Convince & Convert

JANUARY 28, 2014

A few months ago I was struck by the number of posts floating around that discuss digital marketing “fails,” and blogger outreach gone bad—so many posts that just focused on what not to do. I interviewed bloggers who had phenomenal experiences with PR pros and compiled this post. An Ongoing Campaign. Finding the Right Bloggers.

Blogger 153

Blogger Outreach Case Study Case Studies 153

Webbiquity

APRIL 18, 2024

It’s like having a super-efficient robot that can help your team handle all the repetitive marketing tasks and plan your marketing campaigns more efficiently. This means sending emails, posting on social media, and even sorting through leads can be done automatically (though a human should still be monitoring the output).

Marketing Automation Services 155

Marketing Automation Services Ideal Customer Profiles Efficiency Marketing Automation 155

SendX

MARCH 18, 2021

Your email list is one of the cornerstones of digital marketing. Email marketing helps you increase brand awareness and generate more sales. It’s why you hear so many professional bloggers throw around the phrase, “the money is in the list!” It will take time, and a considered strategy, to grow your email list.

Email Marketing 229

Email Marketing Planning Landing Pages Advertising Agencies 229

Biznology

DECEMBER 3, 2013

I am hereby making the jump from humans to robots for all my blogger research. And what was I comparing all of these social CRMs, influencer-identification services, and blogger databases to? I don’t reach out to 40 bloggers over time, I reach out to upwards of 2000 bloggers all-at-once. And I need a lot of them.

Blogger 80

Blogger Outreach Work Management Campaigns 80

Delivra

JANUARY 17, 2019

One of the easiest ways to engage with leads and nurture them to the point of conversion is by using email drip campaigns. This article will explain why email drip campaigns are vital for lead nurturing. Why you should be using email drip campaigns. You’re probably familiar with replenishment emails.

Lead Nurturing 55

Lead Nurturing Sales Qualified Leads Campaigns Top of Funnel 55

Biznology

MARCH 8, 2016

I stared my first blogger outreach agency back in 2006. Now Gerris Corp , I am still offering influencer engagement campaigns to my clients. Ten years on, the state of the union of blogger outreach is good for brands and agencies but great for the bloggers and online influencers. Blogger Outreach is Hard.

Blogger 80

Blogger Outreach Advertising Agencies Marketing Automation Services 80

Optinmonster

FEBRUARY 11, 2024

Hack Your Email List Growth With Exit Intent Email marketing is one of the best ways to connect with your visitors, and encourage them to become subscribers and customers. Best of all, email marketing is affordable. After that, you can always try one of these email marketing services.

Paid Content 86

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 86

Webbiquity

NOVEMBER 21, 2021

Email Marketing Software. An email marketing tool with features to help grow your subscriber list with forms and landing pages; use predesigned templates or create custom emails; set up autoresponders and drip campaigns; segment audiences and tailor messages to each group; and analyze results with campaign metrics.

Budget Programs 332

Budget Programs Marketing Management Software Webinar Metrics 332

Webbiquity

OCTOBER 11, 2022

Build an Opt-in Email List. Developing an opt-in email list is vital for nurturing prospects and keeping them interested in your product or service, as well as maintaining relationships and driving ongoing sales from existing customers. If you have an opt-in policy (and why wouldn’t you?), Partner With Influencers.

Digital Asset Management 272

Digital Asset Management Product Brand Identity Branding 272

Biznology

OCTOBER 11, 2011

Last week, I talked about using the long tail of blogger outreach –the idea that you can’t pin your hopes for most public relations efforts on only the A-list bloggers. For blogger outreach to work, over and over, you need to be endlessly generous and endlessly appreciative.

Blogger 80

Blogger Long Tail Marketing Outreach PR 80

The Point

APRIL 29, 2011

Can a campaign about how to improve email design be a prime example of how NOT to design an email? If it’s the campaign below, received this week from Lyris , an email marketing software company, the answer is (in the view of this blogger): yes. Now to the email itself.

Email Campaigns 100

Email Campaigns Campaigns Bandwidth Fulfillment 100

Biznology

MAY 2, 2017

When I do my earned media micro-influencer campaigns , I do get a lot of rejection, and I also get a lot of outstretched hands. was endlessly generous with the hundreds of bloggers who responded to our outreach of thousands. Yes, you heard me right, we pitch thousands of bloggers in search of the perfect match. Like this post?

Advertising Agencies 196

Advertising Agencies Paid Search Agency Media Long Tail Marketing 196

Webbiquity

JUNE 1, 2021

High-performance digital marketing campaigns are a mix of proven strategies that yield results and a deep understanding of the market landscape. Without competitor and audience intelligence, customizing campaigns to reach maximum business potential is difficult. Use email marketing to maximize sales. What sets them apart?

