Biznology

APRIL 18, 2017

Magic in the form of Shel Holtz , godfather of Digital PR and Social Media Communications, asking me to join him on his globally-popular communications podcast, For Immediate Release (FIR). They include becoming part of an opt-in blocked instance list all the way to being physically attacked by powerful DDoS attacks. Can we even?

Advertising Agencies 145

Advertising Agencies Public Relations PR Web 2.0 145

Optinmonster

MAY 10, 2023

“FOMO” stands for the fear of missing out , a psychological trigger humans can’t help responding to. ” It is a psychological phenomenon characterized by the fear or anxiety of being left out of exciting or rewarding experiences. . Here’s a table of contents for easy navigation: What is FOMO?

Examples 106

Examples Urgency Marketing Planning Trigger Marketing 106

Biznology

MAY 22, 2019

They might not promote your initiatives on social media yet because they need you to guide them. They could be worried about writing a good caption or doing something on social media that the company won’t approve of. These people a a part of your employees’ network, but might not follow your brand.

Business 132

Business Conference Advertising Agencies Social Media 132

Litmus

AUGUST 27, 2019

There are plenty of unsubscribe methods out there, and not all of them are ideal. If you need to run a resubscribe campaign, consider other outlets like paid social media ads. Do : Allow subscribers to opt-down or temporarily pause email subscriptions. At first glance, unsubscribes seem negative.

Opt-out 66

Opt-out Opt-in CAN-SPAM Ad Frequency 66

Webbiquity

FEBRUARY 5, 2016

A wide range of online tools can help you either produce content more efficiently or get more value out of what you’re already creating. With this tool you can pre-schedule times for your posts on LinkedIn, Twitter and Facebook. It is also helpful for streamlining your social media content production.

Budget Programs 100

Budget Programs Tools Planning Content Marketing 100

CoSchedule

JUNE 29, 2022

LinkedIn differs from other social networking sites as its most prominent use is for professional networking, industry-related conversations, and career-building. According to new proprietary research on the best times to post on social media conducted in mid-2022, the pandemic has changed the best times to post on LinkedIn.

Linkedin 52

Linkedin Analysis Research Best Practices 52

Sprout Social

MAY 26, 2022

Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks. Social media users stay on TikTok longer than any other network, with an average session length of more than 10 minutes.

Campaigns 140

Campaigns Examples Design Planning 140

Biznology

MAY 1, 2018

I have been doing social media strategy and planning in one form or another for clients since 2003. But in the context of social media and social media marketing, here’s how I break it down. Social Media Monitoring. Homo sapiens sapiens. Nothing at all has changed. Agency, my ass.

Social Media 210

Social Media Social Marketing Paid Search Agency Planning 210

CoSchedule

JULY 1, 2022

According to new proprietary research on the best times to post on social media conducted in mid-2022, the pandemic has changed the best times to post on Facebook. Download Your “Best Time To Post” Google Analytics Custom Reports + Social Media Calendar Template. When is the best time to post on Facebook? table of contents].

Analysis 52

Analysis Facebook Research Best Practices 52

Biznology

APRIL 26, 2016

Then I jump in, feet first, and reach out to all the most salient and germane influencers by hook or by crook: I follow everyone who is in my demographic, be it via keyword or hashtag, I engage with them all, no matter what their mozRank, Total Reach, Alexa Rank , Kred, PeerIndex , Kred, Page Authority, or PageRank , or Domain Authority.

Campaigns 80

Campaigns Ideal Customer Profiles PageRank Outreach 80

Parse.ly

AUGUST 22, 2019

The strategist in me wants to understand how trends in social media influence a business’s potential to grow. My primary concern for other strategists out there—business analysts, social media gurus, audience development professionals, marketers—is whether the audience on a platform is even worth pursuing.

Social Media 81

Social Media Traffic Media Privacy 81

CoSchedule

JULY 11, 2022

The best time to post on Pinterest varies quite a bit from any other social media platform. However, according to new proprietary research on the best times to post on social media conducted in mid-2022, the COVID-19 pandemic has changed how often and when people engage with Pinterest. Read on for a full report. Download Now.

Analysis 54

Analysis Research Best Practices Opt-out 54

Hubspot

MARCH 3, 2020

Social media is an undeniably powerful marketing tool in 2020. We've seen the stats that back up using social media as a legitimate business practice. And we've seen examples of companies that saw phenomenal ROI after a social media campaign. With social media analytics tools. Price: Marketing Hub Professional: $800/mo.

