Marketing Insider Group

OCTOBER 27, 2020

This article discusses how you can create an effective post-event follow up strategy to sustain the momentum created during your virtual event, and nurture your leads through the sales funnel. Otherwise, you can also offer gift cards or give them an exclusive invitation to a special VIP event. Be Swift with Post-Event Communication.

Lead Scoring 306

Lead Scoring Lead Ranking Tips Leads 306

Optinmonster

APRIL 29, 2022

In this article, we will show you new creative lead generation strategies that are actually fun for you and your customers. Gifts and Giveaways. Gifts and Giveaways. Everyone loves getting gifts, and some people will even spend money to get something for free! Here are some ways to use gifts to generate new leads: 9.

Lead Generation 99

Lead Generation Lead Ranking Generation Lead Scoring 99

Sprout Social

JANUARY 23, 2024

million views at time of this article publishing. UPS: Making drivers the star of the holiday show UPS drivers are the heroes of the holiday season, often working overtime to deliver gifts across the country. The campaign’s first five Instagram posts nearly broke the internet, receiving 1.5

Brand Identity 111

Brand Identity Branding Communities Viral Marketing 111

Square 2 Marketing

DECEMBER 21, 2022

Thanks for all the nice words and positive feedback on the blog article 6 Amazing Gift Ideas For The Digital Marketer In Your Company. That got me thinking – why not give some holiday gifts to the sales leaders in your company?

Paid Search Agency 52

Paid Search Agency Companies Sales Cycle Generation 52

Salesforce Marketing Cloud

SEPTEMBER 30, 2022

How can your business stand out when shoppers are buying fewer gifts? Your help center page should include articles, answers to frequently asked questions, and videos that provide fit and sizing details or show customers how to use or install products. No one needs the added stress of a mis-delivered gift or a backordered product.

Work Management 98

Work Management Marketing Management Spending Marketing AI 98

Salesforce Marketing Cloud

SEPTEMBER 28, 2023

Get articles selected just for you, in your inbox Sign up now 6 Customer Service Week ideas for celebrating your team anytime 1. For example, you might ask a team member to conduct a short training or presentation on a topic of their choosing, such as how to write a knowledge base article.

Work Management 136

Work Management Service Customer Satisfaction Ad Exchange 136

SmartBug Media

OCTOBER 7, 2022

Picture this: You create a master holiday plan that offers discounts and deals just in time for peak gift-buying season, but as soon as you expect the sales to start coming in, your shoppers can’t find the discounts—or, worse, they have totally forgotten about your deals. Create Gift Guides. Offer Free Reward Gifts.

SMS 75

SMS Bundling Banners Buyer Personas 75

Engagio

FEBRUARY 15, 2024

In Conclusion This article could be hundreds of pages long, but for the sake of brevity, these are three areas that have really stood out to me in this journey from AE to CEO. Learnings are a gift I’m truly grateful to receive at this season of my career. Being an AE for 10+ years prepared me to be CEO in so many ways.

DemandBase 62

DemandBase CPA Cost per Acquisition Communities 62

Sprout Social

OCTOBER 17, 2022

In this article, we’ll define what surprise and delight means, along with some ideas to get you inspired. Surprise and delight is a marketing technique that attracts and nurtures potential and current clientele by offering positive customer experiences and/or unexpected rewards like gifts or one-of-a-kind events. Offer a free sample.

Brand Identity 99

Brand Identity Branding Viral Marketing Ideal Customer Profiles 99

KoMarketing Associates

JUNE 7, 2018

For instance, covering the same topic of “greenhouse gas emissions” in three different articles that essentially take the same approach is not going to hold your audience’s interest. If they pick up on the fact that all your articles are going to say the same thing, they aren’t going to come back to read more.

B2B Marketing 216

B2B Marketing Paid Search Agency Content Marketing Work Management 216

Brandpoint

SEPTEMBER 19, 2019

This is one of the busiest times of year for many companies, and preparation is in full swing for holiday articles. As consumers are looking for gift ideas and inspiration during the holiday season, distributing a MAT release will help you reach a large, engaged audience and build valuable brand reputation. Contact us to learn more.].

Tips 88

Tips Distribution Bundling Advertising Agencies 88

Marketing Insider Group

APRIL 13, 2021

In content marketing, your intro, plus a quick summary of the whole article afterward, serve as your “trailer.” When a regular reader shares your article, you’ll keep them – and possibly gain another audience member. From Captain Kirk to Yoda, there’s always someone whose gift is to empower the hero. That’s some kind of clout.

Conversion 340

Conversion Brand Identity Branding Marketing Management 340

Anyword

APRIL 28, 2022

Yes, changing your standard article into a listicle is as simple as turning “The Best Mother’s Day Gifts for Under $100” into “10 of the Best Mother’s Day Gifts for Under $100” — and doing so can create significant lift in performance. But these articles don’t just have to be all about red carpet appearances and funny pictures.

