• SALES PROSPECTING PERSPECTIVES  |  WEDNESDAY, OCTOBER 22, 2014
    [Blog] 5 Voicemail Tips Every Sales Development Rep Should Be Using
    'Sales Prospecting Perspectives is pleased to bring you a guest blog from Greg Klingshirn , Content Marketing Manager at SalesLoft. Cold calls are the bread and butter of successful sales development reps. But what about the times you call and don’t get an answer? Leaving a message is a hard starting point to a demo or qualified appointment.
  • VERTICAL RESPONSE  |  WEDNESDAY, OCTOBER 22, 2014
    [Blog] 3 Ways to Break Through the Noise at a Trade Show
    © 2014, VerticalResponse Blog. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and/or owner is strictly prohibited. The post 3 Ways to Break Through the Noise at a Trade Show appeared first on VerticalResponse Blog. Personality Counts. Be Novel. Lesson?
  • FATHOM  |  WEDNESDAY, OCTOBER 22, 2014
    [Blog] Thought Leadership, Why’s That Important?
    Creating engaging content such as blog post, infographics and video not only help build brand awareness but it demonstrates how well you know your B2B customers and their needs. Digital Marketing Manufacturing Blogging content strategy Social Media thought leadership Here are a few ideas to get the job started! Telling a story.
  • WRITTENT  |  WEDNESDAY, OCTOBER 22, 2014
    [Blog] 5 Essentials of a High Converting Copy
    The post 5 Essentials of a High Converting Copy appeared first on Writtent Blog. Blogging Content Creation Content Strategy Copywriting 'Image source. If you want copy that converts, you need to understand these 5 basic essentials of good copywriting. Good – nay, great copywriting has to have a certain set of standards. Good Design.
  • MODERN B2B MARKETING  |  WEDNESDAY, OCTOBER 22, 2014
    [Blog] Learn, Succeed, Lead: How to Go From SDR to Sales Leader
    Learn, Succeed, Lead: How to Go From SDR to Sales Leader was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. 'Author: Ben Daters The goal for all first-time salespeople is to take the initial steps from the sales development world toward becoming a closer. You need to be the whole package. Sales b2b B2C
  • HUBSPOT  |  WEDNESDAY, OCTOBER 22, 2014
    [Blog] 13 Email Marketing Hacks That Can Help Double Your Response Rates
    What single message are you delivering through all of your tweets, posts, blogs, emails, offers, sales calls, copy, and other vehicles? 'INBOUND 2014 was not short on good content. But, But, despite the large venue, some speaking events were so popular that it was short on seats. wouldn’t know, but you could ask Matt Heinz. Only joking!).
  • WRITING ON THE WEB  |  WEDNESDAY, OCTOBER 22, 2014
    [Blog] Top 5 Content Marketing Blog Aggregators
    'Have you created a list of your top 10 blogs?  It’s easy, smart and can help your business blog get inbound links. Engage with other blog authors, build relationships. Provide an opportunity for the blogs on your list to link to your blog ( inbound links ). This part requires a little recon work on your part.
  • MARKETING ACTION  |  WEDNESDAY, OCTOBER 22, 2014
    [Blog] 5 Email Metrics that Matter to Marketers
    Get the jump on it with this free toolkit: The post 5 Email Metrics that Matter to Marketers appeared first on Marketing Action Blog - Act-On. 'The great thing about email marketing (well, one of the many great things) is the instant insight you get after sending a message. Did your audience love it? Did they hate it? Overall Delivery.
  • MARKETING INTERACTIONS  |  TUESDAY, OCTOBER 21, 2014
    [Blog] Design B2B Marketing Content in Pursuit of Inquiry
    This doesn't mean sending out an email with a link to your latest blog post every two weeks. 'In writing my new book, Digital Relevance , I spent a lot of time thinking about how a digital approach changes a lot of things, including the opportunity we have to become more relevant to our audiences. But here's the thing. It should.
  • VERTICAL RESPONSE  |  TUESDAY, OCTOBER 21, 2014
    [Blog] Google Releases Penguin 3
    © 2014, VerticalResponse Blog. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and/or owner is strictly prohibited. The post Google Releases Penguin 3 appeared first on VerticalResponse Blog. All rights reserved.
  • CRIMSON MARKETING  |  TUESDAY, OCTOBER 21, 2014
    [Blog] Why Is No One Paying Attention to My Content on Social Media?
    If you’re having a hard time wrapping your head around how much content people are bombarded with daily, think about this: there are 45 million photos uploaded to Flickr and Instagram, almost 500,000 blog entries posted and 144 billion emails sent in just 24 hours. What is social amplification? Amplification strategy. Know your options.
  • HUBSPOT  |  TUESDAY, OCTOBER 21, 2014
    [Blog] 43 Tweetable Answers to Top Questions About Twitter
    4) How do you balance the popularity of short tweets with in-depth content like ebooks, reports, blogs, whitepapers, and so on? 'A few months ago, the  Sidekick team here at HubSpot decided everyone on the team should have a rapper name. was dubbed "Queen Tweet.". We promised we''d answer every one, so here they are! Twitter Questions. anum).
