Writing on the Web

APRIL 23, 2014

Here are six types of blog posts you can write easily and quickly. Photo essays – Blogging doesn’t have to be all about writing. But lists are clear and concise and can convey information in an easily digestible format. Write a sequel to an old post – Did you tell a funny story in a blog post? People love visuals.

Blogger 100

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Writing on the Web

MARCH 10, 2014

Fingers just lay there on the keyboard like wet noodles… How can you get your creative writing going again? Writer’s and blogger’s block is a completely natural event experienced by writers , usually as a side-effect of writing for a deadline. Writing Exercises. Take a Walk. Take a Break.

Blogger 100

Blogger Creativity Paper Internet Marketing 100

Writing on the Web

JANUARY 9, 2014

Starting to write your expert ebook is not the first step. What comes before ebook writing is key -. Without smart preparation, you’ll find yourself bogged down with too much information and lack of focus. Information, inspiration, entertainment – what’s compelling? For whom are you going to write your book?

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Writing on the Web

JANUARY 6, 2014

Most people I know, including many of my clients for whom I ghost write and edit, assume that all book writing is the same. But in general, writing for digital is more conversational and informal. The key to writing an expert ebook lies in what some of us were taught in journalism school: Connect with your readers.

Rules 100

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Writing on the Web

JANUARY 8, 2014

In my previous post I mentioned that a big problem for experts who want to write and publish an ebook is this: like the spy who gets killed by his own agency, “they know too much.”. Experts know so much about their area of expertise that they tend to blast readers with a fire hose of information.

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Writing on the Web

NOVEMBER 7, 2012

Business blog writing is tough. No matter how long you’ve been writing on your business blog, sooner or later, you’ll find yourself in a blogging rut. Here are other key reasons blog writing is key for your business: Building an online base of targeted customers. 6 Writing Tips for SEO Friendly Content Marketing.

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Writing on the Web

AUGUST 1, 2012

’ But many aren’t writing a compelling offer in their emails. Information like this could be crucial for the small businesses coming to our site trying to increase their brand exposure. I’d rather ghost blog for clients than write for my two blogs. Related posts: Is the Social Web Changing How We Write?

Blogger 100

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Writing on the Web

SEPTEMBER 24, 2011

The rules haven’t changed, but it’s surprising how many people start writing web content without regard for the basics. Many people focus on the medium, the latest shiny tool: the blog, the Twitter tweets, and Facebook updates, without regard for the basic rules of writing copy for the Web. Know your target audience.

Content 100

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Writing on the Web

JANUARY 17, 2014

Write an expert ebook in 90 days? When I ask them, 9 out of 10 professionals and small business owners have at least one book or information product inside their head, but lack the time and organizational skills to get it out into digital form. I also will write about what happens after the content is written: Revising, editing.

Small Business Marketing 100

Small Business Marketing Planning Intent Social Media 100

Writing on the Web

AUGUST 30, 2011

Let me say that there’s a learning curve involved in writing for your blog, and there’s no way around it. The only way to learn to write good blog posts is to write and publish blog posts—a lot of them. Write to deliver valuable information that solves a problem for your typical reader.

Keywords 100

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Writing on the Web

APRIL 11, 2011

Marketing nowadays requires writing and publishing great content in multiple ways. That’s why there’s a tsunami of information online about content marketing. I’ll send you more of my propaganda/information. How can you make your writing interesting, more like a good movie or book? Blog this on Blogger.

Rules 100

Rules Content Digg Custom Publishing 100

Writing on the Web

JUNE 12, 2013

src="[link] width="300" height="300" title="Better Blog Writing: Attract Clients, Make Sure Your Posts Get Read!" /> You want to Engage your Blog Readers and encourage them to subscribe to your blog and become regular visitors. Your first priority should be to write a high-quality blog content that will help your readers in some way.

RSS 100

RSS Social Media Buzz Internet Marketing 100

Writing on the Web

AUGUST 9, 2010

Good business writing should be like a good butler: working smoothly in the service of the reader without calling attention to itself. This weekend I was reviewing some books on business writing, including Harvard Business Review’s Guide to Better Business Writing. It’s why you’re writing the memo or report.

