Convince & Convert

NOVEMBER 5, 2014

Or maybe it’s Facebook? But beyond that, let’s take a step back and consider the big picture… OF COURSE growth is slowing at Google. But beyond that, let’s take a step back and consider the big picture… OF COURSE growth is slowing at Google. Maybe the trouble with Google is simply our expectations?

Paid Content 99

Paid Content Doubleclick Facebook Google 99

Sprout Social

OCTOBER 22, 2019

More than two billion people use Facebook every month. Since many people find company websites through Facebook, it’s a good idea to build a bridge between your social followers and digital leads. Here are 4 ways to embed a Facebook feed and more on your website: 1. How to Embed Facebook on WordPress Sites.

Facebook 78

Facebook Features Word of Mouth User-Generated Content 78

SendX

MARCH 5, 2021

Of course, you can refuse any communication channel. For comparison, Facebook is 45 times less. A regular customer can be presented with a novelty or reminder about a previously purchased product. Of course, the first thing you need is great things to sell online. The number of email users surpassed the 3,9 billion mark.

Email Marketing 195

Email Marketing Advertising Channels Planning Mobile Advertising 195

Buzz Marketing for Technology

OCTOBER 11, 2008

DIRECTORY OF SOCIAL NETWORKS FOR. SOCIAL LEARNING. SOCIAL LEARNING. Directory of Social Networks for Learning. social networks aimed at learning professionals. Use the list to find one or two relevant networks to join. The list is ordered by name of network. iTOUCH LEARNING.

Social Networks 100

Social Networks Ning Web 2.0 Education 100

Contently

APRIL 19, 2017

Social media—once a competitive, dynamic space—has gotten predictable. Facebook added a hundred million users in a quarter? Facebook is in trouble for failing to stop fake news , extremist messages , and child pornography ? Par for the course. Facebook shamelessly copied another Snapchat feature? What else is new

Social Media 167

Social Media Trends Emarketing Media 167

Sprout Social

APRIL 25, 2024

Social media audit template A social media audit is a step-by-step review of your business’ social presence. It’s a straightforward process but when you factor in all of your brand handles across every social network, it can become quite the undertaking. Product launch checklist Social media is the new mall.

Social Media 102

Social Media Template Work Management Marketing Management 102

Buzz Marketing for Technology

SEPTEMBER 22, 2009

While Facebook has recently surpassed 300 Million members, marketers are just starting to embrace the social network as a place to do business. For savvy Facebook marketers, there are tremendous untapped opportunities to making money. Seven Ways To Make Money On Facebook View more presentations from Paul Dunay.

Facebook 100

Facebook Social Networks Tagging Social Media 100

Onalytica B2B

APRIL 5, 2018

It really is a pleasure to give presentations. My main formats are articles and live presentations, but I also have a book and a podcast. I give 100+ presentations per year. Organic reach in social media will go down. And profits of social media networks will go up. Of course, you’re thinking of Facebook.

Social Media 180

Social Media Network Marketing Conference Work Management 180

Contently

OCTOBER 4, 2018

For instance, your blog posts may read as professional and enthusiastic, but your Facebook copy promoting each blog post can’t sound exactly like what you post on LinkedIn, Twitter, or Instagram. Here’s what they had to say about the way brand voice changes on Facebook, LinkedIn, Twitter, and Instagram.

Advertising Channels 167

Advertising Channels Marketing AI Brand Identity Branding 167

EveryoneSocial

MARCH 6, 2017

However, like most social networks, it will be some time before it becomes clear if Snap is going to turn out to be more of a Facebook, or a Twitter. As of today they have more daily active users than Twitter did when it went public in 2013, however they have far less than Facebook did when it went public in 2011.

Twitter 58

Twitter Facebook Mobile Advertising Advertising Agencies 58

Convince & Convert

MAY 14, 2013

It’s an idea shared first by Steve Rubel , though I’m not sure he meant to take it as far and as literal as I’m going to here, but the basic gist is that your website is your homeland and your social networking accounts are your embassies. Or do they need to socialize their homeland as well? The importance of proximity is huge.

Social Media 150

Social Media Marketing Websites Media Marketing & Strategy 150

Convince & Convert

MAY 27, 2011

Social media is growing up fast. No longer a niche plaything of the digerati, social media is firmly entrenched as a societal game changer of historical importance. For many, social media and social networking are so ubiquitous and pervasive that we presume we have it figured out, that we have a finger firmly on the pulse.

