Sprout Social

JUNE 7, 2016

Businesses focus a lot energy on creating content that not only builds a Twitter audience, but also drives engagement with customers. According to Dragon Search, 61% of customers’ purchasing habits are decided by companies that deliver custom content. Get to Know Your Twitter Activity Dashboard. And why not?

Twitter 91

Twitter Comparison Ideal Customer Profiles Click Rate 91

Scoop.it

FEBRUARY 1, 2024

Creating awesome content can be quite tough. Add to that the option to choose between content creation and content curation and it’s no wonder even expert marketers are left feeling somewhat lost. Understanding Content Curation Consumers rely more and more on digital content to make decisions when it comes to their spending.

Curation 89

Curation Marketing Analytics Tools Eye-Tracking Content 89

Sprout Social

FEBRUARY 8, 2024

For example, if you wanted to create a competitor map for social media, you would take an in-depth look at your competitors’ profiles, from monitoring their engagement and most active channels to their overall content strategy. Consider brand perception in comparison to your competitors.

SWOT 105

SWOT Comparison Peer-to-peer Analysis 105

Optinmonster

AUGUST 23, 2023

In the ever-evolving digital landscape, content remains king. But what makes content truly reign supreme? Content marketing statistics offer invaluable insights, guiding strategies, shaping narratives, and ensuring that every piece of content hits its mark. Organic content brings better ROI than paid content.

Statistics 76

Statistics Content Marketing Marketing Analytics Tools Lead Scoring 76

TrustRadius Marketing

JUNE 20, 2022

10 Twitter analytics Social graphs Affordable paid plans Feature availability Numerical caps for access Limits to follower tracking Metigy 9.1/10 If your business is active on Twitter, FollowerAudit can be a great tool to have in your social media arsenal. See a full comparison of FollowerAudit plans here. FollowerAudit.

Social Media 116

Social Media Analytics Work Management Media 116

Pam Didner

SEPTEMBER 21, 2022

Many people and departments create content in many different ways, often without a cohesive plan. That means managing content for a company can feel like herding cats – blog posts have been written, Facebook pages have been updated, sales collateral has been created, and product information has been uploaded to websites.

Planning 90

Planning Work Management Product Content 90

Hubspot

FEBRUARY 20, 2019

When you begin implementing a social media strategy for your business, one of the first questions you'll ask yourself is this one -- Should my business be on Twitter, or Facebook? Twitter, on the other hand, is used to share ideas, real-time information, and trending news. Twitter vs Facebook Users. The total number of U.S.

Twitter 78

Twitter Facebook Business Paid Search Agency 78

Top Rank Marketing

SEPTEMBER 22, 2023

B2B Content Promotion in 2023: Channel and Format Trends [Report] 97.7 percent of B2B content marketers used LinkedIn to amplify their organization’s content during 2023 — up 4.7 percent using Twitter/X having — an 18.6 B2B Content Promotion in 2023: Channel and Format Trends [Report] 97.7

B2B Marketing 126

B2B Marketing B2B Planning Brand Identity 126

Contently

AUGUST 2, 2021

So you’re consistently pumping out engaging content and have a solid distribution strategy in motion. Now you need to know how that content is performing, who’s visiting your website, and how you can hook your audience so they’ll return. Let’s take a look. Google Analytics. Open Web Analytics.

Paid Content 144

Paid Content Budget Programs Analytics Tools 144

ClearVoice

AUGUST 12, 2021

You’ve also probably been hearing about audio spaces like Clubhouse and Twitter Spaces, the new kids on the block. Clubhouse vs. Twitter Spaces: A quick comparison. Which is better to join: Clubhouse or Twitter? Love them or hate them, audio spaces like Clubhouse and Twitter Spaces are here to stay.

Twitter 52

Twitter Phishing Social Media Advertising Mediums 52

Hubspot

JULY 8, 2020

Twitter was one of the first social media platforms I ever joined, but it wasn’t nearly as fancy as it is today. In fact, according to Twitter , its users are 2.7x Needless to say, Twitter can be a powerful marketing tool for your business , whether you’re new to the platform or growing steadily. Schedule your content.

eCommerce 59

eCommerce Twitter Paid Search Agency Work Management 59

Digilant

MAY 6, 2020

Twitter is facing a similar situation. Discover, Snapchat’s content platform requires that all information shared is fact-checked and credible. 22% of adults in the US use Twitter (44% of those ages 18-24). 66% of Twitter users are male. Twitter users spend 3.39 12% of Americans gets their news from Twitter.

