Hinge Marketing

JULY 14, 2022

A digital press kit on your website. If you’re submitting speaker proposals, you need a digital press kit on your website that gives prospective hosts what they need to appreciate why you’re a good fit for their event. Here are a few examples of high-quality press kits: Lee Frederiksen’s Press Kit.

Thought Leadership 80

Thought Leadership Press Ideal Customer Profiles High Quality Lead 80

Optinmonster

DECEMBER 21, 2023

Prepare a Press Kit If you want media to cover your product launch, you should prepare a press kit. A press kit is a set of media assets like company information, founders’ bios, images, quotes, or even news articles. These public relations (PR) firms let you publish press releases online.

Campaigns 88

Campaigns Ad Building Planning Paid Search Agency 88

Trade Press Services

JANUARY 2, 2024

Key components should include a well-written and attractively designed resume, thought leadership content, press kit and brand identity. Wishing you a Happy New Year from Trade Press Services! The post Lessons Learned in 2023 and How to Use Them in 2024 appeared first on Trade Press Services.

Marketing AI 52

Marketing AI B2B Thought Leadership Enterprise Management Thought Leadership 52

Content Marketing Institute

MAY 2, 2019

A press pack or media kit sounds simple and obvious for public relations pros pitching media to write about a company. But many marketers don’t think about how a press kit can be helpful to their content promotion. Here’s what you need to know.

Media 104

Media Public Relations Press Content 104

TrustRadius Marketing

MAY 9, 2023

Press Release Additional Resources: Review Growth Kit More Opportunities to Win TrustRadius Awards Schedule a consultation! Check out our awards calendar and find out what it takes to qualify. If you need support creating a killer review generation strategy, get in touch with a TrustRadius expert today.

Marketing Management 98

Marketing Management Customer Satisfaction Ideal Customer Profiles High Quality Lead 98

Sword and the Script | B2B

OCTOBER 19, 2021

Among a few of the eccentric companies, even pseudo competitors – those with a bit of overlapping technology – were persona non grata on company pages, blogs, press releases, reports and so on. Importantly, the authors noted, Twix sales didn’t increase, even after Kit Kat praised the candy as delectable.”. And the results?

Research 62

Research Tips Sales Cycle B2B Sales 62

SpotMe Blog

APRIL 4, 2023

Press contact: David Pires, press@spotme.com, +1 312-383-9087. You can find the official press kit here. Both parties have agreed not to disclose transaction details. The post SpotMe to Join Forces with Swiss Post appeared first on SpotMe.

Enterprise Management 52

Enterprise Management Marketing Management Marketing Automation Services Forrester 52

Outgrow

OCTOBER 7, 2021

. #8 Distribute Press Releases and Create a Press Kit. With press releases, you stand a chance to pop up in Google search when someone’s looking for more information about your brand. As there are plenty of free directories available where you can distribute your press releases. and write about you!

eCommerce 101

eCommerce Outgrow Business Marketing Budget 101

Vidyard

DECEMBER 16, 2020

Video-for-Remote-Sales Training and SKO Kit – for Sales Teams : A comprehensive resource kit that any business can use to help train their sales reps on how to be great on camera, how to record and send their own custom videos, and how to use video effectively at each stage of the buying process. press@vidyard.com .

B2B Sales 76

B2B Sales Video Marketing Class B2B 76

ClearVoice

JANUARY 12, 2021

How do you create a successful press kit or media kit? Before we get into the winners of the medium along with some things you should never do, it would probably help to define just exactly what a press kit is and why you need to create them. And your press kit doesn’t have to be extensive.

Press 128

Press Examples Practices Media 128

Vidyard

DECEMBER 16, 2020

Video-for-Remote-Sales Training and SKO Kit – for Sales Teams : A comprehensive resource kit that any business can use to help train their sales reps on how to be great on camera, how to record and send their own custom videos, and how to use video effectively at each stage of the buying process.

B2B Sales 65

B2B Sales Video Marketing Class B2B 65

Trade Press Services

OCTOBER 16, 2023

A well-written and comprehensive brand guide and media kit ensure your brand’s personality and message are consistent through internal and external communications. The post Mastering the Art of Brand Storytelling: Four Tips for Success appeared first on Trade Press Services.

