to share their contact information with you.

Digital Asset Management 272

Digital Asset Management Product Brand Identity Branding 272

BenchmarkONE

FEBRUARY 3, 2022

If your SEO-optimized blog post is generating 1,000 visitors to your website, you could double (or even quadruple) that traffic with a proper distribution strategy. Use Newsletters. There are two approaches to publicizing your content using email newsletters. Submit a Guest Blog.

Distribution 75

Distribution Top of Funnel Effectiveness Content 75

Optinmonster

JULY 12, 2021

Are you looking for the best blogging tools to make more money from your WordPress site? Blogging has risen in popularity over the last 2 decades, and it’s proven to be one of the best ways to connect with your audience, improve user experience (UX), and attract new leads. 9 Blogging Tools to Make More Money. OptinMonster.

Tools 69

Tools Lead Scoring Lead Ranking Blogger 69

Contently

OCTOBER 5, 2020

Along the way, we also mix in social posts on Facebook, Twitter, and LinkedIn that link to the registration page and dedicate a spot to it in our weekly newsletter. In 2019, we decided to add a thin banner to the top of our homepage to promote upcoming resources and webinars. percent of the total.

Webinar Metrics 177

Webinar Metrics Banner Ads Advertisements Advertising 177

Buffer

JANUARY 31, 2023

Question: I’ve recently started an email newsletter but haven’t been receiving as many subscribers as I hoped. Newsletters have made quite the comeback. In fact, the newsletter company recently hit over 1 million paid subscribers and is still growing five years later.

Newsletter 23

Newsletter CAN-SPAM Social Media Opt-out 23

Launch Marketing

JUNE 29, 2022

For fintech companies, LinkedIn is a good place to start with Twitter a close second. Use email for newsletters, nurture campaigns, special offers, announcements and other appropriate purposes. With the efficiency gained, your marketing time and resources stretch much further. Social Media. Today, nearly 3.96

Demand Generation Agencies 118

Demand Generation Agencies Paid Search Agency Paid Content Advertising Agencies 118

Contently

APRIL 23, 2020

At every practice, I’d write 1,500 words on the best and worst performers, and send my post to a Giants fan blog. Product is sending a survey, the content team is sending a newsletter, customer marketing is sending a product update, and the sales team is reaching out with a special expansion proposal.

Content 185

Content B2B Thought Leadership Storytelling Newsletter 185

Sprout Social

JULY 22, 2016

All professionals have their go-to news outlets, blogs, podcasts and social media channels for advice and inspiration to better themselves and advance in their career. This week at #SproutChat , the community shared their favorite social media marketing resources. Social Media & Digital Marketing Strategy Resources.

Social Media 51

Social Media Resources Social Marketing Media 51

Hubspot

JUNE 16, 2020

When I sit down to write a blog post, I stick to a routine that has some flexibility. If you're writing for the professional who is part of a large organization, how does your blog cater to their needs? Many marketers agree — blogging is an important part of their content strategy. Are you keeping your audience in mind?

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

BOP Design

DECEMBER 21, 2021

Explainer posts, whether they are long-form articles, shorter blog posts, or how-to guides work well in a content marketing strategy as they walk the end-user or prospect through how to use or leverage certain products or services. It’s a resource they can take away from their search, follow, and implement best practices.

Top of Funnel 114

Top of Funnel B2B Marketing Practices B2B Thought Leadership 114

BOP Design

SEPTEMBER 16, 2021

Crafting thought leadership takes time and a significant investment of resources. The article or blog post is complete and published on your B2B website , what’s next? Don’t stop with just sharing on social media; include the thought leadership piece in your next email newsletter. Let’s take a look.

B2B Thought Leadership 116

B2B Thought Leadership Thought Leadership Tips Allocation 116

PureB2B

AUGUST 25, 2021

The obvious social media choice here is LinkedIn, given it is the market’s best business-oriented site, but social selling may potentially be done on Facebook, Instagram, and Twitter as well. Another mistake people make is thinking that social selling is usually associated with LinkedIn. That is not true.

