Remove visual-merchandising
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Beyond Pixels: Unconventional Non-Digital Marketing Ideas to Elevate Your Brand

Stevens & Tate

In a world dominated by digital marketing, it’s easy to overlook non-digital strategies. Non-Digital Marketing That Creates Direct Interaction: Handwritten Thank You Notes: These days most communication is digital, receiving a handwritten note can be a delightful surprise.

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Improving website search was key to boosting Paul&Shark’s e-commerce revenue

Martech

Miriello wanted a website search tool with more flexibility around visual merchandising and the ability to create relevant, timely search results for each shopper. Its visual merchandising feature allows website owners to better control how the search results appear and the order that they appear in.

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Fashion Marketing Career 101: Jobs, Salary, Colleges, & Courses

Martech Advisor

Fashion marketing focuses on creating and managing advertising campaigns for fashion brands, products, and services. The fast-paced industry keeps marketers on their toes to devise creative campaigns to present fashion products artfully while achieving conversions and ROI. Fashion Marketing Definition. Fashion Marketing Salary.

Course 78
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Targeting B2B personas in the right channels to optimize campaigns

Martech

Cloud-based visual merchandising software company One Door teamed up with B2B marketing platform Influ2 to get more traction in their campaigns. According to Kuperstein, his B2B marketing and sales team has 15 to 20 targets at any one account that they need to engage in order to sign a new customer.

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9 Biggest Event Trends of This Year

Marketing Insider Group

This eco-friendly approach has spilled over into the world of events, which traditionally has been a fairly wasteful industry – just think about all the plastic water bottles and catering waste, not to mention the merchandise and freebies that often get thrown away as soon as the event is over. Augmented Reality.

Trends 281
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Why and how to use loss aversion in email marketing (plus 4 examples)

Martech

As customer acquisition keeps getting more expensive, it makes sense to market more effectively to the customers you already have. Dig deeper: How marketers can use cognitive biases to influence customer decisions Test before you invest This is a crucial point. Knowing which approach to use — now, that’s the hard part!

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Why referral marketing is business’ secret sauce?

Valasys

That’s why referral marketing is so powerful – it attracts new customers and boosts revenue. This article dives deep into referral marketing’s cousin, performance marketing. What is Referral Marketing? Higher Conversion Rates: Referred customers convert and buy more compared to other marketing strategies.