Sprout Social

AUGUST 10, 2022

Influencer marketing tools for outreach. Influencer marketing tools for outreach. Influencer outreach tools can help you automate this process and personalize your messages to increase response rate. Here are the best influencer marketing tools for outreach: 5. Find contact details for bloggers and influencers.

Marketing Budget 113

Marketing Budget Budget Programs Enterprise Management Work Management 113

Webbiquity

NOVEMBER 20, 2019

Outline the reporter’s questions —who, what, when, where, and how—of the event in a concise and compelling manner. Is your event related to a famous person or a specific period? ” Where you can tie your event to something significant, do so. Don’t limit your outreach to professional journalists.

Press 145

Press Sample Work Management Paid Search Agency 145

Biznology

JUNE 26, 2018

Our universe of influencers spanned tier 1 A-list influencers all the way down to the most casual blogger, advocate, and social media dabbler. There was an immediate flood of visitors immediately following the hard launch–which coincidentally coincided with our micro-influencer marketing outreach. Quelle coincidence!

Traffic 184

Traffic Word of Mouth Marketing Websites Outreach 184

Convince & Convert

MAY 28, 2014

In fact, outreach marketing focuses on the “one to one to many” approach where brands reach out to a handful of passionate fans, influencers, etc. However, for the most part, outreach marketing is not a philosophy that encourages at scale operations. What do you think about “mass nurturing” instead of mass outreach for your brand?

Word of Mouth 158

Word of Mouth Blogger Case Study Case Studies 158

seo.co

FEBRUARY 6, 2021

I’ve personally used both Copy.ai A team of guest blogger outreach professionals. Continuous outreach for obtaining high authority publisher placements will be necessary, especially as you exhaust your link opportunities and need additional niche placements for further link diversity and backlink growth.

Link Building 97

Link Building Automation SEO Marketing AI 97

Biznology

AUGUST 14, 2018

Hosting events—no matter what size or scale—is a great idea. Back in the day, hosting parties, meetups, and get-togethers for top-local-tweeters and geographically-close bloggers was all the rage. This is a thing. Reaching out to local communities and stoking fandom in real life. Guess Who I Am. Die Cocktailparty am Goethe-Institut.

Communities 126

Communities Blogger Class Twitter 126

ClearVoice

FEBRUARY 4, 2020

To the contrary, our marketing generates revenue (book sales and event registrations)… roughly 1M+ visitors and 500+ qualified leads per year. Five years ago, the majority of bloggers wrote short posts of 1000 words or less. Every year, a greater percentage of bloggers report routinely writing 2000+ words articles.

Relevance 118

Relevance Ad Frequency Blogger Wikipedia 118

Webbiquity

MAY 25, 2021

I have seen some success on Instagram for a number of clients in the event marketing space. So in our case, for Paladin, it’s not just about selling a tool that helps B2C marketers find influencers, or a feature that helps with reporting, or saving time on outreach. I haven’t really thought about TikTok. They might not.

B2B Marketing 336

B2B Marketing Practices B2B SMS 336

Online Marketing Institute

AUGUST 17, 2018

The growing influence of this form of marketing has turned heads in businesses that want to attract the attention of leads and increase their brand outreach. Takeaway: The key takeaway in Fiji Water campaign was its alignment of brand with the right personality. Jasmine Demeester is a Brand Strategist, Educator, and a Blogger.

Case Study 52

Case Study Case Studies Studies Advertising Agencies 52

Brandwatch Marketing

OCTOBER 3, 2022

For example, a food brand might target influential food bloggers in a hope that they will write or Tweet about their products and promotions. The search functionality allows you to filter influencers by types such as: bloggers, companies, and journalists. Perfect for looking at subjects or events to see who is talking about them.

Tools 92

Tools Blogger Demographics Social Media 92

Biznology

MARCH 15, 2016

Like their kissing cousins–ladies men–these folks go from person to person, collecting digits. Successful influencer outreach is just the end result of building a real relationship over time. If I really want to make a connection, I can reach out as a fellow blogger or make it apparent that I have 50.8k

Blogger 80

Blogger Work Management Burn Rate PR 80

Convince & Convert

APRIL 6, 2016

Host an Event. The Outreach Marketing Virtual Summit is by far my favorite thing about my job and an event that keeps me and my network “to-date” on the latest and greatest strategies and creative tactics in the world of influencer marketing. Instead, promote your event through opt-in email channels and personal invitations.

Paid Search Agency 100

Paid Search Agency Advertising Agencies Blast Campaigns Outreach 100

SendX

MAY 24, 2019

Are you going “off list” and trying to write an email to an influencer or blogger for a guest post or a “shout-out”? Basically, everything a person needs to know about a product or service they can gather from a good-old-fashioned story without having to bore them with facts, figures, and features. Enter Your Business Email Address.

