Outgrow

AUGUST 12, 2021

9 Calculators Every SaaS Company Need – No Code SaaS Calculators. Reports suggest that the growth in revenue in SaaS companies is directly correlated to the measure of marketing efficiency. Keeping this in view, here are 9 calculators that every SaaS company can build: 1. The need of the hour is interactive content.

Work Management 98

Work Management Paid Search Agency Marketing Management Companies 98

SmartBrief - Marketing

FEBRUARY 27, 2024

Fireside chats with company executives can provide a platform for internal education, offering a transparent window into leadership’s vision and fostering a deeper connection within the company. Red Bull Red Bull demonstrated its livestreaming prowess in 2012 during the Felix Baumgartner space jump event , known as Red Bull Stratos.

Buzz 101

Buzz Marketing & Strategy Barriers Paid Search Agency 101

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. Just 4% of marketers said their companies were “very effective” at measuring social marketing in 2012. What do buyers really want from social media marketers?

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Hubspot

AUGUST 14, 2018

Even though blockchain is arguably one of the most revolutionary emerging technologies right now, do you think you could name a blockchain company off the top of your head? With that in mind, read on to learn about the 11 blockchain companies you should be paying attention to today. But let’s say blockchain explodes in popularity soon.

Digital Asset Management 76

Digital Asset Management Enterprise Management Marketing Management Peer-to-peer 76

Contently

FEBRUARY 8, 2022

I imagine {INSERT WELL KNOWN COMPANY NAME HERE} a marketing team meeting where everyone is coming up with their best ideas to sell their product. You know, the person who buys the products and keeps the company in business? Your company should promote your story and humble beginnings on your “About Us” page.

Storytelling 217

Storytelling Branding Brand Identity Word of Mouth 217

Contently

NOVEMBER 13, 2017

Facebook bought the company in 2012.). To show just how important Instagram has become in digital media and advertising, the e-commerce software company X-Cart recently published an infographic full of stats and information on “what is costs to reach a massive audience.”

Social Networks 167

Social Networks Stats Lead Ranking Network Marketing 167

Webbiquity

DECEMBER 12, 2018

You should be watching not just for @ or hashtag mentions, but to all instances where somebody drops the name of your company or product in conversations, on blogs, news websites. That’s why many smaller companies are turning to so-called micro-influencers. In 2012 he founded a creative design agency.

Trends 225

Trends Paid Search Agency Advertising Agencies Social Media 225

KoMarketing Associates

FEBRUARY 10, 2021

The Knowledge Graph was launched in 2012 and has accumulated an impressive amount of data. This information is pulled from data arrangements with Google partners, Wikipedia pages, and/or companies branded web pages (About Us, Leadership, Company Overview, etc.). For example, the company’s business listings.

SERP 295

SERP Features Google Top of Funnel 295

Webbiquity

NOVEMBER 14, 2017

If your video aims to attract attention, there this is a generation of YouTubers, Instagrammers and other high-traffic individuals who can help promote it. Video allows any company to brave and show off its products in exciting new ways. In 2012 he founded a creative design agency. Make use of the web generation. Conclusion.

Video Marketing 239

Video Marketing Storytelling Content Paid Search Agency 239

Scoop.it

JANUARY 7, 2021

Imagine you have grand plans to open your own coffee company. This was the issue that Death Wish Coffee, a company based in Saratoga Springs, NY, faced back in 2012. This brand claims to sell the world’s strongest coffee, and the seriousness of this statement is supported by the angry-looking skull on the company’s logo.

Ad Building 98

Ad Building Branding Brand Identity Business 98

Adobe Experience Cloud Blog

MARCH 14, 2012

by Seth Resler On March 5th, the non-profit organization Invisible Children posted a video online called “Kony 2012.” Within five days, it had more than 70 million views on YouTube and 16 million on Vimeo. So what content marketing tips can we learn from the Kony 2012 campaign? Story telling matters.

Campaigns 48

Campaigns Content Marketing Content Storytelling 48

Martech

FEBRUARY 15, 2023

Fisher’s book focuses on how social media companies — inadvertently or not — have had a profound effect on global society. In 2012, The Wall Street Journal caught travel website Orbitz charging Apple device users more for hotel rooms than PC users. As they say, if a service is free, the user is likely the company’s product.

Ethics 96

Ethics Marketing AI Multivariate analysis Paid Search Agency 96

Contently

MAY 11, 2016

So when that happens, they’re going to research two or three companies. While the head of the company wouldn’t let him blog on its behalf, Hanley started his own website, RyanHanley.com , and filled it with his knowledge of the industry. Hanley needed something bigger to get the company site going.

