Guide to Calls-To-Action (CTAs) in Email Marketing
Litmus
MARCH 6, 2024
Every email has a purpose. CTAs help guide your subscriber to the primary action you want them to take. In this blog, we’ll cover CTA best practices, including: Why is a call-to-action important? As email marketers, we need our subscribers to buy those products, subscribe to those services, and register for those events.
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