Webbiquity

article thumbnail

A Practical New Resource for SMBs: B2BMarketing.Technology Launches

Webbiquity

A new website launches today with the mission of being “a resource to help CMOs, VPs, and marketing directors make more strategic marketing technology purchase decisions”— B2BMarketing.Technology (note: there’s no dot-com). B2B marketers face several martech challenges.

Resources 100
article thumbnail

10 Valuable SEO Resources: Keyword Research, Tools, and Local SEO

Webbiquity

As noted here last week , ranking highly in search requires writing great content, making smart use of Google Webmaster Tools, and building or earning high-authority backlinks. Image credit: Small Business Ideas Blog. But there’s more involved in generating high, and highly relevant, organic search traffic.

Keywords 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Maximizing Efficiency with B2B Marketing Automation: Key Strategies

Webbiquity

Reduced costs: Automation reduces the need for manual efforts, cutting down on staffing costs and resource expenditures. This dual approach ensures that resources are allocated efficiently. This process often begins with a welcome email sequence that introduces key features and resources.

article thumbnail

Best Random but Interesting Posts, Articles and Resources of 2009

Webbiquity

There’s no magic to linking to a YouTube video, but want to know how to link to a specific point, by minute and second, in a video? How can you make the most of those last few minutes before delivering an online presentation? What exactly is “Web 3.0?&#

article thumbnail

How to Run a Truly Efficient Business

Webbiquity

In business, efficiency is about getting the most out of your available resources. It may sound obvious, but it is astonishing how many companies don’t equip their workers with the knowledge and resources they need to succeed. Contributed post. Image credit: Nattanan Kanchanaprat on Pixabay. Provide the Right Tools.

article thumbnail

Digital Marketing Disruption: Why the Status Quo is Dangerous

Webbiquity

Larger companies may struggle with being nimble, but have greater resources to actively invest in creating an environment that encourages fresh ideas and sharing. Others can’t choose to invest scarce resources in areas other than marketing, and instead rely on traditional sales and marketing practices that have reliably generated income.

article thumbnail

How to Maximize ROI with Email Marketing for B2B

Webbiquity

Businesses can achieve increased profitability and efficient resource allocation by concentrating on optimizing ROI. Eight Strategies That Can Boost Your Email Marketing ROI for B2B To drive corporate growth and success, B2B product marketers must seek to maximize return on investment.

ROI 172