Hubspot

OCTOBER 28, 2020

When I first started working at HubSpot, I'll admit I wasn't the most analytically-minded person. It highlights important questions you should ask potential analytics providers ( including HubSpot! More likely, however, you'll probably want to establish benchmarks that are specific to your own business and industry.

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Atomic Reach

JANUARY 3, 2019

This is where content marketing comes into play. Content Marketing allows brands to speak to you while coming across as authentic, empathetic, and dedicated to connecting with you. For the foreseeable future, content will remain as king. For the foreseeable future, content will remain as king. Through j effbullas.

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Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Hubspot

MAY 7, 2012

Visual content has taken 2012 by storm, and leading the pack is the much beloved (and sometimes bemoaned) infographic. What has 2012 delivered marketers in the way of awesome infographics? Take a look at our favorite marketing infographics so far in 2012! Seriously Awesome 2012 Marketing Infographics.

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Best Practices Hubspot Mobile Marketing Social Networks 28

Hubspot

FEBRUARY 23, 2014

At the Inbound 2012 Keynote Address , HubSpot CTO and co-founder Dharmesh Shah began his speech by showing a picture of his newborn baby. Sometimes it might be nice to see a cute baby picture or an amusing video of a cat, but other times you just want to get down to business. The professional social network.

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Hubspot

FEBRUARY 17, 2021

Back in 2018, I chose to work at HubSpot because I loved HubSpot's content, and its culture. In fact, HubSpot has been touting the benefits of remote work since 2012 in its Culture Code , which states: "Work isn't a place we go, it's a thing we do.". Office space has undeniably seen a change in recent years.

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Paid Search Agency Work Management Companies Planning 97

Hubspot

FEBRUARY 1, 2021

Instead of hearing from the HubSpot team why we thought our event was great, these posts let you hear why it's a can't-miss opportunity from actual attendees. Other business-related organizations, such as chambers of commerce, will be happy to list your event for free, especially if you offer discounts to their members. Really busy.

Inbound Marketing 98

Inbound Marketing Tips Planning Paid Search Agency 98

KoMarketing Associates

JULY 2, 2019

ROI is measured along a cycle that could span weeks or months depending on your industry and business model. The marketing landscape today consists of a wide range of tools to measure and optimize everything from content to campaigns ( check out AdStage! ). Using UTMs, you can track back to parameters like content, medium, or source.

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Tactics Lead Ranking ROAS Effectiveness 120

Hubspot

DECEMBER 21, 2011

So to get everyone excited for 2012, we reached out to industry influencers (deep breath) Anita Campbell, Valeria Maltoni, David Meerman Scott, Michael Brito, Jason Falls, Stephanie Agresta, Todd Defren, Aaron Strout, Rachel Happe, and Chris Brogan (phew! In 2012, companies will get found online by. ".learning The tail becomes the dog."

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Dwell PR Inbound Marketing Twitter 28

Hubspot

DECEMBER 17, 2012

And let me tell you: The year 2012 brought us some of the most exciting and memorable marketing campaigns. With the Olympics and the presidential election under our belts, 2012 was undoubtedly an exciting year for news, and a lot of that excitement spilled over into campaigns in the marketing industry. Could newsjacking be one of them?

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Hubspot

JUNE 14, 2012

But how much does all that contribute to the strength of Twitter as a social network ? Well we think it's time to look into the question further; it's time to host an official marketing debate about whether Twitter is a dying social network. And here at HubSpot, we have two employees with very opposing views on this subject.

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Hubspot

AUGUST 14, 2018

Knowing which companies already make headlines and which ones are due for some press would be useful -- if you know which blockchain companies are poised for success and which ones aren’t, you’ll be more likely to pick the right blockchain company for your business and the right crypto assets for your investment portfolio. Celsius Network.

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Digital Asset Management Enterprise Management Marketing Management Peer-to-peer 73

Hubspot

NOVEMBER 27, 2012

In the last 11 months, there have been tons of updates to our favorite social networks, several of which were extremely relevant for marketers and business owners. Here are the biggest social media updates of 2012, and why they were so darn important to marketers. The Biggest Facebook Updates of 2012. 5) Tailored Trends.

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Marketing Insider Group

DECEMBER 22, 2011

“These are a few of my favorite things…” Now that you have that song in your head, let me tell you a little bit about how I come up with some of my blog content. Here is the @ chiefmartec preso on “Content marketing + conversion optimization” from #oms11. Social Business Leadership Framework: [link].