Paid Search Agency 60

Paid Search Agency Companies Advertising Agencies Content Marketing 60

Convince & Convert

APRIL 16, 2015

Last year, for the first time, it surpassed the number of YouTube videos that were uploaded to pages on the site. According to a SocialBakers study of more than 180,000 Facebook videos on 20,000 pages in December 2014, people posted 20,000 more Facebook videos than YouTube videos (highlight to tweet). Facebook video is taking over.

Facebook 167

Facebook Video Marketing Tips Youtube 167

ClearVoice

FEBRUARY 1, 2022

Amber Whittington is a California-born Youtuber, actress, basketball player, activist, and the Founder of Amber’s Closet. She began gaining massive attention after her 2012 YouTube Video, “Ask Amber.”. You can find her on Facebook , Instagram , Twitter , YouTube , and her website.

First-Mover Advantage 98

First-Mover Advantage Thought Leadership Youtube Television marketing 98

Biznology

JUNE 22, 2016

The chart below, presented by online video platform Brightcove back in Dec 2012, puts some perspective on the rise of online video content over the past 10+ years. Then, starting in 2005 (pretty much since YouTube made its mark on society), we started to watch videos at an ever increasing rate.

Top of Funnel 150

Top of Funnel Video Marketing Marketing Strategy Marketing & Strategy 150

Biznology

MARCH 4, 2022

This edition’s featured article, Failure and Rescue by Atul Gawande, MD, is his commencement address to the 2012 graduating class of Williams College. How many rising stars like Nadella do you have at your company—and what can you do tomorrow to put them on a path to becoming your next (and ideally best ever) CEO?”

Creativity 104

Creativity Thought Leadership Class Eye-Tracking 104

Excelsior Research

FEBRUARY 1, 2022

Being a college student opens a doorway for vacancies in companies. Then, he attached them to the wipers of the cars of each employee associated with the company. 3) Buy a Billboard: In 2012, Adam Pacitti, a graduate, applied for 250 companies and was unemployed. The job search can be stressful for the candidates.

Ideal Customer Profiles 52

Ideal Customer Profiles Youtube Creativity Paid Search Agency 52

Oktopost

SEPTEMBER 15, 2020

Listen Now: In this episode, popular YouTuber and Founder of Modern Sales Training , Derek Shebby , joins the conversation to talk about why everyone, regardless of what role you are in, can benefit from sales skills. Back in 2012, Dan was a senior sales leader at LinkedIn responsible for training LinkedIn’s very own global sales team.

B2B Marketing 62

B2B Marketing B2B CMO B2B Sales 62

Online Marketing Institute

DECEMBER 6, 2011

2012 B2B Content Marketing Benchmarks, Budgets and Trends [Research Report]. Here is B2B Content Marketing: 2012 Budgets, Benchmarks and Trends. It was no surprise to us that content marketing remains a top priority for marketers in 2012. Download the full report: B2B Content Marketing: 2012 Benchmarks, Budgets & Trends.

Advertising Benchmark 40

Advertising Benchmark Budget Programs Marketing Report Statistics 40

Adobe Experience Cloud Blog

SEPTEMBER 16, 2012

I suggest skipping a session (they’re all recorded and posted on Youtube after the event anyway) to help one of many great causes. Most of the companies exhibiting at Dreamforce will scan a few hundred to a few thousand people at Dreamforce. Block time on your calendar now to support volunteer activities. Enter the contests.

Salesforce.com 48

Salesforce.com Tips InsideView Marketo 48

Hubspot

FEBRUARY 18, 2020

Facebook reached one billion users in late 2012. The old guard is getting taken down by companies who provide a better experience from end to end. Whether it's downloading a piece of educational content as a prospect or filing a support ticket as a customer, your buyers want their experience with your company to be simple.

Work Management 101

Work Management Planning Marketing Management Paid Search Agency 101

Hubspot

DECEMBER 17, 2012

And let me tell you: The year 2012 brought us some of the most exciting and memorable marketing campaigns. With the Olympics and the presidential election under our belts, 2012 was undoubtedly an exciting year for news, and a lot of that excitement spilled over into campaigns in the marketing industry. Could newsjacking be one of them?

Campaigns 28

Campaigns Work Management Marketing Management Planning 28

Convince & Convert

NOVEMBER 2, 2015

This is a company that sells a seemingly boring product: shaving razors. In March 2012, they released a promotional video entitled “Our Blades are F ing Great!” Within just 48 hours, the Dollar Shave Club received 12,000 new monthly subscribers, and the video has since generated more than 20 million YouTube views.

Television marketing 151

Television marketing Youtube Video Marketing Newsletter 151

Hubspot

JULY 31, 2018

But as more companies incorporate AR into their marketing strategies, and as AR technology becomes more ubiquitous, you’ll need to produce more thoughtful campaigns to impress your audience. Here, we’ll look at seven companies that use AR in innovative and inspiring ways. Image courtesy of Lemon&Orange Youtube channel.

