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How to Maximize ROI with Email Marketing for B2B

Webbiquity

Beyond merely addressing the recipient by name, personalization entails creating content that speaks to their unique problems and difficulties. Out of all digital marketing channels, Statista reported that 30% of marketers worldwide consider email marketing to have the highest return on investment.

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5 Bloggers Who Started a Blog in 2017 and Survived

Marketing Insider Group

When you start a blog, you understandably look for advice from experts to help get you started. You look at countless blogs in your niche – ones that have probably been going for a while and enjoying various types of success. We received so many stories, some of which have been published on the ProBlogger podcast. Ghandi (May 2017).

Blogger 254
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Maximizing Efficiency with B2B Marketing Automation: Key Strategies

Webbiquity

Personalization at scale: Crafting personalized content that resonates with each segment of your audience becomes more challenging as your business scales (which, again, is why humans can’t be taken entirely out of the loop). By automating this process, businesses can consistently engage leads with relevant and timely content.

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Four (of the) Worst Practices for Pitching Bloggers

Webbiquity

Brands that are successful at pitching their news and stories to bloggers increase their online presence, gain credibility, and score those coveted “earned” backlinks that Google values as a factor in search rankings. Yet bad, even horrible , blogger pitching practices remain common—because they are easy. ” Perfect!

Blogger 100
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Brooke B. Sellas From B-Squared Media on Starting a Social Media Agency

Sprout Social

Everything you write down can turn into some sort of content for yourself. As soon as I know I have a repeatable process that works for done-for-you social or for advertising or for content, or whatever it is, then I can scale. Sellas is the founder of @HelloBSquared , which specializes in “done-for-you” social media management.

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How to Optimize Content for Generative AI

Convert

Collaborate with other (personal) brands on content creation, event hosting, giveaways, etc. Let’s try to figure this out! What are generative AI engines? Generative AI engines generate accurate and personalized answers to any search query. Back in 2020 , I was writing about Google as an answer engine versus a search engine.

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The 20 Best Growth Hacking Strategies to Skyrocket Your User Base

Optinmonster

Lead magnets usually offer a piece of digital, downloadable content, such as a free PDF checklist, report, or eBook like in the example above. Lead magnets usually offer a piece of digital, downloadable content, such as a free PDF checklist, report, or eBook like in the example above. Businesses that don’t grow soon disappear.