  • MARKETING ACTION  |  TUESDAY, OCTOBER 21, 2014
    [Blog] Customers are still King.
    appeared first on Marketing Action Blog - Act-On. 'Even if you were nowhere near San Francisco last week, you probably got a bit of the Dreamforce buzz. Some 135,000 conference attendees took in 1,400 expert-led sessions, soaking up fast-forward tips from all types of industry experts and meeting new technologies screen-to-screen. Corporate
  • FEARLESS COMPETITOR  |  TUESDAY, OCTOBER 21, 2014
    [Blog] The Importance of Attitude – great article at Salesforce.com or Find New Customers
    'The Importance of Attitude is a great article that published on the Salesforce.com blog yesterday. You can read it there or on the Salesforce.com blog. I’m proud to write for the Salesforce.com blog regularly. You can read it there or at Find New Customers. Here’s the opening quote to their post. About the Author.
  • KOMARKETING ASSOCIATES  |  TUESDAY, OCTOBER 21, 2014
    [Blog] Content Marketing and Halloween: 5 Eerie Similarities
    How this relates to content marketing : Just as everyone in grade school dresses up on Halloween, it seems as if every company and marketer has a way of sharing their opinions via blogs, social media, and much more. B2B Online Marketing Blog Content Marketing Be Original. Growing up, my family was big on homemade costumes.
  • VERTICAL RESPONSE  |  TUESDAY, OCTOBER 21, 2014
    [Blog] The Dos and Don’ts of Review Sites
    © 2014, VerticalResponse Blog. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and/or owner is strictly prohibited. The post The Dos and Don’ts of Review Sites appeared first on VerticalResponse Blog. Sites like Yelp, Google, Yahoo!
  • BIZNOLOGY  |  TUESDAY, OCTOBER 21, 2014
    [Blog] The ole one two three four five six seven punch
    It would also suggest that advertising, messaging, sponsorships, blog posts like this one, and even attending parties, events, and conferences in person can contribute to your overnight success. 'If you reach out to someone with a great idea or fantastic offer via email and you don’t hear back, never assume you’ve been rejected.
  • WINDMILL NETWORKING  |  TUESDAY, OCTOBER 21, 2014
    [Blog] 3 Free Tools to Create an Awesome SlideShare Presentation
    Ann is also a frequent conference speaker and contributor to high-profile marketing blogs. 'Last month I was sharing some Slideshare content ideas including re-packaging screenshots, collecting quotes, curating content and re-using your presentations from events you are visiting. SlideShare
  • MODERN B2B MARKETING  |  TUESDAY, OCTOBER 21, 2014
    [Blog] 5 Ways You’re Sabotaging Your Content Marketing
    Ways You’re Sabotaging Your Content Marketing was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. We’ve identified 5 common issues that sabotage a content marketer’s efforts to create content that delivers value and supports the reader in their buying lifecycle. 2-    Planning Too Far In Advance.
  • HUBSPOT  |  TUESDAY, OCTOBER 21, 2014
    [Blog] 23 Types of Lead Gen Content to Put Behind Your Landing Pages
    Business blogging not only drives more traffic to your website, it also can become a major source for lead generation down the road. How do you convert blog readers into leads? First, turn them into dedicated subscribers by simply asking for their email address in exchange for sending them new blog posts daily, weekly, or monthly.
  • WEBBIQUITY  |  TUESDAY, OCTOBER 21, 2014
    [Blog] 11 Remarkable Guides to Marketing, Search, and Life
    Image credit: salesforce blog. Find the answers to those questions and others here in almost a dozen of the best general marketing and hard-to-categorize articles and blogs posts of the past 18 months or so. B2B Buyer Behavior: Timing is Everything [INFOGRAPHIC] by salesforce Blog. And what really matters in life?
  • MARKETING ACTION  |  TUESDAY, OCTOBER 21, 2014
    [Blog] IP Reputation and Domain Reputation
    The post IP Reputation and Domain Reputation appeared first on Marketing Action Blog - Act-On. 'As evolving technologies have advanced email marketing (closely followed by evolving strategies), one important factor has always been, and remains, a major player: your email reputation. Is your email constantly being flagged as spam? Want help?
  • HUBSPOT  |  TUESDAY, OCTOBER 21, 2014
    [Blog] How to Get 100,000 People to Read Your Blog [Free Ebook]
    'What does it take to drive 100,000 visitors to your blog? Here''s what you need to keep in mind to grow your blog readership: Determine who your audience actually is. The type of people you’re attracting to your blog should be the same type of people in your industry who will buy your products and services. Blogging
  • EARNEST ABOUT B2B  |  TUESDAY, OCTOBER 21, 2014
    [Blog] Emotion in B2B marketing is important. No debate needed.
    helpful blog post – good as an intro to the subject. 'As I’m speaking at the upcoming B2B Marketing conference 2014 , it occurred to me that I should probably set out my stall as to why this topic is important. In fact, the clue as to why this is such an important topic is in that same misquote. Persuade. Persuade. To connect.
  • B2B LEAD BLOG  |  TUESDAY, OCTOBER 21, 2014
    [Blog] Message Personas: 40 Questions for your Buyer Personas
    i.e. blogs, whitepapers, videos, etc. 'People don’t remember what you say, they remember how you made them feel.  So all of your fancy acronyms and business speak is just a waste of time. Enrich your marketing database with persona attributes for better targeting and segmentation. Describe yourself. What’s your career background?
  • VIDYARD  |  TUESDAY, OCTOBER 21, 2014
    [Blog] Are you on Woo Woo? See how Adobe Crushes it With Video Marketing
    Get takeaways like this on the regular via the Vidyard blog. Blog Video Marketing Trends 'Us marketers spend a ton of time telling everyone what our brand is all about. “We’re the Uber of the food industry”, or “We’re the fun, easy way to create presentations for B2B hamsters,” for example.
