KoMarketing Associates

DECEMBER 1, 2015

It’s hard to believe 2015 is coming to a close. More about this challenge: According to the Content Marketing Institute , 54 percent of B2B marketers in 2015 were challenged by “producing engaging content.” This was overwhelmingly the number one challenge we faced when working with our clients in 2015 as well.

B2B Thought Leadership 120

B2B Thought Leadership Content Marketing Planning Thought Leadership 120

Webbiquity

AUGUST 3, 2021

Here are 15 more intriguing and actionable stats and facts pulled from that research. 45% search for brand information on social media, and the same percentage use voice search. Social Media Facts and Stats. Average daily time spent using social media increased by 25% from 2015 to 2020. General Internet Use Statistics.

Social Media 170

Social Media Spyware Wikipedia Correlation 170

Webbiquity

MAY 30, 2023

This 65-page report is packed with facts, stats, and insights marketers can use to inform adjustments to their planning and strategy as the year goes on. As noted here all the way back in 2015 (and reinforced in 2022 ), social media may be sexy but search pays the bills. 1) B2B marketers are faring (a little) better than B2C.

Marketing Budget 276

Marketing Budget Marketing Budget Creation Top of Funnel Marketing & Strategy 276

Optinmonster

OCTOBER 29, 2023

It can be difficult to keep up with the constantly changing stats and facts about blogging. Ultimate List of Blogging Statistics and Facts We hope these blogging stats give you some insight and help you make healthy decisions for your blog’s future. Blogging SEO Stats Only 38% of bloggers are updating older articles. close rate.

Statistics 91

Statistics Paid Content Stats Blogger 91

KoMarketing Associates

DECEMBER 15, 2015

In fact, there are hundreds of stats out there around the idea of trust and brand loyalty. In fact, according to an October study from our friends at Stone Temple, Google rich answers accounted for almost 31% of search queries in July 2015 vs. 23% in December 2014. Brands Do It Better. Search engines are no different.

Top of Funnel 120

Top of Funnel SEO Marketing & Strategy Opinions 120

SendX

NOVEMBER 10, 2020

In 2015 alone, VentureBeat said that there are almost 2,000 companies from 43 marketing categories; including social marketing, SEO, mobile analytics, video marketing, and more. The fact is: Source: Invesp These stats show just how much impact a good subject line has on the actions of the email recipient. “Email marketing is dead!”

Email Marketing 355

Email Marketing Planning Tips Paid Search Agency 355

Optinmonster

DECEMBER 28, 2023

jump from 2015 , when only 2.08 Here are some interesting stats on email usage : 99% of email users check their inbox every day. 68% of customers say that they follow brands on social media to stay informed about new products. Here are the stats. According to stats, Gmail tops the list. There are about 4.95

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Biznology

DECEMBER 15, 2017

The information in this article comes from the McKinsey Global Institute. Stats from the McKinsey Global Institute. Global consumption could grow by $23 trillion between 2015 and 2030. In November of this year, the McKinsey Global Institute conducted new research about the future job landscape in the coming years.

Work Management 163

Work Management Marketing Management Education Spending 163

Brandwatch Marketing

MARCH 7, 2023

We come across all sorts of interesting stats about social media sites and users, so we’ve collated the best of them in this bumper facts list. For marketers, knowing the statistics behind the social networks can inform strategy and spend, allowing focused targeting of users. billion The internet has 4.2

Statistics 98

Statistics Social Media Media Mobile Advertising 98

Adobe Experience Cloud Blog

SEPTEMBER 29, 2017

With this information, you can measure the value of your current fans. Instant Articles launched in 2015 as a new way for publishers to optimize their content so readers can access it instantly. Stats get even higher in Asia and the rest of the world. First, Facebook will break down reach between fans and non-fans.

Advertising Funnels 268

Advertising Funnels Top of Funnel Funnel Advertising Mobile Advertising 268

Convince & Convert

AUGUST 28, 2015

Over ten years later, the occasion has become increasingly popular on social media, with companies sharing a range of adorable photos, contests, information about charitable partnerships, and dog-friendly offices. Subaru (@subaru_usa) July 10, 2015. NationalDogDay pic.twitter.com/3hT6VUPhZY — CIA (@CIA) August 26, 2015.

Paid Search Agency 155

Paid Search Agency Companies Social Media Stats 155

NuSpark Consulting

JANUARY 11, 2013

While a web presence is essential as a home base on the Internet, much like office space in the physical world, providing the market with instantaneous information via mobile technology is now the best way to directly access your customers. Companies need to understand this paradigm shift and adapt.

