Biznology

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4 tips to improve your YouTube channel

Biznology

If you’ve turned to YouTube like many other businesses, you need to know one rule–and it’s one that is tough for many to execute. Publish quality content on a regular basis for success; 300 hours of video are uploaded to YouTube every minute so you need to ensure your video is worth watching. That rule is that volume wins.

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4 tips to improve your YouTube channel

Biznology

If you’ve turned to YouTube like many other businesses, you need to know one rule, and it’s one that is tough for many to execute. Publish quality content on a regular basis for success; 300 hours of video are uploaded to YouTube every minute so you need to ensure your video is worth watching. That rule is that volume wins.

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Google integrating G+ Pages and YouTube Channels

Biznology

It’s Google’s hub, from which YouTube, Google Business Pages, Google Mail, and even Google Apps for Business (which looks like it’s rebranding as Google + Business — interesting). YouTube Channels, They Are A-Changin’ Another case-in-point: how YouTube has begun handling YouTube Channel creation.

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Product demos, video libraries, and customer experience

Biznology

In many video libraries, all the buyer has to go on is the video listing — a thumbnail, a product name, and a line or two about product benefits — information the buyer probably had before they got there. Major video platforms like YouTube make this “chapterization” easy. Providing a table of contents.

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The Power of Video for Marketing to Millennial Decision-makers

Biznology

In general, millennials use fewer sources of information than their colleagues. Millennials get a lot their information about technology, personal and IT-related, from video. For technology-related videos, YouTube rules. So video can can help with trust issues, too, since Google search results tend to favor YouTube video.

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Earned-media micro-influencer marketing primer

Biznology

These partnerships can include multi-year contracts which are getting tighter and more exclusive the more these same influencers are being dropped by advertisers such as YouTube , Google AdWords , and Instagram. Now there’s micro-influencer marketing. All for value for value. Even now, it’s still a little blogger marketing.

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30-point video production checklist

Biznology

Adds supplemental relevant information with graphics or text. ? Minimal audio-only information. ? Uploaded to YouTube + other platforms. ? Key points can be understood with the audio turned off. ? Uses motion and transformations deliberately to keep the focus on what matters to the viewer. Narration. ? Distribution. ?