  • EARNEST ABOUT B2B  |  MONDAY, OCTOBER 20, 2014
    [Blog] This is the week that was: Pitches, Emails and Jelly
    Blog post of the week. 'The best of the best in B2B marketing. It’s been a crazy old week over in Earnest towers, but never so much that we couldn’t squeeze in our weekly round-up of the best articles for you to peruse over a nice cup of coffee. Enjoy. Social media tip of the week. And it’s always played dividends. Tasty.
  • VOICE-BASED MARKETING  |  MONDAY, OCTOBER 20, 2014
    [Blog] Understanding How to Engage a Growing Anti-Advertising Audience
    blog Call Tracking In this new era, customers actively tune out our messaging and have a number of resources at their fingertips that they are using to proactively conduct research before ever contacting businesses directly. Meet Me On The Web: The New Buyer Journey. typical buyer journey now looks like the following: Search (web).
  • SAZBEAN  |  MONDAY, OCTOBER 20, 2014
    [Blog] Tell Your Company Story through Your Blog: Here’s How
    '57 percent of companies with a blog have acquired a customer from their blog, according to HubSpot’s 2012 State of Inbound Marketing Report. But those numbers skyrocket to 92 percent when companies post to the blog multiple times per day. But not all blogs or content prove effective. The Zappos Blog.
  • YOUR SALES MANAGEMENT GURU  |  MONDAY, OCTOBER 20, 2014
    [Blog] Do You Know Your A, B, C’s?
    Blog: www.YourSalesManagementGuru.com. 'Do You Know Your A, B, C’s? How to dramatically improve revenues & profitability. Depending upon the client’s situation, one of the top five actions we take is to perform an A, B, C analysis of their customer base. After this report is created, the next step is to perform a Life-time value analysis.
  • SALES PROSPECTING PERSPECTIVES  |  MONDAY, OCTOBER 20, 2014
    [Blog] 4 Lessons Learned After One Year as an Inside Sales Manager
    few years ago I wrote a blog outlining lessons I had learned after one year as an inside sales rep , and I am glad to reprise that entry to now include lessons from a management perspective. 'Next month marks an important milestone not only in my career at AG, but in my career in general. Lesson 1: Learn to prioritize your tasks.
  • WRITTENT  |  MONDAY, OCTOBER 20, 2014
    [Blog] 8 Ways What You Write Will Affect Your Bottom Line
    After reading this blog, you’ll know how to create content that converts (or how to hire amazing writers to do it for you). Think of the problems that they face, and use your blog to present solutions to these issues. Adding a bunch of fluff to your blogs will only bore or annoy your readers. Be Relevant. Lose the Fluff.
  • VERTICAL RESPONSE  |  MONDAY, OCTOBER 20, 2014
    [Blog] 7 Reasons Your Business Needs an Automated Welcome Email
    © 2014, VerticalResponse Blog. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and/or owner is strictly prohibited. The post 7 Reasons Your Business Needs an Automated Welcome Email appeared first on VerticalResponse Blog. Save time. It’s that simple.
  • VIDYARD  |  MONDAY, OCTOBER 20, 2014
    [Blog] Track Exactly Who’s Watching Your Videos in Emails
    From social media channels, blog posts, NFC tags, QR codes; there’s any number of ways to get people to watch your video. Blog Customer Success 'As online video becomes increasingly popular, the methods you can use to distribute videos are increasing too. Still, there’s something to be said for a good ol’ fashioned email. Merge tag.
  • FEARLESS COMPETITOR  |  MONDAY, OCTOBER 20, 2014
    [Blog] Kraft Says It Gets Four Times Better ROI from Content Than Ads
    This blog is written by Jeff Ogden , President of Find New Customers , the Tampa based demand generation agency. 'Think TV ads are a good investment? Guess again. If Kraft gets 4 times better results from content marketing than advertising , then it’s time to rethink your spending. Everything in quotes comes from AdAge.
  • MODERN B2B MARKETING  |  MONDAY, OCTOBER 20, 2014
    [Blog] The Do’s and Don’ts of YouTube Marketing
    The Do’s and Don’ts of YouTube Marketing was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. 'Author: Jon Mowat There are a multitude of reasons why it’s really important to fine-tune  your YouTube presence. Ask and AOL combined!) Operating without a video marketing strategy is no longer an option.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, OCTOBER 20, 2014
    [Blog] Social selling, social business, social employees and other hype
    'It’s always interesting to see the parade of buzzwords march through the old blog reader. It''s always interesting to see the parade of buzzwords march through the old blog reader. Just reading headlines day by day is a pretty good way to watch the waves of social media buzz crash on the shore! No more wine and cheese.
  • MARKETING ACTION  |  MONDAY, OCTOBER 20, 2014
    [Blog] The Benefits of Marketing Automation for Sales: Make the Most of Your Time and Money
    The post The Benefits of Marketing Automation for Sales: Make the Most of Your Time and Money appeared first on Marketing Action Blog - Act-On. 'Marketing automation provides powerful tools for marketers and sales teams to build stronger relationships with customers and make better decisions for their business.
  • B2B LEAD GENERATION BLOG  |  MONDAY, OCTOBER 20, 2014
    [Blog] Where’s the Passion in B2B Marketing?
