SmartBug Media

JUNE 27, 2023

HubSpot's Content Assistant is a powerful writing tool that can help you with the creation of high-quality blog posts. It uses artificial intelligence (AI) to analyze your content as you write, providing real-time suggestions for improving readability, clarity, style, grammar, and search engine optimization (SEO).

Hubspot 94

Hubspot Marketing AI Generation Content 94

Optinmonster

FEBRUARY 11, 2024

Lead magnets usually offer a piece of digital, downloadable content, such as a free PDF checklist, report, or eBook like in the example above. Related Content: 25+ Powerful FOMO Statistics to Skyrocket Sales (2019) Related to that is urgency, which is also tied to human psychology. A/b test different pricing models (e.g.,

Paid Content 89

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 89

Convince & Convert

AUGUST 11, 2011

AB testing has historically been a bit confusing and mystical, like Professor Snape combined with an Excel spreadsheet. But now, almost anyone can get involved in AB testing of landing pages , thanks to a new version of Formstack. Might as well test it for real, right? AB testing via Formstack - Layout selection.

A/B testing 115

A/B testing Landing Pages Blogger Work Management 115

Anyword

FEBRUARY 1, 2023

Creating content is an incredibly rewarding experience. Whether you’re a copywriter, blogger, or content creator, you know that coming up with fresh and exciting ideas isn’t always easy. From writer’s block to procrastination, there are plenty of obstacles that can make content creation a difficult task.

Process 98

Process Copywriting Content Blogger 98

Sharpspring

AUGUST 3, 2021

Plan Your Content Marketing Strategy. Unfortunately, knowing how to effectively plan your content marketing strategy is an important skill that stresses many people out everyday. It aims to help you organize your pre-launch content marketing activities so that you know what to expect (and what other things to plan). I always do.

Planning 145

Planning Marketing & Strategy Marketing Strategy Content Marketing 145

Content4Demand

JUNE 25, 2021

Getting your content to the top of search results isn’t a one-and-done proposition. An Orbit Media survey found that 20% of bloggers say that updating stale content delivers “strong results.” Here are some simple ways to get started with a basic audit and quick updates. Even a superficial update can make a difference.

SEO 64

SEO SERP Content Budget Programs 64

Webbiquity

DECEMBER 9, 2020

SEO impacts the ranking of your content in the search engine results pages (SERPs). While search engines look at more than 200 factors in determining rankings, of the seven ranking signals that matter most : One is authority-related (strength of backlink profile); Two are content-related (content quality and on-page SEO factors ); and.

SEO 271

SEO Traffic Tips SERP 271

Webbiquity

OCTOBER 11, 2022

Being active, responsive, and sharing engaging content from your product or other areas of the business helps promote your brand online. Avoid being spammy by only posting high-quality content relevant to your audience and responding promptly to questions, advocacy, and complaints. Build an Opt-in Email List.

Digital Asset Management 270

Digital Asset Management Product Branding Brand Identity 270

Parse.ly

SEPTEMBER 10, 2021

A few weeks ago, Parse.ly ‘s Head of Marketing, Dave Cardiel , joined The Content Advisory ‘s Founder and Chief Troublemaker, Robert Rose , for a webinar led by BRAND United ‘s President, Chris Lyons. Shift towards creating content in-house. Measuring content in its full life cycle. T Brand Studio.

Paid Search Agency 52

Paid Search Agency Advertising Agencies Ad Agencies Webinar Metrics 52

Spiralytics

MAY 24, 2023

Your website content must satisfy E-E-A-T requirements to be more useful to searchers. This layer encompasses the evolving way that internet users evaluate online content. For instance, it’s more commonplace now for searchers to trust different types of content creators for product recommendations and other advice than in the past.

SEO 62

SEO Marketing Websites Ad Building Blogger 62

Parse.ly

SEPTEMBER 10, 2021

A few weeks ago, Parse.ly ‘s Head of Marketing, Dave Cardiel , joined The Content Advisory ‘s Founder and Chief Troublemaker, Robert Rose , for a webinar led by BRAND United ‘s President, Chris Lyons. Shift towards creating content in-house. Measuring content in its full life cycle. T Brand Studio.

Paid Search Agency 52

Paid Search Agency Webinar Metrics Advertising Agencies Ad Agencies 52

Optinmonster

APRIL 4, 2024

Segmentation : Email segmentation is absolutely key to sending relevant content to your target audience. Testing Capabilities : Your email service should offer easy A/B testing for subject lines. And it’s even better if you can test your sender names and email content.