Tips 362

Tips Privacy Advertising Agencies Marketing & Strategy 362

Optinmonster

APRIL 4, 2024

Are you looking for the best Mailchimp alternatives to supercharge your email marketing ? Mailchimp is one of the most popular email marketing services, but its popularity doesn’t make it the one-stop solution for all digital marketers. Also, consider how much time they’ll have to devote to email marketing.

Enterprise Management 61

Enterprise Management Email Marketing Marketing Automation Services Work Management 61

Marketing Insider Group

MARCH 31, 2021

However, using Australian English when you’re tailoring your message for an Aussie audience or calling a milkshake a “frappe” for your New England-wide campaign helps you communicate your message better to local audiences. It also endears your brand to the local experts whom you invite to become guest bloggers.

Buyer Personas 327

Buyer Personas SMS Content Communities 327

Webbiquity

JULY 30, 2020

You’ll want an easy-to-navigate website—with a look and feel that reflects your event theme —to deploy content and landing pages for campaigns on email, search, influencer marketing, and social media. You can highlight these announcements with posts on social media and email blasts. Plan for Last-Minute Promotion.

Planning 332

Planning Event Marketing Marketing Plans Blast Campaigns 332

Biznology

JULY 5, 2016

As I mentioned last month in Influencer Marketing Tools of the Trade , Dan Krueger and I are in the midst of an earned-media blogger outreach campaign on behalf of Skinny & Co. If you’re doing things right, you really should be aiming at doing 80%-90% of all the work for each and every blogger.

Outreach 140

Outreach Blogger Media Advertorials 140

SendX

FEBRUARY 22, 2019

So here, we share our in-depth feedback and comments on using the top alternatives to MailChimp: SendX Campaign Monitor ActiveCampaign AWeber ConvertKit Constant Contact Drip Our team went deep into MailChimp, and realised that in a lot of cases, it isn’t the right fit for a lot of businesses. This is a major bummer for a lot of users!

Marketing Automation Services 203

Marketing Automation Services Work Management Paid Search Agency Budget Programs 203

ViewPoint

DECEMBER 20, 2011

This year, we’re honored to have published posts from twenty-seven guest marketing and sales bloggers here on ViewPoint, and I wanted to say to all of you how much I appreciate your contributions. Jill Konrath , sales and marketing strategist, speaker, and author of SNAP Selling and Selling to Big Companies 7 Hot Email Prospecting Tips.

Blogger 120

Blogger B2B Thought Leadership Work Management Marketing Management 120

Webbiquity

NOVEMBER 22, 2022

Here are some of the best Cyber Week deals, across CRO, social media, email marketing, and other task areas. BigSpy is committed to helping more advertisers get more revenue in marketing campaigns, and attract users with the most creative materials. Email Marketing Software. Ad Intelligence. The Dates: November 25-28.

Marketing Management 149

Marketing Management Software Marketing Analytics Tools Business 149

Biznology

OCTOBER 4, 2011

That’s fair enough, and surely a common question, and a question we must address close to the beginning of every sales call we make at Abraham Harrison , when we propose blogger outreach to a prospective client. There are only a finite number of members of every organization’s email list.

Long Tail Marketing 80

Long Tail Marketing Blogger Outreach Verticals 80

Biznology

FEBRUARY 13, 2018

Influencer marketing is no longer an optional part of a social media campaign. Bottom line: the more successful the campaign, the more the campaign will cost. AH sold influencer marketing ( née blogger outreach) since Autumn 2006— twelve-years ago now—and Gerris Corp continues in this tradition. 50’s a fail.

Social Media 216

Social Media Social Marketing Marketing Strategy Marketing & Strategy 216

Optinmonster

MAY 20, 2022

How Does a Retargeting Pixel Work for Bloggers. OptinMonster can serve a Facebook (Meta) ad pixel when users subscribe to your email list or otherwise interact with campaigns on your website. The Standard Event code tells your OptinMonster campaign when to trigger the Meta Pixel. Types of Retargeting. Ecommerce store.

Work Management 92

Work Management eCommerce Trigger Marketing Advertising Funnels 92

Martech

FEBRUARY 1, 2023

In this article, we’ll discuss the common reasons for miscategorization in GA4 and tips to make sure your marketing campaign links are properly tagged and tracked. cpc, banner, email). Having the name of an email list as the value for the utm_source parameter is still permissible, provided that the utm_medium equals “email.”

Tagging 122

Tagging CPC Cost Per Click Campaigns 122

Sprout Social

AUGUST 10, 2022

If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. This includes filtering influencers based on certain characteristics, sending pre-written email pitches and finding online conversations about your brand. This data can be helpful when making important decisions for future campaigns.