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B2B Thought Leadership Paid Search Agency Forrester Social Media 100

Webbiquity

FEBRUARY 2, 2012

As things stand now, there’s unlikely to be a 2012 version of this post next year. ” A Marketer’s Guide to Quora by HubSpot Blog. The first is finding topic ideas for tech-oriented content: “take a look at all of the ‘open questions.’ Will it go the way of MySpace?

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Best Practices Social Media SEO Blogger 100

Hubspot

MAY 15, 2017

After all, 92% of marketers say that social media is important to their business. There’s technology available, for example, to post the same content to multiple social media channels. But should you be posting identical messages to each network? Focus your energy here, and then repurpose that content for other channels.

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Social Media Advertising Channels Copywriting Media 101

Hubspot

MARCH 15, 2017

These bots search the web for content that’s potentially been plagiarized. Think: Illegal uploads, copying someone else’s work without proper attribution, or other improper use of proprietary content. One prime example is YouTube’s Content ID, which is assigned to copyright owners on the network. Source: botler.

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Copyright Classified Ads CAN-SPAM Amazon 75

Hubspot

JANUARY 21, 2011

Advertisers, especially small and medium sized businesses, need to start thinking about alternative advertising channels in order to stay competitive without burning through their marketing budget. Inbound Marketing levels the playing field by rewarding quality of content instead of size of marketing budget. Optimize for Mobile.

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Social Networks Mobile Advertising Burn Rate Emarketing 28

accelerate agency

OCTOBER 14, 2021

The SaaS business model How SaaS differs from traditional software Types of SaaS companies: B2B & B2C Why businesses use SaaS Stages of a SaaS company Top 20 SaaS companies of 2022 Top 6 SaaS companies to work for FAQ about SaaS Getting started with a SaaS company What is a SaaS company? What is SaaS?

Enterprise Management 52

Enterprise Management Paid Search Agency Work Management Marketing Automation Services 52

accelerate agency

OCTOBER 14, 2021

The SaaS business model. Why businesses use SaaS. FAQ about SaaS. SaaS adoption has been developing rapidly since 2018 and accelerated in 2020 amid the COVID-19 pandemic, with a growing need for business agility and the shift to remote work. . What is a Saas Company? How SaaS differs from traditional software.

Enterprise Management 52

Enterprise Management Paid Search Agency Work Management Marketing Automation Services 52

Hubspot

APRIL 13, 2012

As the two newest social networks, Google+ and Pinterest have gotten a lot of attention recently. Each has experienced rapid growth and adoption, leaving marketers wondering how to effectively leverage each new platform for business. 1) As of April 2012, Google reports that Google+ now has 170 million active users.

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Statistics Google Stats Emarketing 28

Hubspot

MAY 16, 2012

We know what in marketing annoys us , but we were curious what our audience -- made up of business owners, marketers, content creators, and consumers -- had to say about the matter. HubSpot Pet Peeve: People who stereotype marketers as people who plan parties and send out press releases. — Joy(@JoyonCapeCod) May 14, 2012.

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Advertising Agencies Paid Search Agency Planning Viral Marketing 28

Hubspot

NOVEMBER 15, 2012

As users, we often prefer consuming visual content to reading blocks of text. Even u sage of the photo-sharing tool Instagram, purchased by Facebook in April of 2012, has increased 1,179% in six months. EdgeRank is Facebook's visibility algorithm based on users' interaction with your Facebook Page content.

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Facebook Generation Clickthrough Sample 28

Webbiquity

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

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Paid Content Social Media Stats Social Marketing 100

Hubspot

MAY 29, 2015

This post originally appeared on HubSpot's Agency Post. To read more content like this, subscribe to Agency Post. Etsy, Uber, and eBay provide a platform for a person to become a business. Consumer internet usage growth rates have slowed down -- up 21% in 2014 versus an increase of 31% in 2012. Visual Content Is King.

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Advertising Agencies Mobile Advertising Paid Search Agency Verticals 28

Hubspot

JUNE 1, 2018

“It seems like we’ve reached a point where more internet users would require a greater investment in infrastructure, especially in underserved or underdeveloped regions,” says HubSpot Social Media Editor Henry Franco. Let's assume the answer is 'yes,'" Pan says. The golden ticket isn't actually virtual reality.

