Remove spam
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Email Open Rates: Which Benchmarks Matter Most?

Outreach

As a result, most enterprises consider a high email open rate a barometer for gauging campaign success. What is Email Open Rate? Email Marketing Metrics Across Industries Email Open, Click, and Reply Rates Can’t Accurately Predict Customer Behavior Focus on Intents and Outcomes to Anticipate What Your Customers Will Do.

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Email List Management for 100k+ List Size (Proven Frameworks to Double Your Open Rates)

SendX

This works ok when you have a smaller list size but as your list grows, you will see that your open rates begin to drop hence offsetting your list growth. Unengaged subscribers opt out (unsubscribe), mark email spam OR block you altogether. Take for example: Your unclean list size of 100k gets a 15% unique open rate.

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Five Strategies You Can Use Right Now for Better Email Marketing Personalization

Webbiquity

Generic “spray and pray” messages are, usually, quickly deleted (and possibly sent to spam). Email personalization is a strategy brands use to generate customized emails for each recipient on their email list to increase open rates. Customizing subject lines using user data can increase open rates.

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Email Marketing vs. Social Media: Is There a Clear Winner?

Optinmonster

Social media’s soaring popularity is helping thousands of online brands, especially eCommerce and small business owners. The average email click-through rate is 2.6-3%. Similarly, the average email deliverability rate is 85.7%. Across most industries, the acceptable benchmark for email bounce rate is 2%.

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The Email Marketing Checklist: 30 Things For Every Successful Campaign

SendX

Avoid Spam Filters If your emails keep landing in your subscriber's mailbox's spam folder, then it's inevitable that you won't be getting great results from your campaigns. Then, when you finally do send something, they'll unsubscribe because they will think you are spamming them.

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Email Marketing Vs Chatbots - Which is Best for Your Business?

SendX

Think signing up for a new social media platform or checking out your basket on an ecommerce store. Unsolicited cold emails often fall on deaf ears, and the ever-tightening rules around GDPR mean you risk the dreaded spam folder with every piece of outreach.

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Top 5 Bulk Email Tools For Small Businesses in 2020

SendX

While this is true that people might open the emails but will hardly click through your content. Because, according to GetResponse, the average click-to-open rate for emails sent in Asia alone is, 13.74%. This is because many of their customers complain about the fact that their emails land up in the spam folder.