Social Media 166

Social Media Media Social Networks Ideal Customer Profiles 166

Convince & Convert

DECEMBER 29, 2011

Social media is growing up fast. No longer a niche plaything of the digerati, social media is firmly entrenched as a societal game changer of historical importance. For many, social media and social networking are so ubiquitous and pervasive that we presume we have it figured out, that we have a finger firmly on the pulse.

Social Media 166

Social Media Media Social Networks Ideal Customer Profiles 166

Biznology

JULY 22, 2019

Are Facebook and Instagram changing our mental health? The effect social media has on our mental health has been a hot topic for scientists. The interest began when people started considering the lack of a Facebook profile “unnatural.“. Now, when someone says they aren’t on social media, we ask ourselves what’s wrong with them.

Social Media 128

Social Media Media Correlation Social Networks 128

KoMarketing Associates

FEBRUARY 19, 2013

There are hundreds of networks that currently exist and it feels as if we’re always hearing about the next big one coming down the pipeline. At the end of the day, your business should be spending time on the networks that matter. Here are a few tips on identifying the best social network for your business: Look at analytics.

Paid Content 120

Paid Content Social Media Communities Social Marketing 120

Sprout Social

MAY 18, 2023

Whether you’re writing for a massive audience on an established platform or building a niche community on a vertical network , it’s important to refine your copywriting skills to reach your target audience. Present the most important information first. Of course, AI is not a flawless solution. Avoid run-on sentences.

Copywriting 119

Copywriting Social Media Practices Marketing AI 119

Sprout Social

JUNE 7, 2023

And, of course, keep an eye on how your competitors are playing the field and how audiences are responding to them. That is a lot of information to keep track of and social listening data is often a crucial partner in this endeavour. With Sprout, customize listening topics based on specific social campaigns and get targeted insights.

Work Management 106

Work Management Marketing AI Brand Identity Branding 106

Anyword

AUGUST 5, 2020

As the number of online purchases continues to increase, and Q4 fast approaching, I want to take a closer look at using content to drive sales on Facebook. Let me break it down: When you’re scrolling through your Facebook feed, you’re not actively looking to buy anything. Facebook is probably not first on your list.

eCommerce 52

eCommerce Intent ROAS Content 52

Valasys

FEBRUARY 10, 2023

The reason content marketing is crucial is that it is the present and future of branding. You’ll gain from establishing your influence on your own property rather than on social networking networks. The content you send or post on social networking platforms is not technically your property.

Planning 99

Planning Content Marketing Advertising Agencies Paid Search Agency 99

Anyword

AUGUST 6, 2020

As the number of online purchases continues to increase, and Q4 fast approaching, I want to take a closer look at using content to drive sales on Facebook. Let me break it down: When you’re scrolling through your Facebook feed, you’re not actively looking to buy anything. Facebook is probably not first on your list.

eCommerce 52

eCommerce Intent ROAS Content 52

Buffer

JULY 14, 2022

Unlike ads, organic posts aren’t targeted to specific audiences, so they rely on the social network’s algorithm. The most recent report (done in 2020) found that posts scheduled on Facebook via third-party tools achieved 10.3% 💡 Check out our complete analysis here.

Social Media 77

Social Media Media Paid Search Agency Twitter 77

Oktopost

APRIL 9, 2019

Especially on social media, which is uncharted territory for many B2B brands, it’s going to be increasingly important for agencies to show exactly how a presence on social networks will yield clicks, conversations, and conversions. Here’s where social media reports come in. The Presentation: Making the Case to Clients.

Social Media 95

Social Media Impressions Media Paid Search Agency 95

Strategic-IC

JANUARY 13, 2021

In fact, 64% of Sales reps that do invest in social media hit their team quota , as opposed to only 49% of reps who stick to more traditional sales channels, such as cold calling or email outreach alone. In a nutshell, this is essentially what Social Selling is. So the real question is: why aren’t you using Social Selling?

Account Based Marketing 101

Account Based Marketing Linkedin ABM Webinar Metrics 101

KoMarketing Associates

JUNE 2, 2015

Here are some of the areas of LinkedIn where B2B marketers may be lacking, and how to step up your game so utilizing this social platform as a lead gen tool can become an integral part of your campaigns. A few years ago, LinkedIn started allowing company pages to post updates, much like Facebook and Google+ pages. Final Thoughts.

Linkedin 120

Linkedin B2B Marketing Features Industry CMS 120

EveryoneSocial

JANUARY 21, 2020

It’s amazing to think about when social media networks first started and how far these platforms have developed these last few years. And now over ten years later and moving into a new decade, social media is a major component to our lives. That of course presents positives and negatives to our society.

