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Actionable Steps to Improve Local SEO

seo.co

While certain SEO fundamentals , like maintaining a regular and high-quality content strategy, still apply to local businesses, entrepreneurs also need to take measures to optimize their online presence for a local community. Example: If you have a page for Kansas City Events in 2013, you want that to be specifically portrayed.

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How Public Relations Can Help With Blog Content Creation

SmartBug Media

You can use SEO-optimized blog posts to provide answers to the questions your audience is seeking in expert fashion. A strong PR professional or team will have established valuable relationships with reporters and bloggers. This post was originally published on February 1, 2013, and was updated in February 2020.

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How to Use LinkedIn for Lead Generation

Webbiquity

These digital benefits attracted a lot of attention, which gained the organization approximately 54,000 new members in the first six months of 2013 alone. The key is to target the right person in the company, such as the SEO, and to be persistent and smart about how you are reaching out. Sponsored InMail.

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34 Compelling Content Marketing Stats and Facts

Webbiquity

42% of B2B marketers viewed themselves as successful with their content marketing efforts in 2014 – up from 36% in 2013. The top metrics used by B2C marketers to measure content marketing success are website traffic (62%), sales (54%), higher conversion rates (39%), and SEO ranking (39%). TopRank ). TopRank ). TopRank ).

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The Real Challenge for B2B Content Marketers

Digital B2B Marketing

In the Content Marketing Institute’s 2013 benchmarks (released in October 2012, in addition to content they mastered time travel), the top challenges are producing enough content (64%), producing the kind of content that engages the audience (52%) and producing a variety of content (45%). Content was a supporting element only.

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120 Top People in Minnesota Tech on Twitter

Webbiquity

2013 Jake Wade Award. Fractional CMO, Marketing Growth Strategist, Pivot Marketer, Collaboration Author, Wine Blogger, Speaker, Tweets are my own views. Minnesota IT Recruiter | Minnesota Headhunter, LLC | Blogger | Startup Adviser & Evangelist | Speaker & Consultant on Recruiting & HR | Photos, Sports & Fishing.

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Marketing Expertise: Our Top 20 of 2020

Exo B2B

million words on digital marketing since 2003 and is the author of Optimize : How to Attract and Engage More Customers by Integrating SEO, Social Media and Content Marketing. She is a regular blogger/podcaster and has contributed to the editorial staff of Forbes, Huffington Post Canada and Medium.