Storytelling 52

Storytelling Brand Identity Branding Tips 52

Trade Press Services

DECEMBER 18, 2023

Create holiday “self-care” kits. Happy holidays from Trade Press Services. The post 25 Acts of Kindness to Bring the Holiday Spirit to the Workplace appeared first on Trade Press Services. Invite a junior employee to a session they will learn something from.

Act-On 52

Act-On Press Work Management Thought Leadership 52

KoMarketing Associates

DECEMBER 16, 2014

“editorial calendar” +”media kit” Cision offers a free global database of upcoming media opportunities with EdCals. Make sure to review a publisher’s press or media kit to determine opportunities for increased brand exposure.

B2B Marketing 120

B2B Marketing Advertorials Content Marketing B2B 120

ClearVoice

MAY 14, 2020

Update letters, presentations and press conferences all have their place in the spectrum of how companies communicate with investors and shareholders — and the content mix changes based on how big your company is, and how your key investors like to hear from you. It might evolve to include press outreach with multi-prong communication.

Work Management 112

Work Management Marketing Management Press Content 112

ClearVoice

FEBRUARY 11, 2019

Google hopes to decrease the anxiety and confusion with their upcoming release of @GoogleAnalytics Site Kit. | #Martech | #ContentMarketing Click To Tweet. ” Because MonsterInsights seems to have emerged as the plugin of choice over the last few years, we’ll be comparing the upcoming Google Analytics Site Kit with MonsterInsights.

Analytics 69

Analytics Google Marketing Analytics Tools Marketing Websites 69

Scoop.it

JANUARY 7, 2021

To achieve this consistency, start by preparing your press kit that should contain the following elements: logos in PNG format. press releases. The first step you need to make on your journey to a successful online brand is to make sure that you are consistent on all the channels you will use for your branding strategy.

Ad Building 98

Ad Building Brand Identity Branding Business 98

The Point

DECEMBER 23, 2011

You can expand the appeal of content like these by packaging them into information kits. An information kit, generally speaking, is a compilation of informational content designed to appear to be more than the sum of its parts. The following is a recipe for a good information kit.

Enterprise Management 100

Enterprise Management Lead Qualification Case Studies Case Study 100

EMagine B2B Blog

APRIL 17, 2019

Direct-to-Consumer (DTC) genetic testing kits are becoming increasingly popular with the public. The Evolution of DTC Genetic Testing Kits. According to a press release from Global Market Insights, the DTC genetic testing market will grow to $2.5 The company’s test kit for common hereditary cancers is $199.

Cost 67

Cost Press Advertising Agencies Positioning 67

Zoominfo

OCTOBER 5, 2021

Her company uses data to predict global food and agriculture markets and is addressing the pressing problem of resource scarcity in the face of a rapidly expanding population. If you’re wondering how we’re going to feed 9 billion people by 2050, Menker is hard at work at solving that very issue.

Examples 130

Examples Business Budget Programs Advertising Agencies 130

ConvertKit

SEPTEMBER 15, 2021

It's how a lot of people get to know you before (for example, journalists who are sent your electronic press kit ) or directly after first hearing your music. It’s primarily going to be seen and used by music journalists and music industry professionals who receive your electronic press kit (EPK) and major promotional materials.

Impressions 78

Impressions Advertising Mediums Press Social Media 78

Sharpspring

JUNE 3, 2021

Mention your willingness to be interviewed on your About page, media kit and social profiles. Add a CTA on how to contact your press team. It may be a good idea to let your press contacts schedule a video/audio interview with you right away. Be forthcoming when asked to be interviewed.

Personalization 129

Personalization SEO Brand Identity Branding 129

Bionic

AUGUST 27, 2020

Recent innovations include: Media Kit Grader Tool. Simply hit the new upload button, select your file, and press the upload button to create your proposal in just a few seconds. Ad Sales Benchmarking Tool. Vendor Database. Ad Sales Contact Manager Tool. Instant Messaging with media planning teams. Clone line items.

Paid Search Agency 52

Paid Search Agency Ads RFP Work Management 52

sagefrog

NOVEMBER 14, 2023

To maximize PR’s impact, consider these key tactics: Press Release & Media Kits: Announce milestones with well-crafted press releases. Support them with comprehensive media kits that include high-resolution images, company backgrounds, executive bios, and relevant data sheets.

Ideal Customer Profiles 52

Ideal Customer Profiles Paid Content Webinar Metrics Marketing Strategy 52

Hubspot

JUNE 27, 2016

That's why HubSpot and MOO teamed up to bring you this Social & PR Branding Kit. We'll walk you through the process of communicating your brand story online, offline, in social media, and in the press to help you win new customers, retain existing ones, grow your brand recognition, and gain that competitive edge.