Lead Ranking 118

Lead Ranking Linkedin Network Marketing Social Media 118

Hubspot

MARCH 1, 2021

It can either draw them in further with online resources and content , podcasts, videos, and news, or it can say the same thing as your competitors' sites, providing a laundry list of services and a nice look, but neither helping nor hurting your chances to start or enhance a relationship. Pull People to You.

Marketing Websites 101

Marketing Websites Marketing Budget Case Study Case Studies 101

Webbiquity

MAY 30, 2019

For example, if one segment of your audience has attended a webinar you hosted, you can personalize their newsletter update with an excerpt from that webinar. It’s smart to do the same with your blog posts. Connect with him on Twitter and LinkedIn. Image credit: 6 Essentials for email targeting.

Personalization 246

Personalization Planning Paid Search Agency Marketing Automation Services 246

Only B2B

NOVEMBER 23, 2021

A large percentage of marketing efforts and resources are wasted when sales and marketing teams are not synchronized. They’re more likely to sign up for newsletters or blogs you have accessible if they visit your website and find content that attracts them. Ought to Drive Target Audience Traffic to Adaptive Content.

Marketing Qualified Leads 118

Marketing Qualified Leads Lead Ranking Top of Funnel Sales Qualified Leads 118

Hinge Marketing

JUNE 4, 2015

With all the other fancy marketing channels to choose from — LinkedIn, Twitter, Facebook, pay-per-click ads, etc — email sounds old and washed up. But according to a study by McKinsey & Company , email was nearly 40 times more effective at acquiring customers than Facebook and Twitter combined.

Newsletter 48

Newsletter Ad Building Paid Search Agency Business 48

Sprout Social

JUNE 25, 2019

You can add them to your home page, blog posts, emails or even marketing collateral. You can download the approved “f” logo files from the Facebook Brand Resource Center. You can download the approved Instagram icon files from the Assets section of the Instagram Brand Resource Center. Twitter icons. LinkedIn icons.

Social Media 108

Social Media Media Guidelines Youtube 108

Optinmonster

DECEMBER 28, 2023

By the end of this blog, you’ll have a better idea of which platform works best for you to grow your brand. Gen Z likes subscribing to email newsletters as much as they love consuming social media content. Recently, LinkedIn changed its algorithms to prioritize posts that share “knowledge and insights.”

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Lenny's Newsletter

SEPTEMBER 5, 2023

👋 Hey, I’m Lenny and welcome to a 🔒 subscriber-only edition 🔒 of my weekly newsletter. We networked aggressively on LinkedIn with our alma mater networks etc. We asked our angel investors and combed their LinkedIn networks. So they were all cold through LinkedIn. That’s how it started.”

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

ViewPoint

JULY 26, 2018

With the final edited version of the podcast replay and the transcript, Jane can push the content to the blog writer to use in an upcoming blog entry. The embedded player code allows anyone reading the blog to also listen to the program. The blog is usually read by about 2,500 people a week; this should do well there.

Thought Leadership 120

Thought Leadership PointClear Case Studies Budget Programs 120

Convince & Convert

FEBRUARY 1, 2016

There’s no shortage of how-to articles and blog posts on leveraging the power of social media. You might argue that social platforms are where your buyers are, so it makes sense to dedicate time and resources there to figure out how to reach and interact with them. highlight to tweet) Here’s why. Getting the Sequence All Wrong.

Marketing & Strategy 167

Marketing & Strategy Business Social Media Domain 167

Moz

SEPTEMBER 21, 2020

The same thing can be said for businesses that are building a social media presence or a new newsletter following. It takes time to write a brand-new blog article every day, especially when you're an in-house team with a low number of resources and budget. Create an outline for the blog. You start with video.

SEO 85

SEO Top of Funnel SERP Content 85

Sprout Social

AUGUST 24, 2022

Social media managers leading these partnerships balance finding creators, hosting meetings, advocating for resources and approving content. I managed a personal blog and my own social media platforms. We asked our LinkedIn community which skills are the most important to become a social media manager. Understand each network.

