SendX

JANUARY 2, 2020

According to a recent study , subject lines do affect email open rates. Around 47% of your subscribers would open your email if the subject line is catchy and meaningful and 64% simply read your email because you sent it. According to Hubspot, a study they conducted using 6.4 Tip 3: Don’t Just Tell, Show!

Tips 195

Tips Click Rate Open Rate Urgency Marketing 195

Hubspot

NOVEMBER 13, 2017

Each of these violations makes up a core element of the infamous “Email Newsletter.” Self-respecting email-marketers scoff at email newsletters. And yet…we’re seeing a resurgence of (dare I say it) GREAT email newsletters cropping up everywhere. Or Austin Kleon’s famous “ 10 Things Worth Sharing ” Newsletter.

Newsletter 78

Newsletter Blast Campaigns Open Rate Internet Marketing 78

SendX

JANUARY 18, 2021

Additionally, chatbots can also assist in simplifying email newsletters, providing the right content to consumers, etc. According to Invesp , personalized promotional emails have a 29% higher open rate and 41% higher click rates. Source: invespcro.com The advantages don't stop here.

Email Marketing 221

Email Marketing Tips Clickthrough Work Management 221

Optinmonster

JUNE 4, 2021

From GetResponse’s data, we learn that Tuesday has the highest open rate and click-through rate , making it the most popular day to send emails. Weekends were the least popular days to send emails, and they also had the lowest open rates. HubSpot Statistics. Intercom Statistics.

Best Practices 131

Best Practices Click Rate Open Rate Trigger Marketing 131

SmartBug Media

MARCH 8, 2021

Today, we are uncovering insights from a range of SmartBug Media® clients in the finance industry that use HubSpot, as well as insights from our own team, on which email strategies they employed during the COVID-19 pandemic. Here are HubSpot’s 2019 average open and click rates for the financial industry: 23 percent open rate.

Email Marketing 85

Email Marketing Planning Click Rate Open Rate 85

Porch Group Media

JUNE 9, 2022

– HubSpot 85% of users check their emails on a mobile phone. – HubSpot 35% of marketers send their customers 3-5 emails per week. – HubSpot 50% of consumers prefer communicating with brands via email. – eConsultancy Emails with personalized subject lines are 26% more likely to be opened.

Statistics 105

Statistics First-Mover Advantage Email Marketing Marketing & Strategy 105

SendX

MAY 24, 2019

Everyone does email marketing nowadays, but does it still have the capability to engage subscribers with so many newsletters arriving in everyone’s inboxes? Are you crafting up an informative newsletter to add value to their lives? When to Write a Newsletter Aren’t email newsletters a bit outdated? Photo by Miguel Á.

Copywriting 151

Copywriting Tips Template Content 151

Hubspot

MAY 18, 2021

What day/time are your open rates higher? Open rates, click-through rates, and other standard email metrics all give you signals. For HubSpot's Service Blog, the daily email newsletter includes a question of the day. Or maybe even open rate -- send emails to your most engaged subscribers.

Research 101

Research Buyer Personas Open Rate Click Rate 101

Hubspot

NOVEMBER 12, 2019

It’s a way to send customers unique offers — such as product sales or newsletters updates — with information your reader can’t get anywhere else. HubSpot 's marketing email tool allows users to create and send automated emails for free. The highest line of the graph represents the open rate. Click-through rate.

Research 101

Research CTR Best Practices Open Rate 101

ConvertKit

JANUARY 15, 2021

Chapter #2: Subject lines and open rates. Chapter #3: Engagement and click rates. Chapter #2: Subject lines and open rates. Here are the most important email marketing stats around subject lines and open rates, along with a few tips for getting your emails opened. Jump ahead. Maybe a dozen?

Statistics 130

Statistics Email Marketing CAN-SPAM Planning 130

Hubspot

MAY 26, 2021

Newsletter – Do you want to send out exclusive content to your subscribers? Then a newsletter is the way to go. You should be able to track key email metrics , such as: Open rate. Click-to-open rate (CTOR). Clickthrough rate (CTR). Unsubscribe rate. List growth rate. Bounce rate.

Enterprise Management 99

Enterprise Management Work Management Marketing Management Features 99

Marketing Insider Group

FEBRUARY 23, 2021

Source: HubSpot. Automated emails average over 70% higher open rates and 152% higher click-through rates than “business as usual” marketing messages ( Campaign Monitor ). Add case studies to email campaigns, workflows, newsletters, and even your email signature to build brand awareness and nurture leads.

Case Studies 283

Case Studies Case Study Studies Top of Funnel 283

Optinmonster

DECEMBER 28, 2023

Gen Z likes subscribing to email newsletters as much as they love consuming social media content. The average email click-through rate is 2.6-3%. Similarly, the average email deliverability rate is 85.7%. Across most industries, the acceptable benchmark for email bounce rate is 2%. What does this mean for businesses?