Conversion Rate 52

Conversion Rate CTR Conversion CPC 52

Heinz Marketing

MAY 2, 2020

5 Leadership Articles For CMOs During These Uncertain Times. Some important articles to check out if you’re a CMO trying to navigate uncertain times. Thanks for the articles, Steve Olenski. Drift Webinar – How to Leverage Physical & Digital Gifting in a WFH World. Great article via Harvard Business School.

B2B Thought Leadership 81

B2B Thought Leadership CMO B2B Thought Leadership 81

Heinz Marketing

FEBRUARY 3, 2021

Check out the article to see the breakdown of solutions, percentage of active growth since 2019, and which subcategories are seeing the most growth. June: Direct Mail/Gifting. If you’ve ever seen Scott Brinker’s annual Marketing Technology Landscape Supergraphic , you’ll agree with me. March: Social Media. April: Content Experience.

Marketing Automation Services 126

Marketing Automation Services B2B Account Based Marketing ABM 126

Salesforce Marketing Cloud

MAY 4, 2023

Get articles selected just for you, in your inbox Sign up now In fact, it’s uncanny how perfect a fit Zig is for sales. They’re gifted problem-solvers, just like Salesblazers looking to level up in their jobs and careers. After all, zebras and salespeople are both: Original: No two zebras are alike.

Lead Ranking 98

Lead Ranking Communities Lead Scoring Social Media 98

Biznology

APRIL 16, 2021

” These were just some of the many pearls of wisdom that my mentors, aka my personal board of directors, graciously and generously gifted me throughout my career. “Having a mentor is the greatest gift someone can receive. .” “Manage your energy and your time will flow from that.” My gratitude runs deep.

Best Practices 104

Best Practices Dwell Differentiation Rules 104

SmartBug Media

JANUARY 23, 2023

Blog Posts Blog articles provide a number of benefits to brands and customers by creating engagement, providing helpful information and solutions, and promoting products. For example, you could direct them toward a blog article that ends in a CTA to sign up for email marketing. Discounts Discounts are the No.

SMS 98

SMS Marketing Automation Services Marketing & Strategy Ad Exchange 98

Heinz Marketing

OCTOBER 17, 2021

Whether it’s planning your interior décor, discovering new holiday recipes, collecting exciting articles, or putting together gift lists for family and friends, Pinterest is an amazing tool to help you discover something new all year round. This also enables you to discover cool, new brands and track down unique, curated items.

Curation 111

Curation Planning Display Consulting 111

Navigate the Channel

DECEMBER 15, 2023

In this article, we will explore why content marketing is crucial and how you can effectively incorporate it into your overall business strategy. Identify Your Target Audience Imagine you’re preparing a thoughtful gift for someone special. One powerful strategy that has emerged as a game-changer is content marketing.

Allocation 65

Allocation Marketing & Strategy Marketing Strategy Content Marketing 65

SmartBug Media

APRIL 10, 2023

Consider offering email subscribers an extra deal, a special gift, or exclusive access to content that email subscribers don’t receive to increase sign-ups. Often, you can offer a small, extra discount—think 2-5 percent—or a unique gift for signing up for SMS notifications. Capture phone numbers through forms and pop-ups.

SMS 98

SMS Marketing Strategy Marketing & Strategy Planning 98

Lead Liaison

FEBRUARY 28, 2023

In this article we cover why touchless is important and how to truly implement touchless, what you need for your scavenger hunt, and why you should consider a scavenger hunt for your next event. Depending on how you configure your winners, you can also provide prizes to winners once they complete the scavenger hunt.

Trade Show 85

Trade Show Lead Liaison Marketing Automation Services Work Management 85

Biznology

FEBRUARY 15, 2018

That is where promotional products, branded gifts, and giveaways shine. This article will take a look at how promotional products fit in with the modern consumer and still do a very effective job when it comes to helping advertise your business. ” campaign.

Promotion 196

Promotion Product Merchandising Mobile Advertising 196

Vision6

APRIL 19, 2023

This article will show you how to create effective anniversary emails that engage your audience and strengthen customer loyalty. Birthday email A birthday email can go beyond offering a simple discount code or gift. The excitement of unwrapping a gift can create a memorable experience. What is an anniversary email?

Examples 98

Examples Loyalty Template Eye-Tracking 98

Sprout Social

SEPTEMBER 8, 2022

In this article, we explain what TikTok Creator Next is, how it’s different from the TikTok Creator Fund and how it can help brands find creators. Video Gifts and LIVE Gifts : Using Video and LIVE Gifts, viewers can send prepaid coins to show their appreciation for a creators’ content on a video-by-video basis.

