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Why Social Impact Storytelling Will Be 2021’s Hottest Content Trend

Contently

That’s why social impact storytelling was one of the top content trends I presented in our State of Content Marketing 2021 trends webinar (which you can get on-demand here.). Social impact storytelling needs to be a part of your content strategy in 2021. It’s not a nice-to-have anymore; it’s a necessity.

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Technology PR Sessions at 2008 PRSA Conference

WriteSpark

Content Marketing. » Technology PR Sessions at 2008 PRSA Conference.   Several sessions at the 2008 PRSA conference, scheduled for October 25-28 in Detroit, look particularly relevant for those of us involved in PR for technology products and services: "Word of mouth" marketing and many social media sessions.

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How I Became the Person Most Mentioned by Digital Marketers on Twitter

Convince & Convert

That happened to me – and you’re damn right I dad-milked that sucker – when it was announced last week that (among digital marketers) I am the most retweeted and most mentioned person on Twitter (PDF). How is Pharrell the #10 most mentioned person on Twitter among digital marketers? That guy is EVERYWHERE!

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How a fearless content marketing strategy paid off Under Armour, IBM, and GE

Tomorrow People

There are some truly inspirational brands out there in the world of content marketing. fearless content marketing spanning both B2B and B2C organisations. content marketing strategy. content marketing strategy. Community building is a crucial part of its content marketing strategy. IBM: Hyper-Personalised Content.

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How to Break the Rules and Create Great Content

Convince & Convert

He’s known for his sarcastic tone as he points out brand fails on Twitter. There is a ton of content out there on best practices and “here’s how to win.” ” (highlight to tweet) Play By Your Own Rules Scott has rules for his content, sure. That way, people can choose how they consume the content.

Rules 142
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Building Great Content on Complicated Subjects: An Interview with Liz Koenig of IBM Research

Brandpoint

She’s been with IBM for over four years, where she is responsible for the development, measurement and execution of the brand’s social media content strategies. What advice do you have for marketers to sound as informed as possible while writing content that targets an industry they may be unfamiliar with?

Research 107
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50 Content Marketing Influencers You Need To Follow

Atomic Reach

This is where content marketing comes into play. Content Marketing allows brands to speak to you while coming across as authentic, empathetic, and dedicated to connecting with you. For the foreseeable future, content will remain as king. For the foreseeable future, content will remain as king. Through j effbullas.