Tips 100

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Writing on the Web

JULY 12, 2011

Do you know how to write SEO-friendly content your readers will love? This week’s guest post by Christian Arno of Lingo24 shares 6 writing tips for writing online content that works for both readers and search engines. Writing for the web can be like walking on a tightrope. Both, of course.

SEO 100

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Writing on the Web

JANUARY 31, 2011

I stumbled upon The Content Factor and found their approach to blog writing and white papers refreshing: The Content Factor provides good advice for content marketing strategies: But to be successful with blogging , you have to recognize some key differences: The best blogs are personified. Be consistent with your blog writing schedule.

Tips 100

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Writing on the Web

JULY 19, 2011

A Helpful Diagram" alt=" Blog Writing Tips for Business Clarity: A Helpful Diagram" />. A Helpful Diagram" width="110" height="73" /> Good business writing should be like a good butler: working smoothly in the service of the reader without calling attention to itself. It’s why you’re writing the memo or report.

Tips 100

Tips Business Marketing Proposals Press 100

Writing on the Web

JUNE 27, 2011

If you’ve been reading my blogs for any length of time, you know about my problem with writing: I love to write , and I can write too much. Then, at some point in my writing career I got lazy. I just started making a list of main points and then writing out a couple of sentences on each item.

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Writing on the Web

JUNE 30, 2011

I’m talking about serial writing. You take one main concept, break it down into a list of 5 key elements, write an introductory overview, write a concluding summary, and here’s what you get: 7 stand-alone articles to post on your blog and to submit to article directories. How to Start a Blog Serial Writing Project.

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Writing on the Web

SEPTEMBER 4, 2011

Every time I watch top tennis players compete, I learn something about blog writing. Here are five blog writing tips. If you’re always being positive and cheery, write a few negative posts and criticize some commonly held practices or beliefs. Blog writing doesn’t work that way. Game anyone?

Eye-Tracking 100

Eye-Tracking Class Business Blogging Tips 100

Writing on the Web

SEPTEMBER 20, 2010

Many people focus on the medium, the latest shiny tool: the blog, the Twitter tweets, and Facebook updates, without regard for the basic rules of writing copy for the Web. Content marketing is a requirement for anyone doing business because it beats writing advertisements that get ignored. Writing content for the Web is different.

Buzz 100

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Writing on the Web

FEBRUARY 14, 2011

When it comes to writing content for a business blog , most professionals start from their point of view. It’s an intellectual process in which you write, “Here’s our company’s biggest advantage, and here is what you need to do.” If Your Blog Writing Stinks… Content Marketing with Stories: Better than Facts.

Business Blogging 100

Business Blogging Business Digg Storytelling 100

Writing on the Web

AUGUST 16, 2010

What can you learn about blog writing and content marketing from the theater? Blog writing is similar. With blog writing and content marketing, you need to spell things out. Because words are nothing but letters, you have to make them come alive with metaphor , story and informal phrases and questions.

Digg 100

Digg Buzz Blogger Class 100

Writing on the Web

SEPTEMBER 24, 2010

Organize, simplify and get better results from your Web writing by asking 5 important questions: What is the problem (pain, predicament)? As you compose your copy, you should write out several sentences to answer each question. Write a few sentences out about the problem. Why hasn’t this problem been solved?

Content 100

Content Digg Custom Publishing Buzz 100

Writing on the Web

JULY 8, 2011

When writing on the web – either in a blog post , an ezine or other forms of content marketing , readers are more likely to respond to your offers of service or products if there is a resonance between you. So you have to be very clear when writing, more so than with speaking. 8 Simple Writing Steps to Connect with Readers.

Tips 100

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Writing on the Web

OCTOBER 4, 2016

From what I see, many small business professionals struggle with writing compelling newsletter content. Create a course outline or a table of contents as if you were writing a book or teaching a class on this problem, i.e., your expertise. Make a schedule to include research, writing, formatting and distribution.