Social Media 103

Social Media Work Management Marketing Management Clickthrough 103

Brandpoint

JUNE 1, 2022

Not everyone can get away with a Wendy’s-style Twitter account, but you can still make sure your voice shines through in your messaging. Whether this is blog content, social media posts or emails, your content needs to provide value and answer the age-old question of “What’s in it for me?” LinkedIn can act as a mixed bag.

Ideal Customer Profiles 77

Ideal Customer Profiles Brand Identity Branding Planning 77

Scoop.it

OCTOBER 12, 2021

In today’s day and age, where millions of social media posts, blog posts, videos, and articles are pushed out on a daily basis, you have to be intentional and focused. For convenience and clarity, organize all of this information into a singular resource that can be easily shared and accessed throughout the company. Source: [link].

Organization 99

Organization Marketing & Strategy Marketing Strategy Webinar Metrics 99

Webbiquity

JANUARY 9, 2024

Naturally, they are going to share it across their social media channels like Twitter (I refuse to call it X) and LinkedIn. Curated Resource Posts (Listicles) What It Is Most of us have heard of listicles – these are usually posts such as “10 ways to do X”. Publish the listicle on your blog.

Traffic 204

Traffic Peer-to-peer Linkbait Customer Surveys 204

Buffer

SEPTEMBER 6, 2022

It’s really difficult – at least without support – to be creating long-form content for YouTube, then chopping it up for TikToks or Instagram Reels and running a blog. Jack Appleby , Creator at Morning Brew , in addition to his consistent publishing on Twitter and LinkedIn, shares some timely advice.

Creativity 120

Creativity Youtube Newsletter Comparison 120

Biznology

DECEMBER 20, 2017

While there, I tweeted fairly consistently ( @keving789 ), and our company Twitter account ( @microassist ) was pretty active. More broadly, my colleagues and I regularly engage in conversations on social media, write other commentaries, publish blog posts, and schedule webinars. Which all got me thinking about sharing knowledge.

Personalization 80

Personalization Thought Leadership Conference Training 80

Hubspot

DECEMBER 21, 2020

To help with writer's block, we've put together 10 copywriting templates you might use for any of your marketing efforts, including blogging, social media, email marketing, and even internal memos. Featured Resource: 15 Email Templates for Marketing and Sales. This blog post template is an example of a product or service review.

Copywriting 101

Copywriting Template Work Management Marketing Management 101

EveryoneSocial

DECEMBER 21, 2020

Instead of sending a one-off email or message in a group chat to your colleagues about a helpful newsletter or blog related to a new project, you could start a group devoted to that topic and keep the conversation going and refreshed. Automate Company Newsletters with Content Email Feature. Integrate with Technology Effectively.

Transparency 98

Transparency Newsletter RSS User-Generated Content 98

Valasys

MAY 2, 2023

If you don’t know how to build a website, there are numerous online resources that can assist you in creating one from scratch. Facebook, Twitter, and Instagram are the three largest social media platforms. One strategy in this respect is to issue a newsletter. You must have a website as the hub of your marketing efforts.

Ideal Customer Profiles 52

Ideal Customer Profiles Paid Search Agency Telemarketing Marketing & Strategy 52

Only B2B

JULY 7, 2023

Create compelling lead magnets: Offer valuable resources such as eBooks, whitepapers, industry reports, or exclusive content that your target audience finds enticing. Offer newsletter subscriptions, webinar registrations, or access to exclusive content as incentives for visitors to subscribe.

Marketing AI 62

Marketing AI Webinar Metrics Trends Co-Registration 62

Convince & Convert

APRIL 5, 2016

I also remember when Twitter, LinkedIn, and Facebook were the only social media platforms that marketers really needed to pay attention to. In this blog post, I’m going to share with you four social media tactics that are going away like the landline. Adding Thousands of Connections to LinkedIn. It wasn’t that long ago.

Social Media 115

Social Media Tactics Media CAN-SPAM 115