article thumbnail

Tech layoffs? Great companies are actively hiring marketing technology talent

chiefmartech

For my inaugural post in 2008 , I did a Google search for the phrase “director of marketing technology” It turned up 7,520 matches. But when you look forward and realize that there are approximately 333 million businesses in the world , that’s fewer than 1 martech/marketing ops pro per 400 companies. Maybe not bad.

article thumbnail

How These 7 Companies Thrived During the Recession

Hubspot

In 2008, the Great Recession was all over the news. But, how do companies thrive during financially rough times? In this post, we'll review seven companies that grew during the recession and see how they succeeded during economic uncertainty. TeamLogic IT provides IT solutions and consulting services for small businesses.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How To Use the Hero’s Journey for Content Marketing: A Good Story Goes A Long Way

Marketing Insider Group

But facts alone do not persuade companies to pay big money for software, consulting services, or other high-value items. Companies are made of people with emotions and desires. If you build out these brief narratives with more detail, you can tell the entire story of your company or product, why it exists, and for whom.

article thumbnail

Video Tech Company Leverages SEM to Drive Enterprise Leads

The Point

Started in 2008 as the world’s first open source video player, JW Player pioneered video on the Web and today has customers in 193 countries, ranging from Fortune 500 companies to individual bloggers. The company’s flagship product, JW Player, is live on more than 2 million sites with more than 1.3 billion unique monthly views.

SEM 222
article thumbnail

Mastering Excellence: The Art of Enablement in Consulting (Part 1)

Seismic

Like art, there’s not one stroke to success in consulting. How can you pull your consulting services apart? Consultant (now Seismic employee), Sam Theodosopoulos talks about his journey from Consulting to Sales Enablement. Today he provides background on how he made the shift from consulting to sales enablement.

article thumbnail

A Journey from Consulting to Sales Enablement

Seismic

He has an extensive background in the consulting world and will be dropping by the Seismic blog periodically to offer insights into that world. Today he provides background on how he made the shift from consulting to sales enablement. 1 thing keeping folks at these top consulting from doing their jobs.

article thumbnail

MarTech’s event marketing experts to follow

Martech

of Corporate Communications for media companies Macmillan and Primedia. Before that he was the founder and CEO of paidContent and ContentNext, which he sold to UK’s Guardian News and Media in 2008. Here’s the folks to follow to stay up-to-date on trends and informed on best practices. Before that he was V.P.