Enterprise Management 63

Enterprise Management Email Marketing Marketing Automation Services Work Management 63

Convince & Convert

JUNE 3, 2014

Getting traffic to your site through your SEO and content marketing initiatives is only half the story. Which is why Jay here at Convince & Convert, and every other leading content driven blogger, focuses so much energy on the one of the most mundane elements of the web site: The email list. Test, optimize, rinse and repeat.

Content Marketing 160

Content Marketing Opt-in Content Open Rate 160

Onalytica B2B

MAY 3, 2018

From mommy bloggers and beauty bloggers to tech and finance experts – we’ve done it. Different influencer types will create different types of content too and have varying levels of collaboration – some may be more time consuming and labour intensive on your part than others. Your engagement approach.

Work Management 242

Work Management Budget Programs Enterprise Management Marketing Budget 242

BuzzSumo

JULY 7, 2019

Evergreen content is arguably the most important type you can create. As the name suggests, evergreen isn’t just popular content. It’s the kind of content that remains popular for years and years at a time. 4 Ways to Create Popular Content by Leveraging Data. 4 Ways to Create Popular Content by Leveraging Data.

Tips 98

Tips Allocation Content Paid Search Agency 98

Zoominfo

AUGUST 26, 2018

Whether your marketing workflow consists of social media, content creation, SEO, event planning, or all of the above, we’ve got a joke for you! They have a lot of organic content. Why do cab drivers make good content marketers? What do content marketers use to wrap birthday presents? Why did the marketer use A/B testing?

Planning 272

Planning Zoominfo Churn Rate Top of Funnel 272

Contently

AUGUST 2, 2021

So you’re consistently pumping out engaging content and have a solid distribution strategy in motion. Now you need to know how that content is performing, who’s visiting your website, and how you can hook your audience so they’ll return. Let’s take a look. Google Analytics. Open Web Analytics.

Paid Content 95

Paid Content Budget Programs Analytics Tools 95

Sprout Social

JULY 8, 2021

Because acting as an affiliate on behalf of brands represents a low-hanging opportunity to drive additional revenue from content you’re already creating. And if you’re an influencer, blogger or publisher with a dedicated following, there are likely affiliate partnership opportunities available to you today.

Ad Building 134

Ad Building Advertising Agencies Paid Search Agency Lead Ranking 134

Biznology

FEBRUARY 13, 2018

You can spend all your time making a movie but until the movie is done (scripted, cast, filmed, wrapped, cut, edited, tested, rendered, tested, marketed , promoted, and opened) and actually in theaters with warm human butts in the seats , then it’s all just wasted money. Influencer marketing is almost aways all-or-nothing.

Social Media 216

Social Media Social Marketing Marketing & Strategy Marketing Strategy 216

Hubspot

NOVEMBER 25, 2019

Content seeding. But instead of planting zucchini seeds, marketers plant content to grow brand awareness and leads. Let's get into the specifics of what content seeding is and how it works. Content seeding allows brands to highlight their content in places target audiences will see and engage with it.

Examples 95

Examples Advertising Agencies Content Class 95

Martech

NOVEMBER 29, 2021

It’s a key trust signal for search engines and an indication that people like your content and your brand. A number of ethical, white-hat link-building strategies can be used to accomplish this, including broken link building, guest posting, and outreach campaigns to show people your incredible content. 2) Outreach platform.

Link Building 111

Link Building Work Management Marketing Management Service 111

Content Marketing Institute

MAY 21, 2018

Below the erupting volcano of content – billions of new articles every month – a secret army is hard at work. These writers make content marketing run. Lots of content goes unread, and not for a lack of bullhorn-blowing. Eighty-one percent of a group of professionals say poorly written content wastes their time and, in the 25.5

Buyer Personas 109

Buyer Personas Copywriting Content Ideal Customer Profiles 109

Optinmonster

DECEMBER 21, 2023

These are great examples of tried and tested pre-launch marketing secrets. Publish Relevant Content to Generate Buzz If the product or feature that you are launching is the hero of your business, publishing supporting content is the hype man it needs. You don’t have to make your content all about the launch.

Campaigns 90

Campaigns Ad Building Planning Paid Search Agency 90

Engagio

JULY 29, 2021

It once was that you could churn out a bunch of posts spammed full of links, then send them off to content farming websites to join thousands of other posts just like it. The same is true for B2B marketing: if you frame your marketing to have as broad a reach as possible, your content will be less engaging because of it.

B2B Marketing 133

B2B Marketing Marketing & Strategy Marketing Strategy B2B 133

Content Marketing Institute

NOVEMBER 14, 2017

Every piece of content I created scored more traffic. At that time, it was all about scale … creating content for everybody. About.com realized, like many others, that if your content is for everybody, it’s for nobody. If your #content is for everybody, it’s for nobody, says @JoePulizzi. My litmus test is this.