Trends 72

Trends Peer-to-peer Paid Search Agency Privacy 72

Hubspot

FEBRUARY 6, 2013

Below are some examples of businesses proving that Vine can be an effective marketing platform, and that you can say a lot in six seconds! Gogo, an in-air internet provider for business and commercial flights, got its Twitter followers riled up by posting a quick clip of what they could win in the upcoming giveaway. 15) HubSpot.

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Creativity Business Hubspot Paid Search Agency 28

Hubspot

SEPTEMBER 16, 2012

The True Power of Evergreen Content - A Case Study, From SEOmoz. Evergreen content, or content that is perpetually relevant, can be used as a foundation for your company’s overall content strategy. Essentially, think of it as content that's more or less the opposite of news. Curious to read more?

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Ad Exchange Case Studies Case Study Paid Search Agency 28

Hubspot

NOVEMBER 28, 2012

So I don't think Google really "hates" anyone, but I think over the years they've unintentionally made things a little bit more difficult for small business owners. This isn't to say small businesses should stop focusing on Google as a marketing engine -- it just means they'll have to work a little harder. provocative, right?

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Small Business Marketing Google SMB Business 28

Hubspot

SEPTEMBER 13, 2012

We just wrapped up our own conference here at HubSpot, INBOUND 2012 , and as the event coordinator, I thought it might be timely to share some of the things we learned from this event. At INBOUND 2012, for example, HubSpot's co-founders Brian Halligan & Dharmesh Shah had quite the entrance. Check it out!

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Co-Registration Tips Peer-to-peer Conference 28

Hubspot

DECEMBER 20, 2012

At this point, we know that consistent, frequent blogging is critical to your business’ online success. In fact, according to the 2012 State of Inbound Marketing , 70% of companies that publish articles 2-3 times per week have acquired a customer through their blog. Titles and Content Details. Authors and Due Dates.

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Template Business Blogging Planning Buyer Personas 28

Hubspot

JANUARY 20, 2012

Sure, 90 million may seem like nothing compared to Facebook's giant 800 million user base , but considering the new social network has only been around a mere 7 months, the growth isn't easily ignored. Especially still if you weigh in the fact that it's not really about the individual power of Google+ as a social network.

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Google Social Networks Opt-in Network Marketing 28

Hubspot

FEBRUARY 10, 2017

Snapchat CEO and co-founder Evan Spiegel wrote this in the first post on the Snap Inc. -- then Snapchat -- blog back in 2012, when users could only send photos, and only on iOS devices. Since Spiegel's blog post, Snapchat has already had a huge impact on social media and content marketing. 2012: Video arrives.

Paid Search Agency 28

Paid Search Agency Social Media User-Generated Content Emarketing 28

Hubspot

AUGUST 13, 2012

But you may have heard that we're in the heat of planning the biggest inbound marketing conference ever (at which Cyndi Lauper is indeed performing) -- INBOUND 2012. We're going to share some of our secrets with you that have helped drive our ticket sales for INBOUND 2012; hopefully these will help you promote your next event, too!

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Hubspot

FEBRUARY 3, 2012

In 2012, marketing is publishing, so let's learn how to be a great publisher in an industry under constant disruption. In the fourth quarter of 2011, Amazon said it sold millions of Kindle electronic reading devices, but the business still came in a billion dollars in revenue below Wall Street expectations. But Amazon doesn't care.

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Cable Media Planning Amazon 28

Hubspot

AUGUST 19, 2012

If you're spending this Sunday on your computer, it's time to take a break and read up on some interesting inbound marketing content that came to us from around the internet this week. 10 Reasons Your Content Doesn't Attract Links From CopyPressed. 10 Reasons Your Content Doesn't Attract Links From CopyPressed.

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Inbound Marketing Content Profiling Blogger 28

Hubspot

AUGUST 21, 2017

In April, LinkedIn announced it had reached 500 million members, making it one of the most popular social networks for professionals and one of the top social networks overall. With new social networks sprouting up constantly, LinkedIn is a platform that often gets underutilized or put on the back burner. 29 Top LinkedIn Tips.

Network Marketing 101

Network Marketing Linkedin Tips Paid Search Agency 101

Hubspot

FEBRUARY 1, 2017

Before you can even begin to expect to earn their business, you need to demonstrate your ability to deliver on what your product or service promises. But at the end of the day, what you really need to win new business is cold, hard proof. How to Write a Business Case Study: The Ultimate Guide. The Customer's Business.

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Case Studies Case Study Studies Template 36