    Lead Nurturing: 9 questions answered on lead qualification, nurturing, and Marketing-Sales alignment [More from the blogs]. 'Tweet I’m writing this post at Dreamforce 2014. It’s been an amazing experience, and I’ve loved meeting leaders in sales and marketing from all over the world and being part of this community.
  • HUBSPOT  |  SUNDAY, OCTOBER 19, 2014
    [Blog] Facebook Isn't Dead: 10 Reasons to Keep Using It for Your Business
    The key is for your business to be social, provide good content (photos/blogs/information) and be yourself! 'This post originally appeared on The Agency Post. To read more content like this, subscribe to The Agency Post. With its falling organic reach, using Facebook for business might seem like a dying proposition. Here''s what they told us.
  • MADISONLOGIC B2B WHITE PAPERS  |  SATURDAY, OCTOBER 18, 2014
    [Blog] Improving ROI with Marketing Optimization
    blog: blogs.sas.com/content/customeranalytics/. CONCLUSIONS PAPER Featuring: Wilson Raj, Global Customer Intelligence Director, SAS Insights from a webinar sponsored by the Direct Marketing Association and SAS Improving ROI with Marketing Optimization SAS Conclusions Paper Table of Contents Introduction. Optimization Workflow. Market. Brands.
  • MADISONLOGIC B2B WHITE PAPERS  |  SATURDAY, OCTOBER 18, 2014
    [Blog] Start engaging from the first click in the Customer Journey
    Review blog defines customer journey mapping: A customer journey map is a very simple idea: a diagram that illustrates the steps your. Harvard Business Review Blog, “Using Customer Journey Maps to Improve Customer Experience” 5. All Rights Reserved. information contained herein has been obtained from sources believed to be reliable.
  • MADISONLOGIC B2B WHITE PAPERS  |  SATURDAY, OCTOBER 18, 2014
    [Blog] Interactive 24x7 Content: Why Online Presentations Belong in Every Digital Content Strategy
    flurry of tactics, ranging from ebooks to white papers to webinars to blogs to infographics to social media. marketing and learning applications: on websites and blogs, in email campaigns, and in Learning Management. Imagine your website with an entire library of presentations ready to use for webcasts, lead generation, blog.
  • MADISONLOGIC B2B WHITE PAPERS  |  SATURDAY, OCTOBER 18, 2014
    [Blog] Closing the Loop on Social Leads
    common questions by prompting discussions or creating blog articles. For onpage SEO, optimize each blog posts’. and guest posting on other blogs relevant to your business are just a few ways youcan generate inbound links. Share Content on Social Channels Have a great blog post? Indeed, building and. So, as social. Answer.
  • REVRESPONSE B2B WHITE PAPERS  |  SATURDAY, OCTOBER 18, 2014
    [Blog] Introduction to Business Blogging
    Learn how to use business blogging for marketing success
  • REVRESPONSE B2B WHITE PAPERS  |  SATURDAY, OCTOBER 18, 2014
    [Blog] Inbound Marketing: Acquiring Customers Through Blogging - A Free 51 Page Bundle
    This course will show you the power of blogging and teach you to use it to your advantage
  • REVRESPONSE B2B WHITE PAPERS  |  SATURDAY, OCTOBER 18, 2014
    [Blog] Inbound Marketing: Get Found Using Google, Social Media, and Blogs
    Stop pushing your message out and start pulling your customers in
  • HUBSPOT  |  SATURDAY, OCTOBER 18, 2014
    [Blog] Top Personality Traits All Managers Should Hire For
    This rep will be following the right blogs, know a ton about your prospects'' business challenges, and not be shy about asking questions. 'This post originally appeared on the Sales section of Inbound Hub. To read more content like this, subscribe to Sales. 1) Coachable. Coachability is the desire and ability to take feedback and get better.
  • PWB MARKETING BLOG  |  FRIDAY, OCTOBER 17, 2014
    [Blog] Social Media Tweetable Facts
    FACT] 34% of Fortune 500 companies have a public facing blog. The post Social Media Tweetable Facts appeared first on PWB Blog. 'Social media statistics these days are all about big data, how companies are collecting (and using) the data, where this data comes from and how social media sites are used.  Twitter devours 12x more.
  • GREAT B2B MARKETING  |  FRIDAY, OCTOBER 17, 2014
    [Blog] 11 Rules You Must Follow to Be a LinkedIn Marketing Master
    wrote about this in a 2011 blog post titled Is Social Media a Marathon or a Sprint ? Post your blogs as LinkedIn articles. leverage many of my blog posts this way and they tend to get very high readership. 'At my company, Fusion Marketing Partners, we have a policy of not spending money on marketing or sales. Offer value.
  • ANNUITAS  |  FRIDAY, OCTOBER 17, 2014
    [Blog] 5 Best Practices for Engaging a Global Audience
    one-off blog post workflow will differ from a multi-market campaign workflow. Blog Content marketing strategy distribution channels Global marketing Kapost workflow '*Today’s post was written by guest blogger, Liz O’Neill Dennison, content marketing manager at Kapost. Develop Buyer Personas. Build a Workflow for your Team.
  • B2B LEAD BLOG  |  FRIDAY, OCTOBER 17, 2014
    [Blog] 3 Points, 5 Questions – Personas Driving Marketing Insight
    Because of the exciting transformation we’ve been going though, we’ve neglected our blog a bit so as we plan for the New Year, we’re getting a head start and plan to share with you what we’re doing, thinking about and planning on implementing in the new year, all right here in the coming weeks.  Not to mention our offerings have changed.