Copywriting 151

Copywriting Tips Template Content 151

Convert

JANUARY 17, 2024

Generative AI engines generate accurate and personalized answers to any search query. It has been found that it takes between 5 and 7 touchpoints for a person to remember your brand. It’s engaging with the same person again and again to build recognition. Which SEO tactics will survive the change and continue to be effective?

Optimization 80

Optimization Generation Top of Funnel Multivariate analysis 80

Webbiquity

MARCH 12, 2012

Many “traditional” journalists now write blogs; does that make them bloggers? What are the (current) best practices for pitching bloggers? Blogger Outreach Remains Crucial for PR Pros by SocialTimes. Pitching to Google’s Fresh New Algorithm via News, Blogs, Events & Google+ by Search Engine Watch.

PR 100

PR Blogger Tips Best Practices 100

Biznology

APRIL 26, 2016

When it comes to campaigns like this, I get the explicit OK for me to leverage my own personal social networks — that’s why I work so hard on developing my 79 Klout — because the only online influencer I can 100% rely on is me. Influencer Outreach (Earned Media). Twitter : @chrisabraham : 51.5k followers.

Campaigns 80

Campaigns Ideal Customer Profiles PageRank Outreach 80

Contently

JANUARY 3, 2019

They’re much more personal and meaningful than some shot-in-the-dark guess about an entire industry. Ramping up dialogue in this way could also further inspire content initiatives, events, and a whole lot more. I also want quarterly calls to screenshare presentations about our blogger outreach and blog progress.

Work Management 130

Work Management Marketing Management Advertising Agencies Content 130

Hubspot

JUNE 2, 2011

Blogger outreach. You want to capture that person from social media and get them into your marketing funnel by getting them to give you permission to talk to them in their inbox. Blogger Outreach. Look to people who have marketing backgrounds, as opposed to bloggers who know a little bit about marketing.

Blogger 28

Blogger Social Media Outreach Media 28

Optinmonster

SEPTEMBER 30, 2022

It Should Be Personalized. Personalized subject lines can get up to 50% higher open rates. Don’t just send bulk emails to everyone without personalizing them first. Personalized emails are more likely to capture the attention of prospective customers. Add some personality. Spend a little time customizing them.

Urgency Marketing 89

Urgency Marketing Open Rate Case Studies Click Rate 89

Engagio

JANUARY 12, 2021

Don’t just look at web data; drill into all activities, including attending events and taking sales meetings. Marketing automation : Email opens, event attendance, content downloads, interesting moments, and so on. No need to read through a stack of posts from a dozen bloggers. Part 5: Personalize Your Content.

Account Based Marketing 112

Account Based Marketing ABM Lead Ranking Top of Funnel 112

Sprout Social

MARCH 8, 2017

Whether they’re a blogger, product reviewer, industry expert or a trusted source of information, your social media influencers are unique to your field and product or service. Grilling bloggers who write for major recipe sites. TV chef personalities (i.e. Collaborate on an event. What Are Social Media Influencers?

Social Media 111

Social Media Media Peer-to-peer Work Management 111

Atomic Reach

JANUARY 3, 2019

Jeff Bullas - Influencer, Author, and Blogger. She has been cited by Forbes as “The Most Influential Woman on Social Media,” and recognized by ForbesWoman as one of “The Top 20 Women Bloggers.”. Lee Odden is an avid blogger, talented speaker, and author. Content Marketing Influencers: Who Are They? Through j effbullas.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

ClearVoice

AUGUST 3, 2021

Now more than ever, journalists need to rely on a sense of community of professional groups and organizations made up of fellow journalists for personal and professional support. They also provide a library of job opportunities, fellowships, and events to participate in. What are Professional Journalistic Groups and Organizations.

Organization 104

Organization Press Ethics Thought Leadership 104

ViewPoint

SEPTEMBER 26, 2011

T oday we're pleased to have Paul Gillin as our guest blogger. Facebook Markup Language, which is very similar to HTML, enables you to build colorful and interactive pages to promote your company, products and events. Facebook is also about connections between people, and personal relationships lubricate the wheels of business.

Facebook 120

Facebook B2B Marketing Planning B2B 120

Lenny's Newsletter

SEPTEMBER 5, 2023

Start by reaching out to your personal network, looking for people who match your ICP Think about your friends—and their friends. You knew that you had us—we personally were going to go and obsess over saving your company money—and it was small enough scale and they had backups, that it was okay to do it.

