Contently

FEBRUARY 17, 2023

This is good news for businesses and their marketing teams. AR made strides into brick-and-mortar businesses during the pandemic lockdown. In 2017, the Harvard Business Review said every business would need an AR strategy. Subscribe to The Content Strategist newsletter today. Trying before buying.

Marketing AI 190

Marketing AI Paid Search Agency Buzz Marketing & Strategy 190

Writing on the Web

JANUARY 5, 2011

You may be doing all the right content marketing things (e-newsletter, blog, articles, etc.) I got an email from a client who lamented the poor results from her emailed newsletter. This would be a good time to check your own e-newsletter for opportunities for improvement. Post on Google Buzz. Add this to Google Reader.

Newsletter 100

Newsletter Digg Work Management Banners 100

ClearVoice

OCTOBER 9, 2018

In medium-sized and small cities, agencies that serve the local businesses take quite a different approach. She shares tips for weaving yourself into the local fabric, opinions on the emerging remote workforce, and success stories in marketing all kinds of regional businesses. Have FOMO when it comes to your local content marketing?

Buzz 49

Buzz Advertising Agencies Paid Search Agency Business 49

Convince & Convert

AUGUST 16, 2010

3 must-read articles about social media (plus a bonus from the Convince & Convert vault) Sent twice per week (usually Monday and Friday) Sent at 1pm pacific time 3-2-1: it’s the greatest newsletter in the history of social media newsletters.

Newsletter 114

Newsletter Social Media Media Paid Search Agency 114

Hubspot

MARCH 3, 2020

For local businesses, it can be hard to get customers through the door. Ultimately, your grand opening marketing should help your business build relationships and create buzz with your audience. Developing your marketing strategy for your grand opening can be daunting as a new business and marketing team. Local companies.

Planning 88

Planning Paid Search Agency Business Press 88

Litmus

JUNE 30, 2023

We’ve compiled the latest buzz from June 2023 to bring you up to speed (and your emails on point). Businesses will now able to further personalize their emails with Google Sheets support in mail merge. Microsoft’s proposed strategy to “spend Sony out of business” is revealed in a 2019 internal email. office in London.

Email Marketing 81

Email Marketing VALS Marketing Management Privacy 81

Animalz blog

MARCH 21, 2024

By going deep on the topics you want to be known for, you build topical authority and rank for the search terms that matter most to your business. They layer on newsletter, social, and community tactics to build lasting connections with their readers. Lattice, an employee engagement platform, is a great example.

Lead Ranking 81

Lead Ranking Lead Scoring Thought Leadership Allocation 81

Contently

FEBRUARY 28, 2023

The buzz of a bee. Hubspot recently released the Hubspot Podcast Network for professionals looking to build their skills in different areas of business. Other businesses choose to find a thought leader to host their own podcast and sponsor them. The rumble of traffic. The whoosh of your coat in the wind.

Marketing Strategy 195

Marketing Strategy Marketing & Strategy Content Marketing B2B Thought Leadership 195

Martech

JANUARY 11, 2024

And it’s why every publication you read now has a dozen newsletters.” A lot of B2B businesses are embracing the idea of running email marketing while, historically, they’ve relied on more of a full sales team to get the word out about their business. Business email address Subscribe Processing. Get MarTech! In your inbox.

Email Marketing 125

Email Marketing Marketing AI Enterprise Management Work Management 125

Biznology

JANUARY 19, 2018

I find them fascinating not only as interesting people, but also for making valuable contributions to our business and our world. Katie Martell coined the term “on-demand marketer” to describe herself and her business. Have a look at her case for how to manage PR in the “age of the Kardashians.” The payoff? We all need some of that.

Top of Funnel 166

Top of Funnel B2B Marketing Lead Ranking Digital Marketing Funnels 166

ClearVoice

SEPTEMBER 22, 2023

In this guide, we’ll help you define UGC content and explain how you can collect it from customers to market your business. However, businesses need to know what to do with it. Content creation means creating new content to publish on your blog, in newsletters, and in social media feeds.

User-Generated Content 96

User-Generated Content Curation Generation Marketing & Strategy 96

Hubspot

JUNE 1, 2021

Welcome to Breaking the Blueprint — a new blog series that dives into the unique business challenges and opportunities of Black business owners and entrepreneurs. Consumers have been actively seeking to buy from Black-owned businesses to help them stay open and increase the economic advancement of Black Americans.

Marketing Strategy 94

Marketing Strategy Marketing & Strategy Work Management Effectiveness 94

Contently

FEBRUARY 1, 2023

Every part of your business that communicates with the outside world—whether it’s sales, customer service, or human resources—needs content. Assuming that is in place, how can content help to support different departments within a typical business organization?

