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How Personalized Brand Experiences Help Drive Customer Loyalty

Webbiquity

Amazon is a prime example of how personalization can enhance customer lifetime value. Buyers find shopping for their preferred items easier and prefer Amazon over its competitors. Such personalized experience retains customers, enhances CLV, and provides Amazon with a loyal and growing customer base.

Loyalty 257
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Why is Pinterest a Great Social Media Channel for Your Business?

Webbiquity

According to Social Media Today , “ The days of organic reach on social media might be disappearing, but that’s not the case for Pinterest. In fact, it’s exploding in popularity and offering businesses valuable opportunities to reach and engage with new, high-intent audiences using organic content.” Make a purchase!

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Effective B2B eCommerce Marketing Tactics: From SEO to Social Media and Beyond

Webbiquity

While consumer ecommerce sites like Amazon, Etsy, and eBay get more media coverage, B2B e-commerce—the direct online marketing and selling of products or services between two companies, such as a wholesale supplier and retailer—is three and half times larger than B2C. What are B2B eCommerce Marketing Tactics?

eCommerce 294
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How to Make Money on Amazon: Your Guide for 2020

Optinmonster

Amazon is without a doubt one of the most profitable companies on the planet, and for good reason. And while most of us are busy spending money on Amazon, a lot of people have learned how to make money on Amazon. More specifically, we’ll take a look at: How to choose, verify, and sell products on Amazon.

Amazon 61
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MarTech’s digital transformation experts to follow

Martech

Digital transformation can mean many things to marketers and organizations. One thing is certain — digital transformation affects the entire organization. Our list of experts includes a wide range of voices that speak to the effects that new digital technologies have on organizations at all levels. LinkedIn: Tim Crawford (5.9K

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The Marketing Book Podcast: “Unforgettable” by Phil Mershon

The Forward Observer

In today’s attention economy, event organizers face the challenge of keeping attendees engaged amidst an abundance of distractions. Leveraging his extensive experience with virtual, hybrid, and in-person events, he’s organized events for up to 5,000 people.

Planning 130
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Habu releases new data clean room enhancements

Martech

This week, enterprise data collaboration company Habu announced enhancements to its platform and key partnerships with the likes of Snowflake and Amazon that support the platform’s interoperability. Amazon Marketing Cloud. Last fall, Habu became a certified Amazon Marketing Cloud partner. In your inbox.