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What is Phygital Marketing? How to Use It and 5 Consumer Marketing Examples

Marketing Insider Group

How you do that depends on your audience and your products/services. Start with your reviews and feedback for inspiration – what issues do buyers give for turning you’re your product most often? These phygital tactics are particularly useful for building hype before product launches or promoting high-ticket products.

Examples 358
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42 Digital Products You Can Sell Online (+30 Examples)

Optinmonster

Do you want to start selling digital products? These days, it seems like everyone wants to add digital products to their business offerings, and for good reason. Selling digital products is often much cheaper and simpler than selling physical products. But how do you decide what sort of digital product to sell?

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Thought Leader and Influencer Interview with CB Bowman Ottomanelli, Author, Award Winner, Podcaster, CEO, Courage Consulting.

Thinkers360

Thought Leaders, Analysts & Influencers: To join the world’s largest opt-in B2B thought leader community and influencer marketplace, participate in our leaderboards, earn credentials, and curate, amplify and monetize your personal brand – Sign-up today for free ! CB : Sharing knowledge, delivering workshops on courageous leadership.

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34 Clever Scarcity Examples to Skyrocket Your Conversions

Optinmonster

It states that a limited supply of a product or service increases the demand for it. In marketing, studies have found that limited-time offers improve the chances of customers buying a product by up to 33%. Products are sold at higher prices during natural disasters because scarcity affects supply and demand.

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The 20 Best Growth Hacking Strategies to Skyrocket Your User Base

Optinmonster

If you’re using Shopify, you can use an app like Social Marketing All in One to ask customers to share a product as soon as they add it to the cart, and then reward them with a discount. To put this into action, think about what actions would both get users more comfortable with your product and help get the word out.

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MarTech is less than two weeks away: Thursday’s Daily Brief

Martech

Personally, I’m pleased to see brands paying attention to their marketing technology stacks, looking for better solutions, more seamless integrations and superior features. I bought silver polish from Amazon a week ago and I am being re-targeted already for more silver polish. Like it’s something you buy four times a month.

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The 2 Big Commitments Marketers Must Make in 2024

Content Standard

We can look to companies such as Proctor & Gamble , Pizza Hut , Taco Bell, and Amazon (before it was the behemoth it is today) for proof that this strategy works. Emphasize value and ROI: Ensure your content highlights the value your products or services provide to customers at a time when they are more budget-conscious.