Remove sales-planning-process
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The Marketing Book Podcast: “Organic Social Media” by Jenny Li Fowler

The Forward Observer

Fowler breaks down the important questions to help readers determine the best platforms to invest in, how they can streamline the approval process, and other essential strategic steps to create an organic following on social platforms. With this book, social media managers will future-proof the online presence of any organization.

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What is PDCA? (and Why It Matters for Marketers)

Marketing Insider Group

All versions of the cycle of experimentation and improvement are based on a scientific method that was first introduced in the work of Francis Bacon, which he explained as “hypothesis–experiment–evaluation” or, in simpler terms, “plan–do–check.”. What is PDCA (Plan Do Check Act)? What is PDCA (Plan Do Check Act)?

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Six Ways Effective Revenue Marketing Can Change Your Business

Webbiquity

An effective marketing strategy and sales business plan are essential to drive growth. Revenue marketing tries to close the gaps between sales and marketing by combining closed-loop data feedback and automation to ensure no money is wasted. Integrate Your Sales and Marketing Teams. Guest post by Samantha Waites.

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How BODs Can Architect Better Strategic Customer-Centric Designs | What’s Your Edge

Vision Edge Marketing

Sales-centric strategies concentrate on closing deals. Anyone who has ever worked in a Sales-centric company can appreciate the internal chaos this approach can create. Ensure a Solid Technology and Process Foundation : Customer-centricity requires stellar operational processes and a robust technological infrastructure.

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Win Sales Calls with Webinar Production

Speaker: Dawn Baron, President, Passion Profits Consulting, and Shelley Trout, Webinar Producer, Aggregage

Smart webinars are one of the best way to address these challenges, efficiently reach your target audience and generate highly qualified sales leads. They’ll share the processes and tricks they’ve learned from producing hundreds of webinars. Which production secrets are key to transitioning webinar attendees to active sales prospects.

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Maximizing Efficiency with B2B Marketing Automation: Key Strategies

Webbiquity

Business process automation is, hands down, one of the best technological innovations to come along in decades. But how do make the best use of it (or get started, if you’re still stuck in manual processes)? This will eventually ensure that your marketing and sales efforts are focused where they will have the greatest impact.

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Driving Growth with Voice of Customer Data: A Step-by-Step Approach

Convince & Convert

It feels like our marketing planning and execution process is running faster than ever before. But acquiring, capturing, and processing this data is one thing, what do you do with it once you have it? Process data Once you’ve got the data, it’s time to organize and analyze it to spot patterns and trends.

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7 Marketing and Sales Strategies to Grow Your Revenue Fast

Speaker: Christopher Ryan, Founder and CEO of Fusion Marketing Partners

Many companies have the core marketing and sales elements to take their revenue to the next level, but are still missing out on some key opportunities. This could be due to a variety of factors, from a revenue plan that needs refreshing to broken processes.

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An Actionable Guide to Building Out an Account-Based Marketing Strategy in a Single Quarter

Speaker: Justin Keller, VP of Marketing, and Brad Beutler, Director of Content at Terminus

Are you searching for a new creative go-to-market plan in our new digital-first, work-from-home environment? How the TEAM framework relates to an effective go-to-market strategy and plan. Tactical things to consider during this process, from the Sales and Marketing POV.