Hubspot

MARCH 2, 2018

In a series of tweets sent out yesterday, Twitter CEO Jack Dorsey announced that the social network would be enlisting the help of outside experts to measure its health. Twitter needs help, admitted Dorsey -- who is now inviting experts to apply for funding to study its health metrics and potential solutions to these issues.

Twitter 72

Twitter Studies RFP Social Networks 72

Hubspot

JULY 11, 2018

Twitter announced today the latest of its effort to fight platform abuse and maintain authenticity on its network. You should be confident that the follower numbers presented across Twitter are meaningful and accurate. You should be confident that the follower numbers presented across Twitter are meaningful and accurate.

Twitter 77

Twitter Lock-In Marketing Proposals Social Networks 77

Webbiquity

FEBRUARY 13, 2018

According to Google Trends, social media marketing as a topic if search interest recently turned nine years old (or is about to turn 11 years old, depending on when you place its origin). Facebook was opened up to the public in 2006. Twitter emerged at the SXSW conference in March 2007. across all major social networks.

Social Media 228

Social Media Stats Social Marketing Paid Search Agency 228

Hubspot

FEBRUARY 13, 2018

By now, it's clear: Facebook is trying to convince everyone that it's putting the "social" back in "social media.". And the latest installment of that saga comes in the form of Lists: a new feature that Facebook started rolling out today that invites users to make, as the name suggests, lists. Image source: TechCrunch.

Facebook 76

Facebook Features Personalization Content 76

Hubspot

JANUARY 22, 2020

According to a recent survey from Lawless Research and Factual , marketers are spending an average of 43% of their ad budget on Google and Facebook, with Amazon not far behind. These programs also include ad offerings on sites owned by the oligopoly, such as YouTube (owned by Google) and Instagram (owned by Facebook). LinkedIn Ads.

Paid Content 94

Paid Content Amazon Paid Search Agency Facebook 94

Hubspot

APRIL 1, 2018

Facebook Cover Photo Size. If your uploaded image is smaller than these dimensions, Facebook will stretch it to fit -- making it look blurry. When people arrive at your Facebook Page, where do you think they first look? That's right -- it's your Facebook cover photo. 11 Best Practices for Your Facebook Cover Image.

Template 101

Template Facebook Guidelines Banners 101

Heinz Marketing

MARCH 4, 2021

Today’s post is all things Social Media. When I say social media, I mean by definition, websites or applications that enable users to create and share content or participate in social networking. Social media can be used for a variety of things, including: Expressing yourself. Social Networking.

Paid Content 132

Paid Content Social Media Media B2B 132

EveryoneSocial

JANUARY 4, 2021

Here is a list of the top social selling tools to help your teams and increase the effectiveness of your sales strategy today. . Hubspot is a great CRM tool to track, organize, and engage with leads from social selling efforts. For B2B social selling, LinkedIn is one of the top social networking platforms to use.

Tools 121

Tools Peer-to-peer Outreach Social Networks 121

Porch Group Media

FEBRUARY 26, 2020

An average of 2 hours and 22 minutes are spent per day per person on social networks and messaging (Globalwebindex). billion monthly active users are on Facebook and nearly 1.5 billion users are chatting with friends and family using Facebook Messenger. 40% of 18-29 year olds use Twitter.

Lead Generation 82

Lead Generation Social Media Lead Scoring Lead Ranking 82

Hubspot

MARCH 29, 2018

Facebook announced yesterday that it will be shuttering Partner Categories: the product that allows third-party data providers to supplement advertisers with targeting information directly through Facebook. Source: Facebook. Where Facebook Advertisers Get Their Data. Here's what's going on -- and why it matters.

Advertising Agencies 74

Advertising Agencies Facebook Advertisements Advertising 74

Hubspot

APRIL 6, 2018

Within the past several months, before news first broke of voter profiling firm Cambridge Analytica improperly obtaining and using personal user data, Facebook said it would be making a large degree of changes as to how it handles advertisements. Here's what Facebook says that'll look like. presidential election.

Advertising Agencies 74

Advertising Agencies Facebook Advertisements Advertising 74

Hubspot

AUGUST 8, 2017

Social media algorithms are designed to serve audiences up the most relevant, interesting content possible -- after all, social networks are about being social, and Instagram and Facebook want you spending more and more time within the apps interacting with friends -- and content -- you love.

Social Media 74

Social Media Hubspot Media PR 74

Buffer

OCTOBER 14, 2019

Learn what’s coming next to Instagram and find out what’s more popular: Facebook Stories, Instagram Stories, or Snapchat. Social media news item #1. The Future of Facebook (new audio from Mark Zuckerberg). What we found particularly interesting — and relevant to social media marketers — was his thoughts on Facebook strategy. .

