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Vimeo vs. YouTube for Business: What’s Best?

Vidyard

How do you choose between Vimeo vs. YouTube for business? We’ve rounded up the pros and cons of using Vimeo and YouTube to help make the choice a little easier. Vimeo vs. YouTube for Business: Key Features Each of these platforms are used by different people for different things. Who is my target audience?

Youtube 65
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Content Marketing Showdown: Google vs. Facebook

Contently

Have any companies shaped the digital era more than Google and Facebook? Today it has so many wings that when this writer googled “google wings,” the first result was a drone delivery company called Wing, owned by Google parent Alphabet. Let’s take a look at how both companies communicate their latest utopian vision.

Facebook 157
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The top 10 immersive campaigns to learn from

Martech

2022 Oscars 5G portal. Verizon customers Googling the “Oscars” were strategically targeted to experience the AR portal through a web-based link, however if the link was shared with someone who didn’t have 5G – the experience wouldn’t provide both audio and video, creating a sense of missing out. Technology used.

Campaigns 109
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PepsiCo’s strategies for marketing via online games and esports

Martech

Consumer packaged goods companies like PepsiCo have adapted by launching their own direct-to-consumer offerings. When the company launched their first owned portal for a beverage in 2020, gaming was an integral part of the strategy, and continues to be. Growing e-commerce through games.

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Why This Weird and Wonderful Global Influencer Campaign Works

Convince & Convert

The company recently launched a global campaign to promote its new YOGA Tablet featuring YouTube stars from around the world. Called The #Goodweird Project, one of the videos from Russian YouTube star EeOneGuy generated more than 2.8 Don’t have the budget to work with YouTube influencers? and The Viral Fever in India.

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32 social media training resources and courses every marketer needs

Sprout Social

Sprout Learning Portal (accessible to Sprout customers): Sprout Social Master Class: Listening and Analytics. According to the Sprout Social Index™, 26% of marketers say they have to push their company to raise awareness on social issues. Sprout Social Learning Portal. Additional resources: Video: What is social listening?

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A Guide to Writing Industrial Blogs: What Manufacturing Content Marketers Need to Know

Tiecas

BKA Content ) Companies with blogs produce an average of 67% more leads monthly than companies that don’t blog. DemandMetric ) Companies that blog get 55% more website visitors than businesses that don’t. BKA Content ) Companies with blogs produce an average of 67% more leads monthly than companies that don’t blog.