  • VERTICAL RESPONSE  |  FRIDAY, OCTOBER 17, 2014
    [Blog] Creating Viral Content Comes Down to Just Letting Go
    © 2014, VerticalResponse Blog. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and/or owner is strictly prohibited. The post Creating Viral Content Comes Down to Just Letting Go appeared first on VerticalResponse Blog. Polar vortex has a hold of us tightly.
  • WINDMILL NETWORKING  |  FRIDAY, OCTOBER 17, 2014
    [Blog] Recruitment : The Success of a Social Referral Program
    She blogs to show brands how to use social media in their recruitment. 'More and more brands are creating their own serious games to recruit the talent of tomorrow ( L’Oreal, Orange, Danone … ). Some of these games quickly become viral, while others serve as marketing tools or boost awareness (UN, Farmerama). Social Recruiting
  • FEARLESS COMPETITOR  |  FRIDAY, OCTOBER 17, 2014
    [Blog] Why the Best in Business Keep Looking for a Job = Even Though They Have One
    Paul has been writing a great blog called Marketing Darwinism for years, although Paul is a marketing leader today. Write a blog like this one and engage with media interviews too. Thanks also to Buyerzone for naming this blog the Best B2B Blog of 2012. Marketing looks for Mr. Right. Sales looks for Mr. Right Nows.
  • HUBSPOT  |  FRIDAY, OCTOBER 17, 2014
    [Blog] The Sophisticated Marketer's Guide to Generating More Leads With SlideShare
    Optimizing your SlideShares is very similar to optimizing your blog posts -- make sure you’ve keyword optimized your titles and descriptions. 2) Embed your presentation on your blog and include a blog post link in the description of your SlideShare. 6) Targeted outreach to industry blogs. 1) Title. Include Numbers.
  • WRITTENT  |  FRIDAY, OCTOBER 17, 2014
    [Blog] 32 Resources to Write Great Blog Headlines
    million blog posts are written every day. As the web becomes more crowded with content, it’s becoming harder and harder to draw people’s attention to your blog posts. Keep your blog steadily growing by improving your skill set and adopting content marketing best practices. Still not convinced blog headlines are important?
  • MARKETING ACTION  |  FRIDAY, OCTOBER 17, 2014
    [Blog] The High-Payoff Referral Question No One Ever Asks — But Should
    Michael Boyette is the Executive Editor of Rapid Learning Institute and thought leader for the Top Sales Dog blog. See how in this free tool kit : The post The High-Payoff Referral Question No One Ever Asks — But Should appeared first on Marketing Action Blog - Act-On. And there’s plenty of hard research to support that.
  • HUBSPOT  |  FRIDAY, OCTOBER 17, 2014
    [Blog] The Social Media Manager's Guide to Staying Organized
    First, sign up for an RSS reader like Feedly and subscribe to industry news sites and blogs that post on industry trends and topics. 'Managing social media accounts for a brand, no matter how big or small, is not easy -- and one of the biggest and most consistent challenges is staying organized. 1) Keep an updated content calendar.
  • VIDYARD  |  FRIDAY, OCTOBER 17, 2014
    [Blog] Why You Need to Start Thinking Like a Media Brand
    This includes their favourite blogs, sites, etc. If you liked these takeaways, be sure to subscribe to the Vidyard blog for our continued coverage of the Ignite B2B Video Marketing Summit. Blog Content Marketing 'As a marketer, you’re looking to create a feeling with your content. You know the one. How about baby photos?”
  • KOMARKETING ASSOCIATES  |  THURSDAY, OCTOBER 16, 2014
    [Blog] SMX East 2014: Key Takeaways & Statistics from the Show
    It also makes it much easier to compile the blog post you’re reading. Takeaway: Figure out how to actually engage your audience through creative content ideas that go beyond blog posts and eBooks. B2B Online Marketing Blog 'At the beginning of October, Derek and I headed down to New York for SMX East. Brand is Everything.
  • THE FORWARD OBSERVER  |  THURSDAY, OCTOBER 16, 2014
    [Blog] 5 Ways To Know If Your B2B Blog Is Picking Up Steam
    'Are you wondering if your B2B blog is on the right track for successful lead generation? Your company has embarked on a blogging journey to increase the right kind of traffic to your site and to convert visitors to leads. Your blog posts are helpful and educational , and focused on your buyer persona’s interests and challenges.
  • VIRALLY BLOG  |  THURSDAY, OCTOBER 16, 2014
    [Blog] Is re-targeting creepy?
    appeared first on Content Marketing, Virally Blog. 'I have been pondering this thought for a while. see the value of re-targeting its a really good way of re-engaging prospects that have not completed a transaction on our website whatever that transaction may be. Did you know Virally has a free forever account available? CONTENT PROMOTION
  • HUBSPOT  |  THURSDAY, OCTOBER 16, 2014
    [Blog] 20 Tools for Creating and Delivering Amazing Presentations
    If you''re not sure which tools to use, look no further than this blog post. With Haiku Deck, professionals can quickly create presentations that can be "easily projected, shared, posted, embedded on a website or blog, or viewed on any web-enabled device." The best (and easiest) way to do that? 1) Canva. 2) PowToon. 3) PowerPoint.