Social Media 126

Social Media Tips Paid Search Agency Companies 126

LeadSquared

JULY 11, 2013

The concept of generating leads using Facebook Landing Pages has still not lost its relevance, even though Facebook does not allow static landing pages anymore. on Facebook, the concept is only getting popular by the day. Today, let’s talk about 5 Tools to Create Facebook Landing Pages. Now, isn’t that something?

Landing Pages 52

Landing Pages Facebook Tools Template 52

Convince & Convert

JUNE 27, 2014

“O n our main [Sprouts Facebook] page , where we see a lot of that great feedback and conversation from our fans, we’ve noticed that they use the ‘L-word’ a lot when they talk about Sprouts. And of course, there is no shortage of natural food tips, recipes, and photos on Sprouts’ social feeds.

Social Marketing 148

Social Marketing Work Management Marketing Management Emarketing 148

Hubspot

NOVEMBER 5, 2019

Throughout the past few years, social media channels have embraced their new role as product research platforms, devoting certain areas or features of their platforms to brands and products. To learn more about the social networks people prefer to surf for product research, I conducted a poll of 304 people using Lucid Software.

Paid Content 97

Paid Content Research Product Youtube 97

Sprout Social

APRIL 26, 2018

I am responsible for gathering data from the social networks (Facebook, Twitter, Instagram, LinkedIn and Google+) and importing it into Sprout’s platform so our customers have the data they need to view and engage with social messages. I’m a Senior Software Engineer on the Data Ingest squad.

Work Management 87

Work Management Software Facebook Social Networks 87

Sprout Social

SEPTEMBER 28, 2016

When it comes to social media, it’s about influencing your consumer’s purchasing decisions. Actually, 75% of people have purchased something because they saw it on social. So if you’re still asking, “does social drive sales?” The answer is “of course it does.” Your Brand Has to Be on Every Social Platform.

Paid Content 97

Paid Content Social Media Paid Social Agency Media 97

EveryoneSocial

OCTOBER 17, 2018

LinkedIn’s 4 Pillars of Social Selling. The Challenges of Social Selling. Social Selling Statistics. What is Social Selling? In a nutshell, social selling is the process of using tools like Facebook, Twitter, and LinkedIn to: create relationships. Is Social Selling Marketing or Selling?

Paid Search Agency 94

Paid Search Agency Companies Cross-Selling Peer-to-peer 94

Webbiquity

JUNE 20, 2011

Amid all of the hype, conferences, and rapid adoption of social media marketing by organizations from sole proprietors to the Fortune 100, there remains an undercurrent of skepticism. This surfaces in posts like Social Media Skepticism , 5 reasons why social media skeptics maybe right and Business social networking: where’s the ROI?

Social Media 100

Social Media Peer-to-peer Media PR 100

Sharpspring

FEBRUARY 3, 2022

There’s no benefit in marketing your acne cream to those who don’t have acne or setting up a Facebook page if most of your audience is on TikTok or Snapchat. Your “Product” is, of course, the core offering that you’re putting before your target audience. Core Desires/Pain Points/Aspirations. Demographics. Sociographics. Psychographics.

Planning 100

Planning Marketing Plans Marketing Budget Creation Paid Search Agency 100

Sprout Social

NOVEMBER 26, 2018

It’s a lot to take in, especially since the social space is almost unrecognizable from what it was a decade ago. Fast forward to present day where a social presence is an expectation for businesses, with 80% of marketers relying on social media to raise brand awareness. No respect.

Social Media 104

Social Media Social Marketing Media Business 104

Convince & Convert

MARCH 20, 2013

The sad truth about sites like Twitter and Facebook is that much of what you post to your timeline or followers goes unseen. Facebook uses an algorithm called Edge Rank to determine what is interesting based on the number of likes, comments and shares. First, Buffer lets you share with a simple browser button.

Paid Search Agency 153

Paid Search Agency Companies Budget Programs Advertising Agencies 153

Adobe Experience Cloud Blog

MARCH 1, 2018

Or did you find yourself watching most of the show through other people’s smartphones as they captured videos they would later share to Facebook? An anti-social media sea change may be on the rise. Of course, you won’t be able to meet every customer at an in-person event. If the latter sounds dismally accurate, cheer up.

Opt-out 134

Opt-out Touchpoints Opt-in Social Media 134

Content Standard

OCTOBER 24, 2015

Facebook is number one when it comes to social media ad revenue, but marketers may be interested in diverting some of that cash flow to another well-known platform. Instagram remains well behind industry leader Facebook, which is earning $16.2 Social Media’s Selling Point. billion mark.

Social Media 40

Social Media Paid Search Agency Social Marketing Ads 40