Content 103

Content Differentiation Lead Ranking Lead Scoring 103

Optinmonster

JULY 12, 2021

Before we get started, let’s get clear on how bloggers actually make money. Page-Level Targeting : Personalize the user journey by creating optin campaigns that match the content of your blog posts. Not sure if OptinMonster is right for bloggers? Let’s dive right in! 9 Blogging Tools to Make More Money.

Tools 69

Tools Lead Ranking Lead Scoring Blogger 69

Valasys

FEBRUARY 13, 2020

Every B2B marketer wants to build strong brand authority deploying content marketing at its very best. This blog post will tell you how you can provide an extraordinary stimulus to your content marketing endeavors to build brand authority. This is where the role of strategic B2B content marketing becomes vital.

Content Marketing 64

Content Marketing Ad Building Branding Brand Identity 64

Optinmonster

DECEMBER 19, 2022

not interested in the content or product. not sure if the content or product is what they really want. Content recommendations for help new visitors find what they’re looking for. Blogger Adam Enfroy uses an exit popup to offer an irresistible lead magnet. not feeling a sense of urgency to act now. AdamEnfroy.com.

Intent 95

Intent Top of Funnel Examples Conversion 95

Hubspot

MARCH 4, 2019

While no content marketing tool can replace a solid strategy and talented humans, having the right tech stack can certainly help you get the job done better, easier, and more efficiently. There are hundreds of content marketing tools available, some free or cheap and some very expensive. The 19 Best Content Marketing Tools in 2019.

Marketing Automation Services 77

Marketing Automation Services Budget Programs Work Management Tools 77

Huptech Web

JANUARY 4, 2024

Publishеr (Bеauty Bloggеr): A beauty blogger with a dedicated audience interested in skin care. Pеrformancе Mеtrics: Thе beauty blogger promotes skincare products through thеir blog with affiliatе links. Thе advertiser pays thе blogger a commission for each sale (Convеrsion Ratе, Cost Pеr Salе).

Paid Content 52

Paid Content Cost Per Click Advertising Agencies Cost per Acquisition 52

The Mx Group

AUGUST 24, 2018

91% of B2B businesses embark on content marketing in an effort to generate demand. Content marketing costs less and generates three times the leads compared to traditional marketing. But while we can all agree content marketing itself is a good idea, it doesn’t deliver leads automatically. And with good reason!

Distribution 67

Distribution Paid Social Agency Paid Search Agency Telemarketing 67

Sprout Social

AUGUST 18, 2022

If you’re an Instagram creator and you’re still using your personal account to share content, you might be missing out on some great features that come with an Instagram creator account. This includes what actions people take after seeing your content and impressions over a set period. What is a creator account on Instagram?

Tagging 116

Tagging Eye-Tracking Profiling Ethics 116

Engagio

MAY 26, 2020

It once was that you could churn out a bunch of posts spammed full of links, then send them off to content farming websites to join thousands of other posts just like it. The same is true for B2B marketing: if you frame your marketing to have as broad a reach as possible, your content will be less engaging because of it.

B2B Marketing 130

B2B Marketing Marketing & Strategy Marketing Strategy B2B 130

ConvertKit

FEBRUARY 16, 2021

Is there a way to test my niche audience idea? How can I create the right content for my niche audience? Before launching Blogging for Devs, Monica already ran Affilimate , an affiliate dashboard and analytics tool for professional bloggers and affiliate marketers. Testing the waters before doubling down on an audience.

Communities 76

Communities Newsletter Blogger Landing Pages 76

Outbrain

DECEMBER 19, 2022

But your blog can fall flat with low traffic and even worse engagement if you don’t create a solid content promotion strategy to get more eyes to your content. Content promotion is sharing your content across multiple channels to maximize the reach and win more readers. What is Content Promotion?

Paid Content 26

Paid Content Promotion Top of Funnel Work Management 26

Valasys

MARCH 20, 2024

Don’t just partner with generic “lifestyle” bloggers. For example, eBay routinely tests at least 3 ad variations with affiliates to see what imagery and messaging performs best. By testing creatives, they increase affiliate conversion rates by over 20%. Test creatives sized for smartphones vs tablets.

Tactics 40

Tactics Paid Search Agency Advertising Agencies Banners 40

Convince & Convert

MARCH 18, 2013

Content creation is all the rage these days now that Google has updated their algorithm and companies are seeing outstanding results from providing useful content on the web. But if you have a large content program, you know that creating amazing content is only half the battle. Image via BigStockPhoto.com.

Work Management 144

Work Management Peer-to-peer Content Paid Search Agency 144