Budget Programs 93

Budget Programs Ideal Customer Profiles Work Management Banners 93

Optinmonster

OCTOBER 24, 2022

In this article, we’ll share our favorite proven marketing ideas for Black Friday to help you make the most of this important marketing opportunity. Customers spin the wheel to see what kind of discount code or free gift with purchase they can get. Gift Card Promotions. Gift Guides. What is Black Friday?

Paid Content 58

Paid Content Planning Marketing Budget Paid Search Agency 58

ClearVoice

APRIL 15, 2021

It’s when a journalist publishes or broadcasts an article that mentions your organization — or your client’s — in positive terms, earning the implied endorsement of that journalist and the media outlet for which they work. Masterclass : When you search “gifts for men” on Google, Country Living’s gift guide pops up in the top spot.

Paid Content 119

Paid Content Media PR Paid Search Agency 119

Martech

OCTOBER 24, 2023

Each individual has unique gifts, talents and skills. Read the previous article on Pillar 1, 3 ways to align marketers to business outcomes. Teamwork is essential to a company’s success,” says John J. Murphy, author of “Pulling Together: 10 Rules for High-Performance Teamwork.” Plus, you’ll find actionable improvement ideas.

Planning 111

Planning Customer Satisfaction Advertising Agencies Paid Search Agency 111

Smashmouth Marketing

OCTOBER 1, 2021

Send them a gift: This is really an excuse to get a whitepaper or ebook in front of them, but if you have some branded swag lying around, why not send it out to a prospective customer. Things that can live on their desk and be subconscious reminders of your service or product are strong options to include in these packages.

Sales Qualified Leads 187

Sales Qualified Leads Marketing Qualified Leads Lead Ranking Ideal Customer Profiles 187

Lead Liaison

FEBRUARY 14, 2023

If you’re a show organizer reading this article, you’re in the right place! Winners can be rewarded with digital gift cards. The other need is creating additional revenue streams (see our other blog post titled “ 15 Ways Show Organizers Can Create New Revenue Streams at Live, Virtual, and Hybrid Events ”). Here’s the list: 1.

Organization 98

Organization Lead Liaison Trade Show Marketing Automation Services 98

Sprout Social

DECEMBER 14, 2022

In this article, we’ll discuss how top brands are approaching metaverse brand activations and industries making the largest strides. The brand extended experiences in PACWORLD with a holiday twist, offering features like a gift shop. The Holiday Gifting Concierge Lens has several modes for users to explore.

Examples 111

Examples Brand Identity Branding Multi-Channel 111

Heinz Marketing

JULY 20, 2022

To enhance my skills, I recently read Influence, New and Expanded: The Psychology of Persuasion (a gift from my copywriting mentor ). In the meantime, check out the related articles below. I also love words and language which is just one reason I got certified as a conversion copywriter last fall.

Personalization 115

Personalization Marketing AI Copywriting Intent Data 115

Biznology

FEBRUARY 12, 2021

There are two articles that delineate challenges specific to introverts and practices that may be of use. ” Arts, Music & Culture Corner In Montepulciano d’Abruzzo, the Gifts of Simplicity. I will be taking a short holiday for the President’s Day weekend, so there will be no newsletter next week.

Peer-to-peer 196

Peer-to-peer Ad brokers Social Networks Fulfillment 196

Sprout Social

DECEMBER 6, 2023

Please note: The information provided in this article does not, and is not intended to, constitute formal legal advice. Their special hats are a handmade gift. Incorporation of any guidelines provided in this article does not guarantee that your legal risk is reduced. Please review our full disclaimer before reading any further.

Social Media 105

Social Media Enterprise Management Work Management Marketing Management 105

Navigate the Channel

JULY 19, 2023

This article explores the future of Social Currency and its potential impact on building product marketing. Their Starbucks card enables customers to gift others with a cup of coffee and enjoy personalized service. However, questions remain about its longevity and effectiveness.

Product 65

Product Ad Building FAQ Communities 65

Lead Liaison

JANUARY 19, 2023

In this article we will highlight the importance of 2 things: 1- Setting Goals Setting goals and objectives is vital to track and measure the success of your company, event, booth, team, etc. Establishing and maintaining goals for the team can easily be overlooked.

Lead Liaison 76

Lead Liaison Trade Show Work Management Lead Capture 76

Lead Liaison

DECEMBER 1, 2022

In this article we discuss these solutions and examine the trade-offs for why you would use one method over the other. Companies struggle finding easy and fast ways to transcribe contact information from documents such as business cards, trade show badges, resumes, and handwritten notes.

Marketing AI 94

Marketing AI Lead Liaison Contacts Practices 94