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Five Smart Tips for Choosing a Winning Domain Name

Navigate the Channel

If you’re fortunate enough to be choosing a domain name for a new business venture or company site, congratulations. We’re going to hit you with a couple of quick facts you should consider before we talk the importance of domain names. Now we can discuss our five top tips to help you choose a winning domain name.

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How to increase profitability by monetizing off-Amazon advertising

SmartBrief - Marketing

It used to be simple: Selling on Amazon meant you advertised on Amazon. However, the growth in the number of Amazon sellers and resulting increased competition are pushing up CPCs for Amazon ads, putting pressure on sellers’ margins — and forcing them to explore off-Amazon advertising.

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7 SEO Processes That Get Easier with Increased PageRank/Domain Authority - Whiteboard Friday

Moz

What factors are affected as you improve PageRank or Domain Authority, and how? So the title of today's Whiteboard, "7 SEO Processes That Get Easier with Increased PageRank and Domain Authority." So why did we choose PageRank and Domain Authority? When you have more link equity, Google will crawl more of your pages.

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Best Practices for International SEO

Brightedge

Google is the largest search engine globally, with a market share of nearly 90%. In many countries optimizing for Google alone will allow you to reach your prospective clients. For example, sites wanting to have visibility in Baidu should ideally be created with a Chinese domain and hosted on a Chinese server.

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This Month in Email: A Recap of Email Marketing News in September 2023

Litmus

Also—Gmail is now rejecting unauthenticated mail , so ensure to have Domain Keys Identified Mail ( DKIM ) or Sender Policy Framework ( SPF ) set up. Amazon shoppers: with Prime Day around the corner , keep a keen eye on potential phishing emails from senders posing as Amazon. Fort Lauderdale, Florida made a $1.2

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Make It to the Inbox With Litmus Spam Testing

Litmus

Also called domain authentication or validation, email authentication helps prevent spoofing and phishing scams (like emails meant to look like they come from Amazon or your bank—but don’t). Shows that your email is associated with your domain. Domain-based Message Authentication, Reporting & Conformance (DMARC).

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9 Best SMTP Services for Reliable Transactional Emails

Optinmonster

If you have a specific one you’re interested in, feel free to use these links to jump directly to it: SendLayer SMTP.com Brevo (formerly Sendinblue) Mailgun SendGrid Amazon SES Postmark Google Workspace Moosend 1. It protects your domain and IP reputation and ensures high delivery rates. It starts at $60 per month.