Social Media 101

Social Media Budget Programs Analytics Work Management 101

Sprout Social

OCTOBER 23, 2018

Since its inception, social media has played a significant role in Black Friday advertising. In this post, we’ll explore how you can win this year with a killer Black Friday social media strategy. Encourage opt-ins and new followers. You don’t want people clicking over from your social profiles to hit error pages.

Social Media 93

Social Media Media Marketing & Strategy Paid Search Agency 93

Sprout Social

MAY 19, 2021

Now, customers are shifting to social for praise, complaints and everything in between. Creating a social media interaction strategy is essential for long-term customer satisfaction. Most consumers expect brands and companies with a social media presence to interact with their customers in meaningful ways.

Ideal Customer Profiles 134

Ideal Customer Profiles Brand Identity Branding Customer Satisfaction 134

Crimson Marketing

FEBRUARY 28, 2013

My following post was recently featured on Social Media B2B: Most of our B2B clients have staked a claim on Google+, but they don’t invest in it. They invest in Facebook and Twitter and (more and more) in LinkedIn. Google+ is far ahead of Twitter, and light years ahead of LinkedIn. Because they consider it a ghost town.

Social Media 100

Social Media Google Media B2B 100

KoMarketing Associates

JANUARY 26, 2016

As social media has grown, so has the opportunity for businesses to reach customers and potential customers. In fact, according to the Salesforce 2015 State of Marketing Report , 66% of businesses now have a dedicated social media team. So, as it turns out, we still have work to do. Social media isn’t something you just do.

Social Media 96

Social Media Media B2B Tips 96

Hubspot

SEPTEMBER 7, 2010

During this time, the popularity of mobile applications for smartphones has grown , and users now rely on these mobile applications for social networking, media consumption, and daily tasks (like checking the weather) while they are on the go. When an individual downloads a application, it is a better quality opt-in.

Opt-in 28

Opt-in Top of Funnel Opt-out Marketing Budget 28

Sprout Social

SEPTEMBER 28, 2016

Twitter revises its character limit. Often times obeying the rules and following the standards is counterintuitive to hitting it out of the park. That’s why I’ve decided to bust some common social media myths that need to be put to rest. Social Used to Be Free. Social media was never free. You’re wrong.

Paid Content 99

Paid Content Social Media Paid Social Agency Media 99

Biznology

NOVEMBER 22, 2011

In order to keep on the cutting edge of social media I tend to play a lot. Several months ago I received a Twitter DM from Shel Holtz asking if I would help him promote FIR for him via my social networks. I was able to secure my own account, and I have been checking it out. I joined up. I set it up.

Opt-out 80

Opt-out Opt-in Twitter Linkedin 80

Hubspot

MARCH 6, 2019

Mobile marketing uses any and all digital, social, and related content marketing channels to reach an audience via their mobile devices. Social Media. Not only is social media enjoyed on mobile at least as much as it is on PC, but some social networks are designed for mobile. And marketers need to adapt.

Mobile Marketing 78

Mobile Marketing SMS Work Management Paid Search Agency 78

Scoop.it

SEPTEMBER 7, 2021

Social media and email marketing go hand in hand. People may find your company’s products on social media. Both email marketing and social media strategy are crucial for future sales, so it makes sense to integrate the two activities. Here’s an example of a social media invitation email from the brand Fruit of the Loom.

Social Media 75

Social Media Email Marketing Social Marketing Marketing Strategy 75

Content Standard

OCTOBER 8, 2019

Beyond profile data, you can opt to target specific company accounts to reach those employees. In contrast to other social networks, the level of detail regarding each member’s professional life ensures that you’re reaching a qualified audience. Getting Started With LinkedIn Targeting. Recommended for you.

Linkedin 49

Linkedin Tactics Paid Search Agency Ads 49

Metadata

JULY 21, 2022

Here’s a closer look at three of the main reasons to use paid social ads: 1) They allow better targeting than traditional ads. Compared to traditional ads (where you essentially fly blind), paid social media marketing lets you hone in on the specifics of your target audience. The best platforms for paid social ads.

Paid Content 52

Paid Content Paid Social Agency Paid Search Agency CPC 52

Hubspot

SEPTEMBER 17, 2012

It may feel like a fustercluck, but there are actually some rules and regulations that go along with participating in social media. You know, the things that help make social media a nice place to be. You know, the things that help make social media a nice place to be. and then not even know why the heck it happened.

