Remove new-writing-clients
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New White Paper: Breaking into Publishing – What It Takes to Write, Produce, and Market Your Book

Trade Press Services Newsletter

Have you ever dreamt about writing and publishing a book? Writing a book takes a monumental investment of time, energy, and resources. Authors can transform their dreams into reality by focusing on strategy, writing, editing, production, and marketing. Revenue, however, is not the only benefit.

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What to Look for in a Copywriting Service: The B2B Marketer’s Guide

Marketing Insider Group

Anyone can write content, right? B2B copywriters are quick learners who can manage multiple clients and their individual needs. B2B copywriters typically work for multiple clients in different industries. To keep clients happy and ensure their content is accomplishing its goals, B2B copywriters need to be quick studies.

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10 Keys to Building Success-Filled Long-Term Consulting Relationships

Webbiquity

Long-term engagements are beneficial for consultants or agencies as well as the clients who work with them. But it takes the right mix of factors to build productive, lasting client-consultant relationships. Image credit: Amy Hirschi on Unsplash For consultants and agencies, long-term client relationships mean steady income.

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AI and Content Marketing: A Love Story or Disaster Waiting to Happen? [Webinar Recap]

Marketing Insider Group

We kicked off our conversation by acknowledging the many new tools we have seen emerge in recent months, and wrapped things up by addressing the increasing number of questions and concerns from clients. Some AI-writing tools allow for something called “bot” mode where the tool writes based on a limited set of information.

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25 Timeless Articles Every Content Marketer Needs to Read

Marketing Insider Group

How To Write Like Robots Can’t By Ann Handley ChatGPT is all the rage these days, and with good reason – it’s like nothing we’ve ever seen before. AI may have the power to generate a 2,000 word blog post in seconds, but it can’t write high-quality content like humans can. What Is Brand Storytelling? How Often Should You Blog?

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Six Paths to Better Copywriting and Digital Content

Webbiquity

But people, particularly prospective customers or clients, will make judgments about us based on the words we use online. That said, not everyone has the ambition or patience to write well. The Wall Street Journal or New York Times. High-quality writing is nutrition for the brain. Not everyone is a great writer.

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How to Create a Case Study That Impresses Any Client

Marketing Insider Group

This is particularly true in the B2B world , where potential clients are looking for proof of long-term results with other companies before making their own buying decision. Case studies are most relevant to potential clients in the later stages of the buyer journey. How to create a case study that impresses clients.