  • VOICE-BASED MARKETING  |  THURSDAY, OCTOBER 16, 2014
    [Blog] Google Introduces Dynamic Remarketing Across All Verticals
    Just recently, on October 1 st , they launched the dynamic remarketing feature for all remaining advertising verticals including hotels, flights, real estate, finance, education, and more, according to the AdWords blog. To learn more about remarketing tools and best practices, check out this blog on B2B retargeting. Google
  • SALES PROSPECTING PERSPECTIVES  |  THURSDAY, OCTOBER 16, 2014
    [Blog] Why Prospects AND Reps Will Love These 2 Sales Voicemail Templates
    Then, mention a social or blog post, showing that you’ve done some extra research on the contact. More Sales Voicemail Blog Posts: Effective Voicemails: Why Being Human Will Get You Farther in Sales. 'If you’re in sales, a lot of your time is spent on the phone -- outbound prospecting, inbound qualifying, cold calling, you name it.
  • VERTICAL RESPONSE  |  THURSDAY, OCTOBER 16, 2014
    [Blog] 7 Spine-Tingling Good Halloween Emails That Are Haunting Our Inboxes
    © 2014, VerticalResponse Blog. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and/or owner is strictly prohibited. The post 7 Spine-Tingling Good Halloween Emails That Are Haunting Our Inboxes appeared first on VerticalResponse Blog. The Market Fresno.
  • FEARLESS COMPETITOR  |  THURSDAY, OCTOBER 16, 2014
    [Blog] The 2 Main Reasons Why People Share Content Online – Guest Post
    Please note that this only works with WordPress.org blogs and not WordPress.com blogs like this one. 'Guest Post by Travis Steffen. Let’s say you’re a site owner, and you want their content shared. When it doesn’t happen, you get desperate, and you resort to various begging tactics. Like this post? Share it with your friends!
  • MODERN B2B MARKETING  |  THURSDAY, OCTOBER 16, 2014
    [Blog] Rated I: For Strong Infographic Content
    Rated I: For Strong Infographic Content was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. 'Author: Ellen Gomes At Marketo we have a pretty interesting and diverse set of infographics – covering topics from marketing automation and social networks , to kittens and bacon. Infographics for everyone!
  • HUBSPOT  |  THURSDAY, OCTOBER 16, 2014
    [Blog] Are You an Ambivert? What It Means for You at Work
    These questions are subjects of countless blog posts, newspaper articles, even books -- all of which have contributed to the terms'' polarization. 'I''ve never been a fan of making a cold, hard distinction between extroverts and introverts. I''d guess that if I surveyed our readers, most of you would say you''re somewhere in between the two.
  • WINDMILL NETWORKING  |  THURSDAY, OCTOBER 16, 2014
    [Blog] My Top 25 Social Media for Business Quotes
    Forbes lists him as a Top 35 Social Media Power Influencer and AdAge lists his blog, Maximize Social Business (formerly known as Windmill Networking), as a top 100 global marketing blog. Neal is the author of three social media books, including the recently published definitive social media strategy book Maximize Your Social.
  • MARKETING ACTION  |  THURSDAY, OCTOBER 16, 2014
    [Blog] Email Etiquette: Don’t Sabotage Your Career
    Here’s a primer on email marketing basics: The post Email Etiquette: Don’t Sabotage Your Career appeared first on Marketing Action Blog - Act-On. 'Email is so common, and such a pedestrian workhorse, that it’s easy to take it for granted. Note: we are not talking about marketing emails, but person-to-person business emails.
  • MARKETING ACTION  |  THURSDAY, OCTOBER 16, 2014
    [Blog] Skip Miller and Janelle Johnson Discuss the New Normal of Lead Qualification
    This blog post is an edited transcript of the Act-On Conversation Skip and Janelle had about the new sales landscape and how lead-qualification processes must change to align with today’s reality. The post Skip Miller and Janelle Johnson Discuss the New Normal of Lead Qualification appeared first on Marketing Action Blog - Act-On.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, OCTOBER 16, 2014
    [Blog] Dare to Be Stupid: A lesson for B2B marketers from Weird Al
    The CSI rule states, “The more content an industry/niche has written about it, the harder it is for a blog to make headway and find success in that field.”. The CSI rule states, “The more content an industry/niche has written about it, the harder it is for a blog to make headway and find success in that field.”. Nice Try, Einstein.
  • VIDYARD  |  THURSDAY, OCTOBER 16, 2014
    [Blog] Research to Revenue: How to Master Social Selling
    Blog Sales Enablement 'People don’t like to be interrupted. They don’t like to be ‘pitched’ and they certainly don’t like to be cold-called. These opinions are more prevalent in millenials than any other generation. It’s time to get real and meaningfully connect. It’s time for social selling. cue thunder and lightning]. Research. Be Relevant.
  • VIDYARD  |  THURSDAY, OCTOBER 16, 2014
    [Blog] Good Idea? Tailoring Video to the Buying Journey
    Blog Video How-To 'Your animated explainer video may be flabbergastingly good. mean mint … spot on … even perfection. But it’s only as amazing as your top of funnel leads. Meaning, it might win over prospects at the first step of their buying journey with you, but the fame stops there. without help from your sales team).
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, OCTOBER 15, 2014
    [Blog] Interview with Simon Sinek – Start With Why
    For those that follow this blog but are not yet familiar with your book Start with Why , give us little background. 'I had a chance to catch up with fellow author, Simon Sinek to discuss his book called – Start With Why at the World Business Forum held in New York at Radio City Music Hall on October 7-8. Everybody knows what they do.