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Optinmonster

AUGUST 24, 2023

For example, you can set up a campaign that asks visitors to provide their email addresses for a newsletter, exclusive deals, and downloadable resources. It’ll help increase click-through rates and, ultimately, conversions. HubSpot Email Marketing Tools HubSpot offers some of the best email marketing tools for free.

Email Marketing 57

Email Marketing Marketing Management Tools Conversion 57

Litmus

JANUARY 19, 2021

We teamed up with our friends at HubSpot to find out: How to improve your email marketing strategy in 2021. Personalization increases open rates, conversion rates, and conversion values. HubSpot is an email marketing software focused on inbound marketing strategy. Email marketing trends to watch in 2021.

Budget Programs 136

Budget Programs Work Management Marketing Management Email Marketing 136

SmartBug Media

JUNE 2, 2022

Not sure what type of subject line will get the best open rates? Sending to smaller sub-sections of your email database allows you to deliver more targeted messages which leads to higher open rates. Newsletter. This is the percentage of people who have opened your email. A/B test it! Autoresponder.

Email Marketing 97

Email Marketing Privacy Policies Planning CAN-SPAM 97

Only B2B

JULY 7, 2023

Offer newsletter subscriptions, webinar registrations, or access to exclusive content as incentives for visitors to subscribe. Relevant Data and Statistics: According to HubSpot , personalized emails deliver 6x higher transaction rates compared to generic emails.

Marketing AI 62

Marketing AI Webinar Metrics Trends Co-Registration 62

Hubspot

JULY 6, 2020

In HubSpot's 2020 State of Marketing Report , roughly 80% of marketers said their brand's email engagement had improved in the last year. The first question I asked consumers was, "Why do you most commonly subscribe to marketing emails or email newsletters?". Have they found another competing brand with a better newsletter?

Top of Funnel 101

Top of Funnel Click Rate Work Management Hubspot 101

Blue Flame Thinking

SEPTEMBER 25, 2023

Platforms like MailChimp , HubSpot , and Constant Contact offer consistent, user-friendly experiences that let you set customer journeys and send emails. If you use a CMS like WordPress you can use services like Amazon SES and popular plugins to send email newsletters directly from your website.

Enterprise Management 52

Enterprise Management Email Marketing Practices Work Management 52

Huptech Web

DECEMBER 14, 2023

more social shares than other types of headlines (Backlinko) Email Marketing 95% of marketers who use generative AI for email creation rate it effective, with 54% rating it very effective (HubSpot’s State of Generative AI) 99% of email users check their inbox every day, with some checking 20 times a day.

Paid Content 52

Paid Content Statistics Paid Search Agency Advertising Agencies 52

Optinmonster

AUGUST 16, 2023

Key Features to Consider in a Bulk Email Service The 10 Best Bulk Email Services in 2023 HubSpot’s Email Marketing Tool SendLayer Mailchimp Constant Contact Brevo (Formerly Sendinblue) GetResponse ConvertKit Drip Campaign Monitor MailerLite What Is the Best Bulk Email Service? Let’s get into it. What Is a Bulk Email Service?

Marketing Automation Services 52

Marketing Automation Services Work Management Marketing Management Service 52

Mailmunch

JUNE 9, 2021

40% of B2B marketers claim that email newsletters are the most critical tactic in their content marketing strategy. Welcome emails have a 60% higher open rate than other promotional emails with a 5x higher click-through rate than the other emails. . According to HubSpot, 46% of all emails were opened on mobile. .

Conversion Rate 95

Conversion Rate Email Marketing Conversion Planning 95

Scoop.it

JANUARY 28, 2021

By using powerful Email Service Providers (ESPs) like HubSpot, Mailchimp, and Marketo, you can reach out to several subscribers at a time without the risk of getting blacklisted or blocked by the Internet Service Providers. Scoop.it also offers a newsletter feature that will allow you to create, send & analyse your newsletters.

Email Marketing 86

Email Marketing B2B Marketing Planning Work Management 86

Martech

FEBRUARY 9, 2022

Use the following questions to help you decide: Explore marketing automation solutions from vendors like Marketo, HubSpot, Salesforce and more in the full MarTech Intelligence Report on marketing automation platforms. If it’s to improve email efficiency, be prepared with metrics on open rates, clicks, etc.

Marketing Automation Services 97

Marketing Automation Services Work Management Marketing Management Marketing Automation 97

Vidyard

OCTOBER 27, 2019

Plus, 97% of marketers say that video has helped increase user understanding of their product or service, according to HubSpot. From brands, people prefer video content over emails, newsletters, social images, social videos, blog posts, and downloadable content (like PDFs), according to data from HubSpot. Learn From the Pros.

