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7 SEO Processes That Get Easier with Increased PageRank/Domain Authority - Whiteboard Friday

Moz

What factors are affected as you improve PageRank or Domain Authority, and how? So the title of today's Whiteboard, "7 SEO Processes That Get Easier with Increased PageRank and Domain Authority." So why did we choose PageRank and Domain Authority? The first thing that everybody knows about is links help you rank.

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8 Tips to Increase Your Organic Page Ranking in 2018

Webbiquity

Google has released a flurry of algorithm updates in the first half of 2018, which has made it difficult for SEO professionals to work out exactly which tactics are working to help sites rank at the top of organic search results. Your URLs have a certain amount of PageRank associated with them.

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Show me your footer, I show you mine

Kevin Indig

But footer optimization allows you to squeeze a bit more SEO juice out of your site and helps users find what they’re looking for. For example, in 2016, Google registered the patent for User-Sensitive PageRank , which factors user behavior and trust into link weights. My central argument is optimization is low-hanging fruit.

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How to Explain Domain Authority to a Non-SEO

Moz

This video is my best attempt to help you explain a really important concept in SEO, which is Domain Authority , to someone who doesn't know anything at all about SEO, to someone who is non-technical, to someone who is maybe not even a marketer. The name for this stuff originally in Google was called PageRank. Domain Authority.

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The 6 Fundamentals of an SEO Link Building Strategy

Top Rank Marketing

One of the big reasons why Google revolutionized search engines when it launched in 1998 was its PageRank algorithm , which rewarded pages based on how many other websites were linking to them. Link building is one of the best ways to do this. You can use SEO tools like Semrush and Moz to find the leading authorities in your category.

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Topical SEO: 7 Advanced Concepts of Link Relevance & Google Rankings

Moz

This is the popularity part of Google’s algorithm, described in the original PageRank patent. In the beginning, there was the original PageRank patent , which changed the way search engines worked. These are basically Hub/Expert pages that link out to helpful sites around a topic. Topic-sensitive PageRank. Anchor text.

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Your competitors are doing SEO

Biznology

Cathedrals historically have taken a hundred years to construct, enough time for even the best stone mason’s work to demand some repair. In the past, the combined authority of each page of each site would be its Google PageRank. So, too, is your corporate, resource, journalistic, or ecommerce website.