5 Ways to Improve B2B PPC Performance with SERP Features
KoMarketing Associates
DECEMBER 3, 2019
In the world of PPC, there are many tools advertisers can use in order to improve performance. Others, like Google’s Keyword Planner , offer a narrower set of tools for free. That tool is Google’s search engine results page (SERP). The easiest form of research that can be done on the SERP is observing the competition.
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