Demand Generation Agencies 183

Demand Generation Agencies Content Demand Generation Paid Search Agency 183

Litmus

MARCH 5, 2021

Want more ways to improve your newsletters? See how your emails stack up—in our Live Optimization Workbook (newsletter edition!). Explore all the ways email marketing experts would make real-life newsletters more effective. Then, apply those takeaways to your own email newsletters. A newsletter? Compare notes ?.

Examples 107

Examples VALS Newsletter Communities 107

Writing on the Web

SEPTEMBER 25, 2013

If you’re in business and have a business blog, you’re frequently challenged by what to write. In my ebook Content Marketing with Blogs , I suggest business blog posts should be written with the 4 E’s as a guide: What you publish on your business blog should: Entertain. But is it enough?

Business Blogging 100

Business Blogging Business Content Buzz 100

Martech

JUNE 14, 2023

Being smart with automation in your business frees up time to focus on more strategic decisions, helping drive growth. And while the world is buzzing with AI advances, there are still many quick-win opportunities to better nail the basics. Business email address Subscribe Processing. They’re a powerful tool for engagement.

Automation 87

Automation Organization Marketing Automation Services B2B 87

PureB2B

DECEMBER 3, 2021

The truth is, business events and conferences are still a must-have for tech companies. Regardless of where your stance is on live B2B events, there’s something to be said for the general buzz and attention they gather in the space. What more is LinkedIn than a digital business convention of ideas being shared? Business Email *.

Marketing Budget Creation 62

Marketing Budget Creation Marketing Budget Event Marketing Budget Programs 62

QuanticMind

SEPTEMBER 21, 2023

OpenAI hopes ChatGPT Enterprise will answer employers’ data privacy concerns [:05] With all the buzz around generative AI , there’s also been significant concern around data and privacy—particularly from companies concerned with protecting their proprietary data. Sign up for the Basis Scout newsletter!

Marketing AI 52

Marketing AI Privacy Eye-Tracking Buzz 52

Liveintent

NOVEMBER 25, 2020

The advertising world has been buzzing all year with hot takes on how publishers and marketers alike will persist in a cookie-challenged ecosystem and what alternatives are out there to fill the void in the proverbial cookie jar. General Mills saw a 26 percent increase in revenue by adding above-the-fold inventory to their newsletters.

Media 125

Media Advertising Agencies Curation Ad Exchange 125

Optinmonster

DECEMBER 21, 2023

Are you planning to launch a new business or product online? Drawing up a pre-launch marketing plan can help you attract customers to your brand-new business even before the actual launch day. Drawing up a pre-launch marketing plan can help you attract customers to your brand-new business even before the actual launch day.

Campaigns 89

Campaigns Ad Building Planning Paid Search Agency 89

ClearVoice

AUGUST 25, 2023

It is especially useful for businesses that target audiences who are already highly familiar with the subject matter. Much of a product marketing campaign involves generating buzz and excitement. Send email newsletters. Its newsletter audience grew by more than 70%. But technical content is often dry and boring.

Marketing Strategy 96

Marketing Strategy Marketing & Strategy Product Planning 96

markempa

DECEMBER 6, 2006

« Avoid wasting your Pay-Per-Click lead generation budget | Main | Podcast: Sales and Marketing the Six Sigma Way » Where do Your Email Newsletters go? If you currently are sending e-newsletters, heres an idea for you consider. You can apply this concept to your existing e-newsletter. Email Heaven?

Newsletter 120

Newsletter Lead Generation Generation B2B Thought Leadership 120

Scoop.it

MAY 4, 2023

That will help potential customers know what others say about your business or products. Manage reviews on your Google My Business page. Add UGG to Your Email Newsletter Newsletters play a pivotal role in keeping your customers engaged with the brand. Embed these reviews on your website to build trust. Source: LawRank 3.

User-Generated Content 93

User-Generated Content Traffic Generation Content 93

RebelMouse

JANUARY 5, 2024

How A/B Testing Works In an A/B test, businesses create two versions of a web page or an app element: A and B. Imagine group A receives a promotional newsletter titled Essential Natural Products for Women, and group B receives a variation titled Must-Have Natural Products for Women in 2024.

Marketing Websites 111

Marketing Websites Sample CTR Click Rate 111

PureB2B

DECEMBER 3, 2021

The truth is, business events and conferences are still a must-have for tech companies. Regardless of where your stance is on live B2B events, there’s something to be said for the general buzz and attention they gather in the space. What more is LinkedIn than a digital business convention of ideas being shared?