Facebook 65

Facebook Social Media Eye-Tracking Twitter 65

Navigate the Channel

JUNE 21, 2023

To what social platforms have they assigned value and credibility? Facebook has the distinction of being first to the party (sorry, LunarStorm, SixDegrees and MySpace), so it has many users, but its evolution from a Harvard dorm room to 2.93 each year ,” according to Sprout Social. Facebook is still growing, but at a rate of 1.6%

Business 65

Business Social Media Youtube Facebook 65

Hubspot

JUNE 14, 2012

Every so often, someone will pose a question about whether or not Twitter is dying. Trouble is, the debate is usually framed around various studies that report on Twitter usage, citing increases in things like number of users, tweets, and mobile usage. And here at HubSpot, we have two employees with very opposing views on this subject.

Social Networks 28

Social Networks Twitter Stats Churn Rate 28

Hubspot

SEPTEMBER 20, 2022

With social media, you can prospect at your fingertips — and sidestep the awkwardness of a traditional cold call. Of course, you can't afford to spend hours on social media each day, so which channels are worth your time? The HubSpot Blog surveyed 500+ sales professionals to uncover the best social media channels for prospecting.

Social Media 64

Social Media Advertising Channels Peer-to-peer Cold Calling 64

Hubspot

MAY 23, 2018

Welcome one, welcome all, to your unofficial midweek marker: HubSpot's Wednesday weekly tech news roundup. Freedom From Facebook". The campaign's mission appears to be convincing the FTC to force Facebook's portfolio companies -- Instagram, WhatsApp, and Messenger -- into separate, independently-operating companies.

Facebook 64

Facebook Amazon Paid Search Agency Advertising Agencies 64

Hubspot

AUGUST 14, 2019

And, when it comes to Facebook and LinkedIn, the differences between the two can seem tremendous. Facebook is for sharing pictures of your family vacation, connecting with old friends from school, and sharing viral videos -- right? In fact, 78% of American consumers have discovered products on Facebook. Which one is best?

Linkedin 78

Linkedin Facebook Best Practices Business 78

Porch Group Media

APRIL 22, 2021

In 1999, the first blogging sites became popular and social media took off from there with sites like MySpace and LinkedIn gaining in popularity in the early 2000s. By 2006, Facebook and Twitter both became available to users throughout the world and other sites rapidly began to be introduced. Who Uses Social Media?

Social Media 52

Social Media Lead Generation Social Marketing Lead Scoring 52

Hubspot

MARCH 3, 2020

These choices have expansive features and tools, offer a trial period, and in some cases, are even able to integrate with your HubSpot account. HubSpot's analytics tools offer social reports that compare the performance of multiple social channels to measure campaign performance. Price: Contact for pricing.

Social Media 99

Social Media Budget Programs Analytics Work Management 99

Hubspot

AUGUST 28, 2017

So, we've rounded up some of the best free social media and brand monitoring tools from around the vast web of social networks. 12 Free Social Media and Brand Monitoring Tools to Try. TweetDeck lets you create a more customized Twitter interface to monitor different users, hashtags, search terms, and lists.

Social Media 78

Social Media Tools Media Brand Identity 78

Optinmonster

DECEMBER 28, 2023

Social Media Marketing Over the past decade, social media networks have grown exponentially. billion active social media users. billion people used social networks. Today, social media is not just a fad but a viable digital marketing channel. Social is best for leveraging user-generated content.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Hubspot

SEPTEMBER 4, 2019

This is why HubSpot is committed to building an open platform that can serve as a “hub” for the myriad apps across your business that all contribute to improving the customer experience. We now have over 300 app partners, based in over 30 countries, providing an incredible range of capabilities that you can plug into your HubSpot portal.

Marketing Automation Services 72

Marketing Automation Services Work Management Marketing Management Advertising Agencies 72

Hubspot

JUNE 20, 2018

This Wednesday also brings another edition of "Unriddled": the HubSpot Marketing Blog's mid-week digest of the tech news you need to know. A Big Departure and New Ads From Facebook. Last week, Facebook's now former head of public policy and communications, Elliot Schrage, announced that he would be leaving the social media giant.

Facebook 64

Facebook Lock-In API Ideal Customer Profiles 64

Hubspot

MAY 8, 2018

For the past several months, Facebook has been on a seemingly endless campaign to associate its name with greater transparency: of its terms, its privacy policies, and how it approaches and ranks the content shared on its site. A Look at Facebook's Changing Ad Policies. presidential election. Where the Recent Changes Began.

