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What Makes the Best Advertising Mediums? Examples and Why They Work

Alejandro Rioja

One of the top marketing tips I always give entrepreneurs is effective advertising that focuses on reaching one’s clients or target audience. Effective advertising can bring you a lot of business. You start to get referrals from your competition, sales increase from your current clients and new clients start calling you.

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The Mx Group Named One of Illinois’ Best Places to Work for Fourth Straight Year Digital and Demand Generation Agency Recognized as Leading Medium-sized Employer

The Mx Group

CHICAGO (May 19, 2017) — The Mx Group, a B2B marketing agency in Chicago, has been named one of 2017’s Best Places to Work in Illinois for the fourth consecutive year. This year, The Mx Group was selected in the medium employer category for the first time, reflecting the firm’s consistent growth. About Best Places to Work in Illinois.

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Size Affects How Companies Fare During and After The Pandemic

Zoominfo

Going into 2021, medium-sized businesses may find themselves at a disadvantage compared to larger or smaller firms. Fewer releases come from medium-sized businesses. Figure 1 : There is a noticeable dip in product launches for medium-sized companies. This post is part of ZoomInfo’s 2020 Annual Report series.

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The Marketing Book Podcast: “Overdeliver” by Brian Kurtz

The Forward Observer

Overdeliver distills his expertise from working in the trenches over almost four decades to help readers build a business that maximizes both revenue and relationships. Today he consults and works with direct response marketing companies and entrepreneurs directly and through his mastermind groups.

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Three Reasons We Can’t Disconnect from Social Media

Webbiquity

They subconsciously associate sites with different emotional “jobs” when they use (or don’t use) a particular medium. The subconscious reason someone engages with a given digital medium matters, and that reason isn’t the same across platforms. Let’s examine the top social platforms users associate with each drive.

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Harmonizing the Old and New: The Dynamics of Radio Advertising in the Digital Era

Stevens & Tate

However, the rise of internet radio has introduced a new dimension to the audio advertising space, leading to a dynamic interplay between traditional and digital mediums. Measuring the impact and engagement of radio ads can be challenging, and the medium offers limited targeting options compared to digital platforms. Read more here.

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Use But Don’t Abuse: 5 Tips for Content Creators

Marketing Insider Group

But without the proper digital rights management software, the creator’s work may be misused by others. Of course, backlinks or a works’ cited section can be used as well. Pick a medium to master. It’s much easier for a content producer to drill down in at least one medium as an anchor.

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