  • YOUR SALES MANAGEMENT GURU  |  WEDNESDAY, OCTOBER 15, 2014
    [Blog] Life Enrichment: Friends
    Those of you who are frequent readers of this blog know that on occasion I write about Life Enrichment a subject that is important to me and a topic of my keynote programs.  Blog: www.YourSalesManagementGuru.com.  . 'Life Enrichment: Friends. This past weekend’s events have caused me to write about this topic again. The girls.
  • SALES PROSPECTING PERSPECTIVES  |  WEDNESDAY, OCTOBER 15, 2014
    [Blog] The Evolution of the Sales Role
    More Sales Change Blog Posts: Stop Being Scared of Change When Managing Your Inside Sales Team. 'Sales Prospecting Perspectives is pleased to bring you a guest post from Sean Jones, business writer with a primary focus on the marketing sector. In the age of the tweeting refrigerator , salespeople are transitioning.
  • WRITTENT  |  WEDNESDAY, OCTOBER 15, 2014
    [Blog] 20 Amazing Resources to Learn Copywriting
    The post 20 Amazing Resources to Learn Copywriting appeared first on Writtent Blog. 'What is copywriting, really? Most often, it is the art of writing copy for marketing or advertising. In other words, it’s writing that’s designed to sell. That might seem easy, but believe me, it’s often not. Copyblogger. Kopywriting Kourse. Copy Hackers.
  • FATHOM  |  WEDNESDAY, OCTOBER 15, 2014
    [Blog] Double Your Impact & Reach The Community With Your Hospital Blog [Webinar]
    'Reaching The Community With Your Hospital Blog. Wyoming Medical Center took this personal approach to their blog and completely changed the way they told the hospital’s story. The post Double Your Impact & Reach The Community With Your Hospital Blog [Webinar] appeared first on Fathom. Healthcare
  • VERTICAL RESPONSE  |  WEDNESDAY, OCTOBER 15, 2014
    [Blog] 10 Reasons Social Logins Could Be a Game Changer
    © 2014, VerticalResponse Blog. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and/or owner is strictly prohibited. The post 10 Reasons Social Logins Could Be a Game Changer appeared first on VerticalResponse Blog. More revenue. Valid emails. Referrals.
  • BIZNOLOGY  |  WEDNESDAY, OCTOBER 15, 2014
    [Blog] Yesterday’s webinar: How to Build Your Influencers in Social Media
    Q: Should we share our blogs on all of our social media platforms to gain traffic to our personal sites? And it’s not poor form, either, because you are creating original content, anyway, but just longer form: the blog. All those potential Likes, Plusses, Stars, Followers, and Friends are more than num­bers. Yes you should.
  • WINDMILL NETWORKING  |  WEDNESDAY, OCTOBER 15, 2014
    [Blog] How to Create a Unique Social Hotel Experience
    Debbie is the Founder of Social Hospitality, a blog which outlines the ways businesses in the hospitality industry are using social media. 'Since social media is now commonplace, especially when it comes to travel, hotels are burdened with the additional responsibility of standing out among the noise. Author information. Debbie Miller.
  • FEARLESS COMPETITOR  |  WEDNESDAY, OCTOBER 15, 2014
    [Blog] To Protect Your Sales Margins, Nothing is Free
    Did you know that this blog was named the Top B2B Blog of 2012 by Buyerzone? 'How to Win Big Deals without Giving Away the Store. Jeff Ogden of Find New Customers , the nicest company in BtoB marketing today, has lots of sales experience, particularly in the software industry. In fact, I once closed a $3.2 Never be afraid of failure.
  • MODERN B2B MARKETING  |  WEDNESDAY, OCTOBER 15, 2014
    [Blog] [Infographic] What’s in the Cards? Decide Your Marketing’s Fate
    Decide Your Marketing’s Fate was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. 'Author: Ellen Gomes As the end of year approaches, marketers try to predict the future of their programs and campaigns for the coming quarter and year. Check it out: View the infographic in a new window here.
  • HUBSPOT  |  WEDNESDAY, OCTOBER 15, 2014
    [Blog] Want to Increase Your Blog's Conversion Rates by 87%? Try Focusing on Keywords
    'We''re on a historical blog optimization kick over here on the HubSpot blogging team. What in the Sam Hill is ''historical blog optimization,''" you ask? Basically, it means optimizing our "old" blog content to generate more traffic and leads. 1) We made a list of the search terms our blog was already getting found for.
  • WRITING ON THE WEB  |  WEDNESDAY, OCTOBER 15, 2014
    [Blog] How to Lure Readers to Your Blog from Social Media
    'from Social Media" width="300" height="212" title="How to Lure Readers to Your Blog from Social Media" /> Let’s face it; sometimes it’s hard to draw people’s attention away from their many social media accounts.  I know that I’m guilty of not being willing to leave the social media site I’m browsing to visit an outside blog or article.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, OCTOBER 15, 2014
    [Blog] The Chasm of Expectations Between B2B Marketers and Buyers
    Eric Wittlake spends his days working with B2B marketers and (occasionally) shares his marketing views on his personal blog, B2B Digital Marketing. Eric Wittlake spends his days working with B2B marketers and (occasionally) shares his marketing views on his personal blog, B2B Digital. 'By Eric Wittlake, {grow} Contributing Columnist.