Social Networks 28

Social Networks Copyright CAN-SPAM Rules 28

Webbiquity

DECEMBER 12, 2012

Will Google+ be a “Facebook killer” or just Google’s next failed social network? Many of this year’s best posts about Google’s newest social platform were written early in the year. And will Google+ end Facebook’s domination of social networking—or will it “break the Internet”?

Google 100

Google Tips Digital Asset Management Best Practices 100

Hubspot

OCTOBER 31, 2017

To see what I mean, check out these 13 great email examples that cleverly use personalization. Because these reviews help OpenTable figure out which restaurant recommendations to make for me, I'm already encouraged -- but a personalized, specific subject line with a reminder of where my last reservation was, helps to boost my engagement.

Personalization 101

Personalization Examples Hubspot Amazon 101

Contently

JUNE 13, 2016

But perhaps a bigger part of the problem is that Genius wasn’t a typical social network. Compared to the major social platforms, Genius is unique. Currently, the web annotator functions as a browser extension, meaning it’s purely opt-in. In other words, Genius would have to work with brands.

Paid Search Agency 60

Paid Search Agency Ads Ad Building Ad Exchange 60

Sprout Social

JUNE 25, 2019

Social media has become so ingrained in our daily lives that most social media icons are instantly recognizable. In this post, we’ll discuss the best practices to legally use these popular social media icons and where you can find them. The benefits of using social media icons. Twitter icons. inches X 11 inches.

Social Media 108

Social Media Media Guidelines Youtube 108

Valasys

MAY 6, 2021

Virtual marketing can be a boon for B2B marketers, especially in the post-pandemic wake to the next normal, where the common formats of virtual advertising including email marketing, social media marketing, display advertising, blogs, and other digital formats are gaining precedence due to the accelerated rate of digital transformation.

B2B Marketing 52

B2B Marketing Planning B2B Digital Transformation 52

Convince & Convert

APRIL 11, 2011

The Crossroads: Social or Media? As social networking has soared to become the largest voluntary behavior this side of teeth brushing , the money guys have shown up on the scene – right on cue. Thus, I’ve identified the 5 Dangerous Realities of Social Media for Business. billion in the U.S. They will change.

Social Media 153

Social Media Media Business Case Studies 153

Valasys

OCTOBER 9, 2018

Google’s long-struggling answer to Facebook and LinkedIn’s giant social network, Google+, is set to shut down as announced on 8 th October. Google Plus, often the butt of jokes in the tech market, launched in 2011 and posed as a competitor against the rising social platforms of Facebook, Twitter and LinkedIn.

Google 40

Google API Social Networks Privacy 40

Optinmonster

MAY 16, 2023

While on-page SEO focuses on optimizing elements within your website, such as content and meta tags, off-page SEO involves activities on other websites, such as link building , social media marketing , and content marketing. In the end, we will share some of the best off-page SEO techniques with you. Let’s get started!

SEO 74

SEO Lead Scoring Lead Ranking Link Building 74

Convince & Convert

FEBRUARY 15, 2010

Social network connectivity is becoming the post-modern email newsletter. This puts significant pressure on email to be more relevant, because most of what would be contained in an email newsletter or special offer now happens faster and more personally within Facebook, Twitter or other social outposts.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

SnapApp

AUGUST 1, 2012

These applications range everywhere from quizzes, to surveys, to personality tests, and allow users to either build and customize these apps themselves or opt in for help from our design services team. Additional Content Opt-In. Take a look at what they've done with their gift app! Displaying the Product. Share Buttons.

Facebook 48

Facebook Opt-out Opt-in User-Generated Content 48

Convince & Convert

MARCH 21, 2017

Maybe because the scars are still healing from a past failed social media campaign. Maybe it’s from reading one too many faux-advice columns on optimal social media posting times. Whatever the reason, there seems to be a bad taste in many marketers’ mouths when social media is promoted as a solid lead generation tool.

Social Media 145

Social Media Sales Qualified Leads Lead Scoring Lead Ranking 145

readwrite

JULY 2, 2010

Twitter has rolled out several different advertising systems in recent weeks and we’re hearing that the next one will take a page from the Dell Computers playbook. million in sales through links published over two years on Twitter. Twitter hasn’t responded yet to our request for comment.

Twitter 40

Twitter Advertising Agencies RSS Aggregators 40