Facebook 70

Facebook Paid Search Agency Ads Peer-to-peer 70

Hubspot

MARCH 28, 2018

Welcome one, welcome all to Wednesday -- the day that marks not just the week's halfway point, but another edition of "Unriddled": the HubSpot Marketing Blog's mid-week digest of the tech news you need to know. A New Poll Shows Americans Trust Facebook Less Than Its Big Tech Counterparts. Unriddled: The Tech News You Need.

Facebook 66

Facebook Privacy Protection Product Paid Search Agency 66

Sprout Social

NOVEMBER 19, 2020

Earlier this year, Sprout announced a new integration with Microsoft Dynamics 365 which complements our existing suite of CRM and help desk integrations including Salesforce, HubSpot and Zendesk. Rely on up-to-date experiences with social networks and community platforms.

Digital Asset Management 105

Digital Asset Management Work Management Marketing Management Paid Search Agency 105

Hubspot

MAY 9, 2018

Big Changes to Facebook's Executive Org Chart. As first reported by Recode yesterday, Facebook is bringing a major shuffle to its executive org chart, with changes being made among the leadership at WhatsApp, Messenger, and the core Facebook app. Twitter Is Testing Encrypted DMs. Unriddled: The Tech News You Need.

Facebook 69

Facebook Work Management Ad Building Ethics 69

Hubspot

MARCH 14, 2018

Welcome to this week's edition of "Unriddled": the HubSpot Marketing Blog's mid-week digest of the tech news you need to know. In the realm of social media, for instance, some predict that the trend is moving toward a greater emphasis on communities. Twitter's CEO Held a Live Broadcast to Discuss the Network's Health.

Wikipedia 70

Wikipedia Social Networks Twitter Network Marketing 70

Hubspot

APRIL 7, 2019

Sure, you know Twitter drives a certain percentage of traffic to your website. In this blog post, you'll learn what UTM codes are, how to use them, and how to build them in both HubSpot and Google Analytics. Building a UTM code, however, can tell you how much of that traffic came from Facebook, or even a particular post on Facebook.

Budget Programs 101

Budget Programs Marketing Analytics Tools Advertising Mediums Hubspot 101

Hubspot

OCTOBER 29, 2019

Although Instagram's parent company Facebook hasn't yet revealed any details about the experiment's results, the test has expanded to seven countries and reps recently confirmed that they're weighing change that would remove Like, view, and reaction counts on Facebook's platform as well.

Facebook 56

Facebook Ideal Customer Profiles Planning Advertising Agencies 56

Hubspot

APRIL 24, 2018

Facebook has published its internal enforcement guidelines. These guidelines -- or community standards , as they're also known -- are designed to help human moderators decide what content should (not) be allowed on Facebook. Now, the social network wants the public to know how such decisions are made. "We April 23, 2018.

Communities 73

Communities Facebook Process Guidelines 73

Hubspot

OCTOBER 19, 2018

Facebook today announced that three independent studies have found that the company's efforts to fight the spread of false news on its site might be working. Three Studies of Facebook's Fight Against False News. Trends in the Diffusion of Misinformation on Social Media". False Information Circulates Less and Less on Facebook".

Facebook 69

Facebook Classified Ads Case Studies Television marketing 69

nDash

APRIL 7, 2022

Social media analytics tools allow you to compile data to answer tough questions about your strategies – like: Should I keep posting on Facebook? Which posts are performing the best on Twitter? Does one network produce better results than the others? Should I invest more time on LinkedIn? Google Analytics.

Social Media 52

Social Media Budget Programs Analytics Social Marketing 52

Schubert B2B

JUNE 7, 2019

Many B2B companies have also noticed success by utilizing their social media accounts for public relations and customer service outlets as well. Myth 2: I Have a Facebook Page, What More Do I Need? An active and engaged social media presence is critical to both gathering new customers and nurturing existing customers.

Social Media 85

Social Media Media B2B Buyer Personas 85

Sprout Social

OCTOBER 25, 2022

When followers glance at your social profiles, they should be able to understand the basics of your brand, its purpose and its personality. From social bios to profile images, how you set up your profile determines whether or not people recognize you. For example, check out how Hinge has their Twitter profile set up.

Brand Identity 131

Brand Identity Branding Marketing & Strategy Eye-Tracking 131

EveryoneSocial

AUGUST 18, 2020

But what is true social media management? How has it evolved over the years and what does your organization need to do to stand out on these social networks? What is Social Media Management What is Involved in Social Media Management How Social Media Management Has Evolved Best Social Media Management Tools.

Social Media 98

Social Media Work Management Marketing Management Media 98