Examples 101

Examples Paid Search Agency Youtube Mobile Advertising 101

SnapApp

MARCH 21, 2017

Every year on April 1, I get up in arms about something crazy some company is doing … only to find out it was an April Fools’ Day joke. Mouthwash company Scope took April Fools to a whole new level with their 2013 bacon mouthwash campaign. The company announced that new 4D Lickable Technology would let users try before they buy.

Campaigns 107

Campaigns Paper User-Generated Content Youtube 107

B2B Marketing Traction

JANUARY 3, 2014

Google’s algorithmic changes in 2012 and 2013 have been a big nod to substance. Photos shared via Twitter and Instagram, videos on YouTube and Vine, and quickly scan-able content on SlideShare are the most shared and popular content. Create your Google+ Company Page. Substance is king. SEO Is dead. Get more visual.

Planning 100

Planning Tactics Marketing Plans Trade Show 100

ClearVoice

JUNE 28, 2023

It is when two or more companies combine to create a larger and more powerful entity. There are two types of consolidations: Mergers – two roughly equal-sized companies combine and form a new entity. Acquisitions – one company obtains another. They remain two of the most dominant companies in tech and the world.

Marketing Budget Creation 52

Marketing Budget Creation Acquisitions Amazon Paid Search Agency 52

Hubspot

OCTOBER 29, 2019

Amazingly, the company dominated the top four search results. Overall, your brand or company's goal is to make money. Personally, if I see that a company doesn't have a presence on social media, I lose trust and feel unsure if they even exist. One tactic many companies use to build a brand is to personify their brand.

CMS Development 101

CMS Development Ad Building Effectiveness Buyer Personas 101

Webbiquity

JANUARY 19, 2016

All 100 of the top global brands maintain at least one company YouTube channel, and more than half (27 of 50) of CEOs in top global companies have appeared in a company video. And yet—only 27% of top companies said their C-level executives were actively engaged in social media last year, down 20% from the peak in 2012.

Social Media 100

Social Media Stats Social Marketing CMS Development 100

SmartBug Media

JULY 17, 2020

Credit: YouTube. Dollar Shave Club’s Our Blades Are F ing Great video was released in 2012. In the video, the company founder, Mike Dubin, addresses all the formal pain points for his customers—cost, quality, identity.

Generation 99

Generation Lead Scoring Lead Ranking Leads 99

Hubspot

NOVEMBER 27, 2012

Here are the biggest social media updates of 2012, and why they were so darn important to marketers. The Biggest Facebook Updates of 2012. Many companies may have known that their audience was predominantly using mobile over desktop -- or perhaps at certain times one is preferable over the other. 8) New LinkedIn Company Pages.

Paid Content 28

Paid Content Social Media Media Mobile Advertising 28

Biznology

FEBRUARY 27, 2017

Organic social media is the use of social networks like Facebook , Twitter , YouTube , Pinterest , Instagram , and Snapchat along with the use of free publishing tools like Hootsuite and Buffer to build a social community and interact with it—publishing posts, sharing others’ posts, and engaging in conversations and comments.

Paid Social Agency 80

Paid Social Agency Social Media Cost Per Thousand Cost Per Click 80

Buffer

JULY 5, 2022

And while plenty of those subscriptions may be for companies and brands , there’s recently been a surge in the popularity of individual newsletters. While the influencer went viral on TikTok for her salmon rice bowl recipe in 2021, she first created her YouTube channel in 2012 sharing content around fitness and food.

Newsletter 86

Newsletter Viral Marketing Twitter Youtube 86

Contently

JUNE 8, 2016

Adidas, Carlsberg, McDonald’s, and Coca-Cola are just a few of the brands looking to double down on long- and short-form digital content this year, building on lessons they’ve learned at Euro 2012 and other global sporting events. The company is well positioned to make a splash.

Branding 60

Branding Brand Identity Youtube Distribution 60

KoMarketing Associates

MAY 1, 2013

and Canada, represents a full range of industries (advertising/marketing, software, consulting, manufacturing, healthcare, and finance), functional areas, and company sizes. YouTube (69% vs. 61%). B2B Industrial Marketing Trends: Recap of the GlobalSpec 2012 Report. LinkedIn (87% vs. 83%). Facebook (82% vs. 80%). Related Posts.

Marketing Management 120

Marketing Management Marketing Budget Budget Programs Peer-to-peer 120

KoMarketing Associates

APRIL 2, 2012

This new solution blends elements of popular social media platforms like Facebook and Twitter with social sharing sites like Flickr and YouTube, integrating search engine optimization and marketing into the Google network of sites. minutes on Google+ in January 2012, a drop from 5.1 minutes in November 2011 and 4.8 minutes in December.

Google 120

Google B2B Marketing Paid Search Agency Search Engine Marketing 120