Mobile Marketing 100

Mobile Marketing Paid Search Agency Advertising Agencies Video Marketing 100

Moz

FEBRUARY 28, 2021

Here's a two-week view (February 10-23): Here's a 60-day view, highlighting this historic low-point in our 10K-keyword data set: I could take the graph back further, but let's cut to the chase — this is the lowest prevalence rate of Featured Snippets in our data set since we started collecting reliable data in the summer of 2015.

Features 60

Features SERP Stats Long Tail Marketing 60

Hubspot

JULY 8, 2015

and how this information impacts your bottom line. 15 Stats Every Digital Publisher Needs to Know from. Consumption of digital media on mobile devices has climbed from 18 minutes per day in 2008 to nearly 3 hours in 2015." Tweetable Takeaways: "Over 5.3 trillion display ads were served to U.S. users in 2013." Click to tweet !

Stats 28

Stats Banner Ads Banners Purchase Intent 28

Brandwatch Marketing

JULY 4, 2022

You can see what your top posts are, most used hashtags and tagged accounts, plus general stats on your number of posts, and followers. There’s a decent amount of data available, from your top performing content, influencer information, along with follower growth and hashtag tracking. in 2013 to 32.3% Measuring beyond the basics.

Analytics 95

Analytics Tools Best Practices Tagging 95

LeadSquared

MAY 20, 2015

Once upon a time information was scarce, and communication sacred. Time warp, snap, cut to today, and we are in the age of information deluge, and perpetual distraction. And, if finding information was tough then, it’s way beyond tough now. In which case, it would go viral. And, millenials watch videos. According to U.S.

Tips 52

Tips Ad Building Content Marketing Paid Search Agency 52

Content Standard

JANUARY 12, 2016

Content Marketing : moving from interrupt marketing strategies to a publishing strategy in line with changes in audiences’ information consumption preferences. If you’re like me, I like information in snackable and shareable snippets , which is why I pulled out Tweet-worthy stats so you can Tweet to your heart’s content.

Enterprise Management 40

Enterprise Management Stats Research Studies 40

Content Standard

JANUARY 12, 2016

Content Marketing : moving from interrupt marketing strategies to a publishing strategy in line with changes in audiences’ information consumption preferences. If you’re like me, I like information in snackable and shareable snippets , which is why I pulled out Tweet-worthy stats so you can Tweet to your heart’s content.

Enterprise Management 40

Enterprise Management Stats Research Studies 40

Brandwatch Marketing

JANUARY 2, 2019

We come across all sorts of interesting stats about social media sites and users, so we’ve collated the best of them in this bumper facts list. For marketers, knowing the statistics behind the social networks can inform strategy and spend, allowing focused targeting of users. billion from advertising in 2015.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

Seismic

AUGUST 25, 2019

The 2015 MHO Best Practices Study reveals that “having a strategy and knowing the right things to do [is] a huge differentiator between top performers and others” Sales Efficiency and Sales Effectiveness – What Do They Mean? A Few Key Stats. If you can improve sales productivity, then why wouldn’t you?

Efficiency 72

Efficiency Effectiveness Enterprise Management Work Management 72

Hubspot

JULY 22, 2016

It's no secret that internet users are no strangers to seeking out the information they need online -- in fact, Google now processes over 40,000 search queries every second. 11 Ad Blocking Stats You Need to Know. 2) Ad blocking is blamed for costing the advertising industry $22 Billion in 2015. Image Credit: PageFair.

Stats 28

Stats Paid Search Agency Ads Mobile Advertising 28

Hubspot

MARCH 11, 2015

As you already know, keeping a blog on your company’s homepage filled with industry news, insights, and informative content is beneficial to your business for many reasons. 7) Blogs have been rated as the 5th most trusted source for accurate online information. For this reason, they’re a trusted source of information.

Business Blogging 28

Business Blogging Stats Business PPC 28

Convince & Convert

NOVEMBER 16, 2015

Social media is used for communication, photo-sharing, shopping, information-finding, and much more. Geofeedia found that 74% of location-tagged posts don’t include your keyword or hashtag (see more shocking stats in our eBook below). So what’s the answer? Location-based social media data is powerful.

Conversion 120

Conversion Tagging Case Study Case Studies 120

Marketing Insider Group

JUNE 10, 2015

He presented his thoughts at NewsCred’s 2015 # ThinkContent Marketing Summit to a packed crowd to help them figure out “How Understanding Consumer Behavior Can Help Connect You to Your Audience.” Consumers perceive videos that are ‘less like ads’ as more informative, authentic, and original.”. Choice drives action,” said Bulbul.

Youtube 100

Youtube Curation Viral Marketing Stats 100

Hubspot

NOVEMBER 18, 2011

So we've compiled some super cool stats and data to help paint the picture of what's going on in the marketing automation industry, illustrate the key challenges marketers are facing, and show how marketing automation has helped address those problems. The adoption of marketing automation technology is expected to increase by 50% by 2015.

