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How B2B SEO Differs From Traditional B2C SEO

Marketing Insider Group

Unlike B2C content, which might focus on emotional triggers or lifestyle appeal, B2B content leans heavily on providing valuable information, industry insights, and solutions tailored to the specific challenges faced by businesses. Let this article serve as a starting point as you plan out new initiatives!

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How Does a Retargeting Pixel Work? (3 Use Cases)

Optinmonster

In this article, we’ll show you: What Is a Retargeting Pixel? How Does a Retargeting Pixel Work for Bloggers. The Standard Event code tells your OptinMonster campaign when to trigger the Meta Pixel. You can trigger the Meta Pixel when someone signs up for your email list, closes a campaign without signing up, or other actions.

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10 Best Leading and Lagging Marketing Performance Indicators to Increase ROI

Webbiquity

This indicator increases the odds of bloggers and influencers in their space linking to their website—although it may be a bit harder to measure if their emails successfully lead to posts being mentioned. Daily Active Users (DAU). How to Use Lagging Indicators to Increase ROI. Conclusion.

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How to Write Great Blog Posts Every Time

Writing on the Web

Creating great content for your business blog is a what and how issue, as in what constitutes “good” content , and how does one produce that content so that it brings in the readers that a business blogger wants. Sweet because it has to attract readers to your article (think arresting titles). Great content has context.

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Social Proof Statistics: Powerful Facts That Will Help You Boost Your Brand

Optinmonster

In this article, we’ll go over some social proof statistics to show how powerful using social proof can be for your business. Customer reviews and testimonials can be so crucial for sales that Casper went as far as suing a blogger for not recommending them as the best. What is social proof?

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Why Bloggers Abandon Their Blogs Too Early [Video]

Hubspot

This phenomenon must be frustrating, if not demoralizing, for corporate bloggers who need to prove they are driving results, and prove it quickly. As you can see in the video, it’s easy to see why bloggers who rely on daily traffic as their sole performance indicator would abandon their blogs quickly. Let’s have a look.

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10 EASY Ways to Generate More Leads With Quizzes

Optinmonster

In this article, we’ll look at ten ways you can use quizzes to generate more leads. Whether you are a business owner or a blogger, quizzes can help you engage your target audience. OptinMonster lets you target popups using targeting and trigger features called Display Rules. Why Add a Lead Generation Quiz. Make It Easy to Share.