Marketing Budget Creation 62

Marketing Budget Creation Marketing Budget Event Marketing Budget Programs 62

Vision6

JANUARY 15, 2024

In your time on this earth as a business owner, you’ve likely come across a brand that seems to do no wrong when it comes to getting their name out there. Improved ROI A stand-out omnichannel strategy isn’t just a savvy marketing move, it’s a great business move too. They seem to have something special and they’re everywhere!

SMS 52

SMS Planning Marketing & Strategy Landing Pages 52

Marketing Insider Group

AUGUST 1, 2023

Average Engagement Rate (AER) The Average Engagement Rate (AER) helps businesses understand how well their content is resonating with their audience. This could be anything from signing up for a newsletter, downloading a whitepaper, or making a purchase. Simply put, AER tells you how much your audience is interacting with your content.

Social Media 209

Social Media Cost Per Click Cost Per Thousand CPM 209

Writing on the Web

JULY 2, 2010

Do you stay on track with your blog content and business goals, or do you share personal stories and events that are peripheral? The post was about staying on target with your business goals when you create content for your blog. But maybe I’m being too business-focused. Post on Google Buzz. What do you think?

Personalization 100

Personalization Ning Business Digg 100

Sprout Social

FEBRUARY 7, 2023

Empowering your employees to share meaningful content positions them as thought leaders in your industry, helping them generate new business opportunities. Advocacy expands your candidate pool and generates positive social sentiment and buzz that increases your application volume.

Stats 90

Stats Buy Budget Programs Sales Qualified Leads 90

Sprout Social

NOVEMBER 21, 2023

It’s the first step of competitive analysis that involves gathering the intelligence you need to make informed business decisions. Businesses can then analyze this data to derive actionable insights and develop long-term strategies to gain competitive advantage. Stay on top of industry trends Things are always changing in business.

SWOT 92

SWOT Budget Programs Eye-Tracking Advertising Benchmark 92

Content Standard

OCTOBER 12, 2020

Becoming aware of these COVID clichés and steering clear of them can help you get back in the business of standing out with campaigns of substance. Whether you’re producing copy for enhanced assets, social media posts, video copy, or email newsletters, watch out for these fresh phrases turned tired tropes.

Brand Identity 134

Brand Identity Branding Content Marketing Content 134

Contently

MAY 3, 2018

My professor explained it this way: Imagine if everything you ever wrote, from a sales pitch to a marketing newsletter to a novel chapter, had to be read by an audience of persnickety experts in your field. If you’re in the business of content , an oversaturated market for attention might sound familiar.

Buzz 167

Buzz Paid Search Agency Aggregators Comparison 167

Sprout Social

JANUARY 16, 2020

If you’re still itching for your business to “go viral,” we don’t blame you. This explains why so many businesses look toward viral marketing as an opportunity to catapult themselves into social media superstardom. If nothing else, all marketers should have a handle on what makes social content shareable and buzz-worthy.

Viral Marketing 103

Viral Marketing Work Management Planning Paid Search Agency 103

Optinmonster

DECEMBER 28, 2023

Have you ever noticed how some brands magically appear alongside others, creating a buzz that’s hard to miss? As you can see, there’s a lot of cross-promoting with other businesses going on. Traditionally, large-scale cross-promotion was something that big business did. Building relationships with other businesses.

Promotion 76

Promotion Cross-Selling Bundling Advertising Agencies 76

Convince & Convert

AUGUST 13, 2015

Smaller businesses can find help with their content at freelancer sites such as Guru and Upwork, formerly Odesk. Creative content marketing creates buzz. This content generated a great deal of buzz, reaching 2.2 In this platform, businesses can share original in-house content. Get Really, Really Creative Content.

Marketing Management 162

Marketing Management Content Marketing Marketing Automation Services Distribution 162

Excelsior Research

APRIL 22, 2022

Now that you have finished reading on the World expo let’s return to our key topic that has created a buzz around the world, Dubai expo 2020. Why are Newsletters an effective way of marketing? Short Recap of the conquest of the Dubai expo 2020. How Dubai expo 2020 came to fruition and Dubai expo at glance. Read More ». Read More ».

Allocation 52

Allocation Buzz Mobile Marketing Conference 52

Sprout Social

JANUARY 24, 2024

Doing so enables you to benchmark your influencer campaigns against business goals, determine the ROI of your partnerships and pivot quickly based on what is and isn’t working. Also use filters to segregate your social listening data, so you uncover new business opportunities and make the most of your influencer partnerships.

Paid Content 95

Paid Content Marketing Analytics Tools Advertising Agencies Marketing Budget 95