Social Media 52

Social Media Twitter Media Advertising Agencies 52

Digilant

MAY 6, 2020

Twitter is facing a similar situation. Discover, Snapchat’s content platform requires that all information shared is fact-checked and credible. 22% of adults in the US use Twitter (44% of those ages 18-24). 66% of Twitter users are male. Twitter users spend 3.39 12% of Americans gets their news from Twitter.

Social Media 52

Social Media Twitter Media Advertising Agencies 52

Anyword

DECEMBER 1, 2021

This distinction is especially apparent in the field of copywriting vs. content writing. What is content writing? Then came the Internet and with it, the concept of branding through content. The goal of content writing is to establish the author and their organization as experts in their field as a means of branding.

Copywriting 98

Copywriting Marketing AI Paid Search Agency AIDA 98

Webbiquity

DECEMBER 13, 2018

Not only can building a presence on the platform help to boost brand awareness, but it allows you to provide users with quality content, which in turn enhances your status as a trusted, go-to source in your industry. You can make it compelling and engaging with dynamic content including reviews, videos, slideshows, and more.

Linkedin 218

Linkedin Paid Search Agency Companies Banners 218

Sharpspring

AUGUST 24, 2022

Are you struggling to come up with new content ideas? Every other business is producing content on a regular basis. It’s a lot of content being published, every day or quite possibly every minute! How to produce content that will still excite and engage your audience? Keeping your content topics organized.

Generation 115

Generation Content Lead Scoring Lead Ranking 115

Go Beyond SEO

MARCH 13, 2024

With millions of active users on various social media platforms, manufacturers have the opportunity to create compelling content that resonates with their target audience and increases their online presence. Creating engaging content is key to capturing the attention of your audience.

Social Media 78

Social Media Media Brand Identity Branding 78

Webbiquity

FEBRUARY 5, 2021

Frame concise and actionable content, comparisons and advantages on top of clear distinctions that matter more than features and tangible value. Customers can raise questions on pricing, policies, and features, along with comparisons with competing products. You can find him on LinkedIn or Twitter.

B2B Sales 260

B2B Sales Top of Funnel Conversion Peer-to-peer 260

Webbiquity

MARCH 31, 2022

They need to know what content is promising results and what isn’t. Integrate your PR plan with a blog or other content that can help drive credibility and trust among visitors. Transparency can be as simple as offering an online product comparison tool. B2B marketers are expected to wear many hats.

Marketing Budget 291

Marketing Budget Enterprise Management Sales Management Work Management 291

QuanticMind

MAY 31, 2023

Job postings also show they’re ramping up the hiring of engineers in an effort to become an AI powerhouse “that helps you find answers to product questions, perform product comparisons, receive personalized product suggestions, and so much more.” His focus could include evolving Twitter into an all-purpose app, titled simply “X.”

Paid Content 77

Paid Content Marketing AI Paid Search Agency Amazon 77

Sprout Social

AUGUST 5, 2020

While Listening gives you insights into competitors’ organic presence in broader conversations across social (aka “earned content”), our Competitor Reports provide performance data for content published by your brand across social platforms (aka “owned content”). Learn what content works—and what doesn’t.

Analysis 137

Analysis Marketing & Strategy Advertising Benchmark Comparison 137

Scoop.it

MARCH 21, 2023

2023 is outside, and most digital marketing specialists understand that today’s SEO is more than keywords in content and tons of backlinks from other resources. To win SERPs in 2023, we need to write content for people but, at the same time, make it look high-quality for search engines.

SERP 81

SERP Long Tail Marketing Dwell Content 81

Scoop.it

OCTOBER 27, 2022

Do you think content curation is just another term for content creation? Content creation means creating and publishing new content on your blog, social media, or website for your own specific purposes. But here’s the deal with content creation. Consider supplementing content creation with content curation.

Curation 87

Curation Work Management Marketing Management Service 87

Marketing Insider Group

JUNE 16, 2015

I’ve been asked a few times for a Content Marketing Manager Job Description. Apparently, this is a pretty hot category as LinkedIn reports more than 15,000 results for “ content marketing manager job description.” In the end it comes down to 3 core content marketing skills. Let me know what you think.

Work Management 100

Work Management Content Marketing Planning Paid Search Agency 100

Webbiquity

SEPTEMBER 8, 2020

In the deluge of advertising, marketing gimmicks, and multi-sensory content all of us are exposed to daily, establishing trust between your brand and your customers is an uphill battle. Invest in your content. Storytelling is one key element in a broader tactic, content marketing. Guest post by Natasha Lane.