PR 50

PR Brand Identity Branding Press 50

markempa

JUNE 3, 2012

Laura Sturaitis, Executive Vice President of Media Services and Product Strategy, Business Wire , a press release distribution company. Multimedia press releases spread news faster. Multimedia press releases use links, videos and images to tell the story, and they attract attention. A blogger may grab an image.

Public Relations 120

Public Relations Lead Scoring Lead Ranking Tactics 120

Hubspot

MAY 11, 2018

On the promotional side of PR, your main job is to convince the media to write a positive story about you through press releases, story pitches, and press conferences. These stories can also pique journalists’ interest on their own, like a press release about a major company merger. Careers in Public Relations. Media Relations.

Public Relations 74

Public Relations PR Press Conference 74

Vidyard

APRIL 12, 2017

More Information: Blog Post: [link] Vidyard Careers: [link] Vidyard Press Kit: [link] About Vidyard Vidyard is the video platform for business that helps organizations drive more revenue through the use of online video. Press Contact: Sandy Pell, Sr.

Enterprise Management 65

Enterprise Management Work Management Marketing Management Marketing Automation Services 65

Vidyard

MARCH 7, 2017

More Information: Vidyard Careers; [link] Vidyard Press Kit: [link] About Vidyard Vidyard is the video platform for business that helps organizations drive more revenue through the use of online video. Press Contact: Sandy Pell, Sr. Shannon brings more than two decades of Silicon Valley marketing and communications expertise.

CMO 65

CMO Linkedin Enterprise Management Press 65

Stevens & Tate

JANUARY 9, 2020

Routinely check out the content they’re posting on their website, their press kits, their advertisements, and their social media activity. You can learn a lot about your audience by reviewing what your direct competitors are doing.

Research 83

Research Marketing & Strategy Marketing Strategy Focus Group 83

Unbound B2B

FEBRUARY 6, 2023

The company designed 100 burger kits and sent them to the executives at both McDonald’s and its media agencies. Using the door opener kits enabled the team to increase their appointment rate from 2.6% Also, those who received the kit were three times more likely to book an appointment with RollWorks. The result?

Account Based Marketing 52

Account Based Marketing Work Management Marketing Management ABM 52

ClearVoice

FEBRUARY 21, 2023

You can help search engines find your podcast by using relevant keyword phrases in: Your titles Podcast descriptions Episode descriptions Show notes Any other places where you are sharing about the episodes Once you are up and running and have a few episodes completed, you can create a media kit. Don’t forget to share internally.

Content 52

Content Distribution RSS Work Management 52

Hinge Marketing

OCTOBER 21, 2016

A Speaker’s Kit. This kit contains information about you (the speaker) and your firm in one convenient package. Because you will have already prepared the most commonly requested materials, your kit makes speaker submissions a lot easier—and it signals that you are a pro who is equipped with the right set of tools.

Conference 48

Conference Cross-Selling Press Guidelines 48

Hubspot

JANUARY 12, 2018

Fake press release. Create a press release that looks like it’s from your prospect’s company. The press release or story should discuss the organization’s amazing results solving a particular challenge or capitalizing on a specific opportunity -- one that, you guessed it, is directly tied to your product. Content kit.

Response Rate 93

Response Rate Press Lead Ranking Paid Search Agency 93

NuSpark Consulting

MARCH 30, 2016

Have a compelling media package ready for hand-outs; press kits, white papers, case studies, and contact info- with a trial offer if applicable. Send an email to your entire list, letting them know you are attending and to stop by to see you.

Trade Show 100

Trade Show Ads Mobile Advertising Conference 100

ClearVoice

APRIL 23, 2021

Depending on your brand or goals, you may see your online cred rise significantly depending on the positive press (and links) you secure. You might also consider using press releases as a way to get news and quotes picked up by other outlets. “Do not forget the power of a press release,” Azzollini McKinley added.

Optimization 52

Optimization Lead Scoring Lead Ranking SERP 52

Hubspot

FEBRUARY 9, 2021

Download HubSpot's Crisis Management & Communication Kit today! If the most pressing challenge is customer-related, you may want to include someone from your organization's customer service or customer success team. Determine current and potential problems.

Template 100

Template Marketing & Strategy Paid Search Agency Work Management 100