  • MARKETING ACTION  |  WEDNESDAY, OCTOBER 15, 2014
    [Blog] ABCs of A/B Testing: 9 Ways to Optimize Your Email Campaigns
    Get the jump on it with this free toolkit: The post ABCs of A/B Testing: 9 Ways to Optimize Your Email Campaigns appeared first on Marketing Action Blog - Act-On. After all, connecting with customers requires both art and a science, and finding the right way to reach them can be a challenge. Find a Winner. How much better? B Testing Tips.
  • WEBBIQUITY  |  TUESDAY, OCTOBER 14, 2014
    [Blog] Nine Practical Guides to Public Speaking and Presentations
    The Science Behind Storytelling — and Why It Matters by The Official SlideShare Blog. And something most of us could improve at. How can you get and keep a roomful of people engaged with your presentation? Visually optimize the content you deliver? Effectively use humor? Some date back nearly two years, but all are still relevant and useful.
  • CRIMSON MARKETING  |  TUESDAY, OCTOBER 14, 2014
    [Blog] 3 Purpose Driven Methods Experts Use to Crush Content Shock
    How will we sleep at night knowing that we missed that viral Buzzfeed blog? That’s nearly half of the day scrolling through viral photos on social media, laughing at shared videos between friends, reading critical reviews of a restaurant and scanning through that blog on pop culture. 'Image: Courtesy of Shutterstock . Christopher S.
  • ANNUITAS  |  TUESDAY, OCTOBER 14, 2014
    [Blog] Why Change Management Comes into Play in B2B Marketing
    We aren’t being taught this stuff in school, it’s really only “on-the-job training” or attending key industry events, reading the latest blogs or connecting with peers that helps us develop new skills. Blog Buyer''s Journey Change Management Dreamforce Mathew Sweezy Salesforce.com Dreamforce offers something for everyone.
  • MARKETING ACTION  |  TUESDAY, OCTOBER 14, 2014
    [Blog] Dreamforce Attendees: Take the #Tchotchke Tchallenge!
    appeared first on Marketing Action Blog - Act-On. 'We all want to do something to make the world a little bit better. The Tchotchke Tchallenge exemplifies how you don’t have to be a Fortune 500 company or a billionaire to give back; even small companies can make a difference. The #Tchotchke Tchallenge. They’re disposable. San Francisco.
  • KOMARKETING ASSOCIATES  |  TUESDAY, OCTOBER 14, 2014
    [Blog] Key Takeaways from MarketingProfs’ #ContentBootCamp
    Note: The boot camp covered a variety of content mediums (blogs, videos, podcasts, eBooks, infographics, etc.) but, for the purposes of this post, I’ll be covering blogging exclusively.). Here’s how Nick explains the “Six Serving Men” approach to blogging: WHY are we blogging? WHAT are we blogging? WHEN do we blog?
  • VERTICAL RESPONSE  |  TUESDAY, OCTOBER 14, 2014
    [Blog] Psst! Want to Know How to Write Irresistible Subject Lines?
    The title of this blog post is an example of FOMO. Make sure the content of your emails, blog posts and landing pages back up your emotionally responsive subject lines. © 2014, VerticalResponse Blog. appeared first on VerticalResponse Blog. 'Did the headline grab your attention? Positive Responses. The post Psst!
  • BIZNOLOGY  |  TUESDAY, OCTOBER 14, 2014
    [Blog] How to Build Your Influencers in Social Media
    Next, start a blog. Take it even further, well outside of your own site or blog. Comment shamelessly on their own blogs and their own tweets and posts. 'A little later this morning I will be presenting a webinar entitled  How to Build Your Influencers in Social Media. Here’s the secret: who the hell are you? personal site.
  • MODERN B2B MARKETING  |  TUESDAY, OCTOBER 14, 2014
    [Blog] The Real Cost of Sending Bad Email
    The Real Cost of Sending Bad Email was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. 'Author: Neej Gore Behavioral personalization is fundamentally shifting the landscape of customer communication. One of the biggest beneficiaries of this new technology is email marketing. How much harm can it do? Wrong.
  • FEARLESS COMPETITOR  |  TUESDAY, OCTOBER 14, 2014
    [Blog] Why the Future of Find New Customers is brighter than ever!
    The rest will go to this popular blog. Did you know that Buyerzone named this the Best B2B blog of 2012? 'Find New Customers , the nicest company in BtoB marketing today is poised for explosive growth. Why don’t you contact Find New Customers today. Unlike text, videos engage two senses, sight and hearing. What do you think?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, OCTOBER 14, 2014
    [Blog] The social media forecast: Cloudy!
    I’ve often made prognostications here on the blog. Wouldn’t it be fun if readers could click a button and leave you a few cents or a dollar for a great blog post? I''ve often made prognostications here on the blog. 'It’s that time of year again when people are cranking up their predictions for the next year.
<< 1 2 3 ... 221 222 >>
 

B2B Marketing Zone can personalize the content based on your interests, your LinkedIn profile, what you share on Twitter and LinkedIn, and what content people similar to you are sharing. More on Content Personalization

Sign-in using your social networks so we can begin to personalize your experience.

Sign in with Twitter

Sign in with LinkedIn

or

We need your email and password to allow you to log into your personalization features.

Forgot password?

I don't have an account

 
 

Enter your email address to reset your password. A temporary password will be e-mailed to you so that you may log in.

 
 

Based on...

  • Your interests
  • Your LinkedIn profile
  • What you share on Twitter
          and LinkedIn
  • What people like you are
          sharing

Learn more about Content
Personalization...