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

Biznology

AUGUST 28, 2013

Even the most experienced bloggers lack ideas and motivation from time to time. Local events. This is particularly important if your business is involved directly with an outreach or local networking event. Your personal life. Keep personal posts to a minimum, but do incorporate them from time to time.

Public Relations 80

Public Relations Wikipedia RSS Internet Marketing 80

Convince & Convert

SEPTEMBER 27, 2011

PR behemoth Ketchum (the PR agency of record for ConAgra) caught it’s foot in a bear trap of its own manufacture recently, when it thunk up and perpetrated a bait and switch blogger outreach program. Bloggers Are Not Reporters. Bloggers are also typically not full-time writers. It’s recognition.

Blogger 150

Blogger Outreach PR Paid Search Agency 150

Convince & Convert

AUGUST 2, 2013

The editorial calendar is loosely based around the planned games and events at the stadium, but then a lot of content updates are based on what happens in the moment, both on and off the field. Social Media Stat of the Week: NFL hires 32 bloggers. He had originally dreamed of being a radio broadcast personality in sports.

Social Media 123

Social Media Media Marketing Budget Communities 123

Hinge Marketing

JULY 22, 2015

Media and Blogger Outreach. Media and blogger outreach will demonstrate your expertise to a wider audience. Webinars and Educational Events. Start small by researching local events and organizations that serve the markets you want to reach. Networking Events. Remember that people learn differently.

Webinar Metrics 48

Webinar Metrics Planning Ad Exchange Advertising Agencies 48

Convince & Convert

JULY 17, 2015

Recently I conducted and published a survey capturing the input of 4,000 of the top bloggers on marketing partnerships. One of the key takeaways was that the majority of bloggers want to work directly with the brands. Once a big-time marketer who did plenty of his own blogger outreach , now James is an influential blogger himself.

Blogger 149

Blogger Planning Outreach Press 149

Convince & Convert

JANUARY 26, 2012

According to the Indianapolis Super Bowl Host Committee , Klout was used to help identify the participants, and the list was augmented manually with known local bloggers, gadflies, and connectors. Personally, I’ve done very little on the Social 46 front other than live tweet the initial confab. Instagram shot from @meggiehd.

Outreach 122

Outreach Social Media Wiki Paid Search Agency 122

Biznology

APRIL 15, 2014

In spite of all those campaigns, all those clients, and all those hours, I tend to spend all of my energy on blogs, bloggers, Twitter, Facebook , Pinterest, and even reddit, message boards, fora, and email lists before I spent time on maybe the most powerful top-down influential platforms in the social media- and social networking- sphere.

Social Media 80

Social Media Linkedin Social Marketing Ideal Customer Profiles 80

Webbiquity

NOVEMBER 2, 2010

Social Events (e.g., Eventful, Meetup, Upcoming, etc.). Microblogging (Twitter, Jaiku, Identi.ca; Li helpfully notes that “the power of microblogging for a business can be huge, if you add personality into your Twitter stream and not just allow it to be automated.&# Social Sharing (YouTube, Flickr, SlideShare, etc.).

Social Media 100

Social Media Social Marketing Media Planning 100

Brandpoint

APRIL 16, 2019

The article fits into Convince & Convert’s editorial topics, but it also provides insight that is specific to the guest blogger themselves. Here are some examples of topics that might be out of the norm for most informational blogs: Providing a first-person opinion piece on industry news. Begin outreach to site editors.

Marketing & Strategy 117

Marketing & Strategy Marketing Strategy Paid Search Agency Lead Scoring 117

Ambal's Amusings

OCTOBER 22, 2009

He is a frequent speaker at industry and academic events. Tony Karrer: Browse My Stuff came out of my experience as a blogger. I would go to speak to a pretty large audience at an event and only a few people in the audience were subscribers to my blog. Yet as a blogger, I knew the other good bloggers. Tony Karrer.

Aggregators 100

Aggregators B2B Marketing Work Management Marketing Management 100

Valasys

FEBRUARY 13, 2020

According to DemandMetric , 80% of the CMOs affirm that hyper-personalized content is the future of marketing. According to Kapost two-third of B2B marketers accede that content their multi-channel marketing strategy –including event marketing, social media marketing, demand generation campaigns & much more.

Content Marketing 64

Content Marketing Ad Building Brand Identity Branding 64

Biznology

OCTOBER 21, 2014

I’m doing a big influencer outreach right now on behalf of a technology startup. We’re personally, by hand, reaching as far down the tech, app, and gadget A-list as possible, reaching hundred of bloggers and social media writers. Sadly, that’s just step one: the initial outreach. It Might Be Personal.

Advertising Agencies 80

Advertising Agencies Public Relations PR Ideal Customer Profiles 80