Newsletter 218

Newsletter Content Class Keywords 218

Writing on the Web

SEPTEMBER 23, 2015

write on your business blog, you’ve done a bunch of research, you’ve created lists, outlines and even saved a few great blog post drafts, but you haven’t actually published any of your content… There always seems to be one more thing to check before you pull the ‘publish’ trigger. Does this happen to you?

Business Blogging 100

Business Blogging Creativity Tips Video Marketing 100

Writing on the Web

APRIL 6, 2016

If you want to grow your reader base, that is, if you want to get found and get known online, small businesses and entrepreneurs will offer prospects and clients online information for free, such as a white paper , a report or a compelling article. Some valuable information worth paying for, even if it’s only a few dollars.

Paper 100

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Writing on the Web

DECEMBER 16, 2015

If you’re writing for business, you want to connect with your readers by using personal stories. This is an important skill to master when it comes to writing a business blog that attracts readers yet keeps a professional brand. For example, I get updates from a professional who writes about arguments with her husband.

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Writing on the Web

NOVEMBER 27, 2014

I’m grateful for (in no particular order): Business blogs that make it easy to stay informed and connect with others. Google that makes it easy to do research and locate information and people. It’s a privilege to write here for you. You keep me on my toes, reading, learning, writing.

Business Blogging 100

Business Blogging Business Broadcasting Internet Marketing 100

Writing on the Web

APRIL 8, 2014

Here’s a tip for how to make yourself write a blog post when you’re totally uninspired. The problem with easy access to information is that there’s too much of it. ” As I started to write this post, a loud “BOOM!” Use other people’s inspiration to motivate you. ” attitude.

Internet Marketing 100

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Writing on the Web

OCTOBER 23, 2013

Professionals on the Web" src="[link] width="292" height="284" title="6 Content Marketing Rules for Professionals on the Web" /> For busy professionals who want to get found on the Web, writing quality content that not only informs but generates business leads is a challenge. Write quality content that does just that.

Rules 100

Rules Content Marketing Content Thought Leadership 100

Writing on the Web

SEPTEMBER 6, 2016

I’ve been writing about business newsletters (relevancy and branding), and great newsletters also have a lot of thought put into design and layout. . And is it easy to find information they’re looking for? Write in a conversational way, avoid using a formal 3rd person impersonal business bio. Is it easy to read?

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Newsletter Design RSS Template 100

Writing on the Web

MAY 22, 2014

Are you writing posts that are clear winners for your readers? They write 600-900 words every few weeks, then wonder why they aren’t getting search traffic. Click here for information over on my site, Content for Coaches. About Blogs Attracting Clients Content Marketing blog writing content marketing with blogs'

Content Marketing 100

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Writing on the Web

SEPTEMBER 25, 2013

If you’re in business and have a business blog, you’re frequently challenged by what to write. There’s always a lot you can say about your products and services, but how many different ways can you write about them before your regular subscribers get bored? He founded the Content Marketing Institute.

Business Blogging 100

Business Blogging Business Content Buzz 100

Writing on the Web

JUNE 12, 2014

Do you find yourself saying, “I don’t have enough time to blog,” or “I don’t know what to write about?” Create a course outline or a table of contents as if you were writing a book or teaching a class on this problem, i.e., your expertise. Maintaining a successful blog takes more time than just writing a post.

Tips 100

Tips Work Management Marketing Management Class 100

Writing on the Web

APRIL 8, 2015

Here’s the secret : When you write your bio, pretend you are talking to someone. Next, give your contact information that you want clients to use to contact you: telephone, email , web site and social media links. Use the pronoun ‘I’ and speak with your readers like you would a favorite client. Use the pronoun ‘you’ often.

Newsletter 100

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Writing on the Web

DECEMBER 17, 2014

But once you get your readers to open your email newsletter, make sure they keep reading by offering compelling, relevant information. Save you time in narrowing topics of interest you’d like me to write about. How to.Tips Managing Your Ezine & Blog Tasks Writing Better Ezines blog content e-newsletters' What do you think?

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