Ad Building 245

Ad Building Brand Identity Branding Tips 245

Sprout Social

MAY 15, 2023

Table of contents: Best all-in-one social listening tool General social listening tools Social listening tools for Twitter Social listening tools for TikTok Free social listening tools Best all-in-one social listening tool Some tools provide deep listening for one specific platform.

Tools 106

Tools Brand Identity Branding Enterprise Management 106

RebelMouse

MARCH 11, 2021

Content Performance. Layout Comparison. To get the best performance out of individual content, we design your Data Studio dashboard to display the best content within a particular period of time or range of dates. We set up tables and charts to categorize your audience and see how they're engaging with content.

Google 81

Google Comparison Demographics Work Management 81

KoMarketing Associates

JUNE 16, 2014

As my World Cup fever symptoms begins to take hold, I’ve started to draw some comparisons of this year’s event to my job as a content marketer. So, without further delay, here are the 5 lessons I believe content marketers can take from the 2014 World Cup: 1. Credit: www.forzaitalianfootball.com. Make It through Qualifying.

Content Marketing 120

Content Marketing Planning Peer-to-peer Comparison 120

RebelMouse

JUNE 2, 2023

Content Performance The Content Performance page of our Looker Studio dashboard shows you which content is performing the best. Included on the bottom are tables of top performing content inside GSC, as well as top performing keywords (queries) as reported by GSC.

Advertising Mediums 52

Advertising Mediums Loyalty Comparison CTR 52

Webbiquity

MARCH 7, 2023

This burst onto the scene like nothing before it, reaching one million users in just five days (for comparison, it took Facebook 10 months, and Twitter two years, to reach that milestone). Consider the use of artificial intelligence (AI) generally, or a tool like ChatGPT more specifically.

Consulting 348

Consulting Marketing AI Paid Search Agency Ad Building 348

Pam Didner

NOVEMBER 5, 2020

In the B2B world, marketing creates tons of content. And the majority of that content is designed to educate prospects and existing customers on how our products can address their pain points and challenges — ultimately making their lives easier. But all of that content could do so much more. Competitor comparison guides.

Paid Search Agency 75

Paid Search Agency Account Based Marketing Planning Content 75

Hubspot

SEPTEMBER 17, 2020

Examples like adamenfroy.com , ryrob.com and GrowthMarketingPro come to mind, where the majority of their content follows this format. It’s important to build out product pages for decision-level keywords, architect a pillar and cluster content strategy , build some links, and try to rank for these terms. Image Source.

Hubspot 101

Hubspot Marketing & Strategy Marketing Strategy SERP 101

Martech

JULY 12, 2023

Within the first hour alone, it received a whopping five million sign-ups — just three months after Meta confirmed it was working on an alternative to Twitter. Although the app is very similar to Twitter in several ways, Zuckerberg has stressed that one of the key differences is the focus on “kindness” and being “friendly”.

Paid Content 98

Paid Content Paid Search Agency Planning Privacy Policies 98

Moz

SEPTEMBER 21, 2020

Posted by liambbarnes As most SEO specialists have learned, you must create quality content to grow organically. But as people consume more and more content each day, they become less receptive to basic content that doesn't provide a new perspective. The biggest challenge here is building a content strategy at scale.

SEO 85

SEO Top of Funnel SERP Content 85

nDash

APRIL 7, 2022

You already know social media should be part of your content marketing strategy. Which posts are performing the best on Twitter? How Social Media Analytics Tools Benefit Your Content Marketing Strategy. Before looking at the top tools, let’s see how this data benefits your content marketing strategy. Sprout Social.

Social Media 52

Social Media Budget Programs Analytics Social Marketing 52

Parse.ly

MARCH 7, 2019

Which categories of content did the 2018 algorithm change affect the most? But that decrease wasn’t even across every category of content. While Politics content overall still dropped, it dropped more inline with what we saw across the board from Facebook traffic (28%). See all of our categories in Currents.

Product 107

Product Traffic Facebook Content 107

Onalytica B2B

FEBRUARY 28, 2019

Below is a comparison of the average audience size for influencers & the media, their activity level & their audiences’ engagement on their AI posts over the past 3 months. Increased engagement from Influencers’ audience was also seen when influencers were ‘behaving’ like media outlets – by sharing links to content.

Marketing AI 279

Marketing AI Media Advertising Mediums Forrester 279