Stats 28

Stats Marketing Automation Services Marketing Automation Automation 28

Leadspace

OCTOBER 9, 2019

As of 2015, only 3 percent of B2B companies placed customer experience as a priority. The information you gather from their activities can be used to learn their behaviors and even anticipate future actions and desires. Stats show that every dollar you invest in improving customer experience yields a $3 return on investment.

B2B Marketing 48

B2B Marketing Paid Search Agency Work Management Marketing Management 48

KoMarketing Associates

DECEMBER 9, 2014

The above stats, in combination with the more than 150,000,000 blogs currently in existence confirm one thing: In the content marketing world, competition is pretty darn steep. Your audience is looking for information. Consider the following: 93% of B2B marketers use content marketing ( Content Marketing Institute ).

Marketing Budget Creation 120

Marketing Budget Creation Curation Budget Programs Content 120

KoMarketing Associates

MARCH 24, 2015

What these stats tell me is that Millennials are rapidly assuming leadership roles within organizations, in turn making them more influential players in the decision-making process than ever before. So, what do B2B marketers need to remember when informing and engaging this dynamic generation? Noticing a trend?

Work Management 120

Work Management Marketing Management B2B Marketing B2B 120

Digilant

JANUARY 22, 2019

Advertising and Shopping Behavior Stats for Digital Media Buyers. . Digilant’s infographic is meant to inspire media budget holders to make informed decisions on how, where and when to buy digital and programmatic advertising before, during and after the 2019 Super Bowl. The average American will spend $81.17

Paid Search Agency 45

Paid Search Agency Advertising Agencies Television marketing Marketing Budget Creation 45

Webbiquity

MAY 3, 2012

In fact, by 2015 more U.S. Consumers use mobile devices for entertainment, with books, movies, games and videos; to interact with friends and business on social networks, like Facebook and Twitter; and increasingly, to find information and make immediate buying decisions. References: Mobile stats: [link]. Still not convinced?

Positioning 100

Positioning Business Mobile Marketing Stats 100

Digital Marketing World Forum

MAY 16, 2019

Whether you believe humans have an 8-second max video attention span, which a 2015 study by Microsoft found, or you’re somewhat more optimistic, as a video creator, you must employ sound strategies in formatting and presenting your content to increase the odds that viewers stay watching until the end.

Video Marketing 69

Video Marketing Practices Landing Pages Best Practices 69

Hubspot

APRIL 12, 2016

To help you better understand what today's emerging web design trends are and where you should be focusing your energy, we've compiled some of the most recent stats and data on website design, website optimization, and UX. General Web Design Stats. 6) Between December 2013 and December 2015, tablet internet consumption grew by 30%.

Design 28

Design Statistics Marketing Websites Stats 28

Marketing Insider Group

OCTOBER 13, 2015

That was the question at hand for a panel that Carlos Hidalgo, president of ANNUITAS hosted at Content Marketing World 2015 in Cleveland with Kathy Button Bell , CMO Emerson , Brian Kardon , CMO, Lattice Engines and Mark Wilson , SVP Marketing, BlackBerry and myself. What does it take to make it all happen? But here goes….

B2B Thought Leadership 100

B2B Thought Leadership CMO Stats B2B Sales 100

Brandwatch Marketing

FEBRUARY 15, 2019

You can see what your top posts are, most used hashtags and tagged accounts, plus general stats on your number of posts, and followers. There’s a decent amount of data available, from your top performing content, influencer information, along with follower growth and hashtag tracking. in 2013 to 32.3% Measuring beyond the basics.

Analytics 85

Analytics Tools Best Practices Tagging 85

EveryoneSocial

OCTOBER 13, 2020

Other virtual selling statistics worth noting: 60% of sales reps have increased their time meeting with customers and prospects virtually since 2015. According to Corporate Visions , You need roughly 3x the number of slides to communicate the same amount of information in a virtual conversation. Salesforce ).

Tips 105

Tips Marketing & Strategy Work Management Statistics 105

SnapApp

MAY 5, 2016

New Enterprise Content Marketing Stats to Inform Your B2B Marketing. See more interesting stats in CMI’s new 2016 B2B Marketing Trends Study. See more interesting stats in CMI’s new 2016 B2B Marketing Trends Study. CMI just released its latest report, B2B Enterprise Content Marketing 2016.

Account Based Marketing 48

Account Based Marketing Content Marketing Planning Paid Search Agency 48

Outgrow

OCTOBER 22, 2020

Since 2015 we’ve observed a Compound Annual Growth Rate (CAGR) of around 10%. In fact, interactive content stats show that 51% of marketers say that online calculators are most effective in the “consideration stage” of the sales cycle. Let’s be honest, the affiliate marketing industry is growing at relatively decent rates.

Outgrow 75

Outgrow Lead Ranking Lead Scoring Dwell 75