Marketing Budget 113

Marketing Budget Budget Programs Enterprise Management Work Management 113

Optinmonster

DECEMBER 21, 2023

A pre-launch marketing strategy can be a coming soon landing page , a countdown campaign, or a guerrilla marketing event. TNT, a cable TV channel, launched this guerrilla marketing campaign in Belgium to promote its TV shows. The pre-launch campaign quickly went viral all over the world because of the high-octane drama built into it.

Campaigns 88

Campaigns Ad Building Planning Paid Search Agency 88

Biznology

OCTOBER 17, 2017

When I do my earned media micro-influencer campaigns , I do get a lot of rejection, and I also get a lot of outstretched hands. was endlessly generous with the hundreds of bloggers who responded to our outreach of thousands. Yes, you heard me right, we pitch thousands of bloggers in search of the perfect match. Like this post?

Advertising Agencies 150

Advertising Agencies Paid Search Agency Long Tail Marketing Blogger 150

Webbiquity

NOVEMBER 19, 2019

Email Marketing. SalesHandy is an email automation tool that lets you track unlimited emails, schedule emails to be sent later, attach and send smart email templates, automate follow-up emails, schedule personalized email campaigns and get behavioral insights from email communications faster.

Tools 238

Tools Amazon Paid Search Agency Small Business Marketing 238

Biznology

DECEMBER 27, 2019

Email marketing automation is when you set up for your business automated emails and drip campaigns that will go out to your clients when they take certain actions in regards to your business. The Welcome Email. The welcome email is triggered by a client signing up or registering for something on your website.

Marketing Automation Services 171

Marketing Automation Services Marketing Automation Email Marketing Automation 171

Biznology

NOVEMBER 2, 2017

The Tailwind social automation toolkit offers large businesses and bloggers alike a powerful social media marketing platform specializing in Pinterest and Instagram. GetResponse has made emailing personalized content to subscribers on a 1:1 basis a cornerstone of their platform. Sign up for our emails here. Like this post?

Marketing Automation Services 139

Marketing Automation Services Marketing Automation Automation Tools 139

Hinge Marketing

MAY 28, 2014

The marketing tool kit includes websites, premium content, email, webinars, advertising and more. Corporate bloggers have a marketing agenda, for example. Along the way these bloggers deliver valuable content that educates audiences on issues and topics – a great way to showcase their expertise and build credibility.

PR 48

PR Blogger Top of Funnel Planning 48

Optinmonster

JUNE 3, 2021

OptinMonster is the #1 lead generation software on the market: OptinMonster helps businesses of all sizes grow their email list, attract better quality leads, and increase sales. It’s the perfect tool for bloggers, solopreneurs, small businesses, and larger organizations. How does it work? Cheatsheets. Checklists. Free shipping.

Top of Funnel 73

Top of Funnel Business Cross-Selling eCommerce 73

Webbiquity

MAY 25, 2021

Everyone kind of shied away from email marketing for a while, and now it’s coming back as newsletters are growing. And the value of an email marketing campaign has come back into fashion. But what do the best influencer campaigns look like? You’ve got Community , which just raised $40 million. They might not.

B2B Marketing 336

B2B Marketing Practices B2B SMS 336

seo.co

MAY 2, 2021

Buzzstream is an outreach-oriented link-building software that keeps your email outreach campaigns organized and well-targeted. But here’s the twist, you can also use it to find email addresses of decision-makers, website owners, webmasters, and editors. BuzzStream. Biggest influencers in the industry. PA (Page Authority).

Budget Programs 98

Budget Programs Link Building Software Lead Scoring 98

Optinmonster

JULY 12, 2021

Before we get started, let’s get clear on how bloggers actually make money. Convert that traffic into email subscribers. That’s why it’s SO important to focus on growing your email list. These campaigns can be paired with a special offer or lead magnet to motivate your readers into action. OptinMonster.

Tools 69

Tools Lead Scoring Lead Ranking Blogger 69

Webbiquity

NOVEMBER 28, 2023

On the flip side, if the sales team doesn’t share feedback, marketing might be off-target with their campaigns. Also, By leveraging efficient email marketing services , you can segment and nurture your leads more efficiently. It’s far more than just email or phone calls. Next, consider feedback from the sales team.

B2B Sales 182

B2B Sales Webinar Metrics B2B Peer-to-peer 182

Optinmonster

FEBRUARY 21, 2024

But while simple, most bloggers don’t think to grow their traffic this way. For example, one of our pillar articles at OptinMonster is 30 Content Upgrade Ideas to Grow Your Email List. Next, email the authors of the posts and thank them for the mention. Don’t forget direct traffic from your email list.

Paid Content 73

Paid Content Traffic Webinar Metrics Marketing & Strategy 73