Video Marketing 84

Video Marketing Dwell Work Management Marketing Management 84

Hubspot

JANUARY 23, 2020

From sparkling campaigns to flawless design, sometimes I open a newsletter and I'm surprised at how brands segment me into a list that's so accurate. HubSpot's email marketing is a part of the Professional CRM. HubSpot also offers A/B testing and analytics, so you can be confident in your email campaign as you send and track it.

Work Management 93

Work Management Marketing Management Budget Programs Software 93

Hubspot

MARCH 19, 2019

83 percent of B2B companies use e-newsletters as part of their content marketing program. 40 percent of B2B marketers say email newsletters are most critical to their content marketing success. The most opened emails relate to hobbies, with an open rate of 27.35 Email marketing stats. billion by 2019. Emma , 2018).

Stats 101

Stats Email Marketing Mobile Advertising Open Rate 101

Navigate the Channel

JANUARY 3, 2024

Optimize for Mobile With most email opens occurring on mobile devices, not optimizing for mobile is a serious mistake. We’re almost at the official tipping point in 2023 where mobile surpasses desktop, and HubSpot found that 46 percent of all email opens now occur on mobile. Every Timing and time zones matter in email delivery.

Email Marketing 65

Email Marketing Marketing Automation Services CAN-SPAM Mobile Marketing 65

Vidyard

OCTOBER 27, 2019

Plus, 97% of marketers say that video has helped increase user understanding of their product or service, according to HubSpot. Give the People What They Want From brands, people prefer video content over emails, newsletters, social images, social videos, blog posts, and downloadable content (like PDFs), according to data from HubSpot.

Video Marketing 65

Video Marketing Dwell Work Management Lead Scoring 65

Sprout Social

JUNE 28, 2023

Email newsletters that regularly send to customers. Email open rates and bounce rates in your email automation tool. Calculated ROI and click-through-rates for your ad campaigns. Examples include Sprout Social, Hubspot, Adobe Marketo Engage, Salesforce Marketing Cloud Account Engagement and Zapier.

Marketing Automation Services 109

Marketing Automation Services Marketing Automation Enterprise Management Automation 109

Hubspot

MARCH 4, 2020

A way you can do that is by making the release of your new drink or roast exclusive to those who sign up for your email newsletter. Getting more people to opt-in to newsletters will probably take a little more than just asking — you might have to offer an incentive. And it's not a bad idea for a new tradition, either. I sure would.

Course 95

Course Email Marketing Opt-out Budget Programs 95

Hubspot

JUNE 27, 2018

He is an in-demand marketing speaker and author of the book entitled Go Mobile with Jeanne Hopkins, former VP of marketing at HubSpot. Use Incentives to Increase Open Rates. Use Incentives to Increase Open Rates. When you include an incentive in your subject line, you can increase open rates by as much as 50%.

Email Marketing 101

Email Marketing Auto Responder Practices Opt-out 101

Martech

APRIL 15, 2022

Get the daily newsletter digital marketers rely on. For email alone, you can have delivery rate, open rate, click to open rate, conversion, bounces, spam complaints, etc. HubSpot has a great template for evaluating marketing tactics. Processing.Please wait. See terms. Anchor on the revenue.

Analytics 106

Analytics Work Management Marketing Management Click Rate 106

Atomic Reach

OCTOBER 29, 2018

According to HubSpot , 80% of businesses prefer to communicate via email for business purposes. Many of your subscribers may be your existing customers, but many others have subscribed to your newsletters by finding your site that offers something they need. To calculate Open Rate: Unique Opens/Emails Delivered = Open Rate (%).

Email Marketing 81

Email Marketing Planning CTR Open Rate 81

Hubspot

FEBRUARY 14, 2024

And perhaps most impressively, Gaudio reports a higher reply rate of 4.2%. Colgan’s emails following this framework achieved 79% open rates. 13% reply rates. Ackerman points to an imaginary brand whose newsletter is typically light, fun, and funny. The email received a 48.63% open rate. click-through.

Copywriting 64

Copywriting Click Rate Open Rate Paid Search Agency 64

Hubspot

MAY 19, 2016

Touchstone Subject Line Analyzer tool will show you projected open rates, click rates, and other helpful stats based on Touchstone's database. 4) The HubSpot Marketing Blog's Email Marketing Topic Page. 15 Email Newsletter Examples We Love Getting in Our Inboxes ". " 7) HubSpot Research. No math required.

Resources 78

Resources Email Marketing Deliverability Clickthrough 78

SendX

JULY 2, 2020

With that said, emails have remained one of the most effective ways to reach customers, which is why any serious business should carefully consider how their newsletter is designed. However, email newsletters top the charts for keeping your customers in the loop about your current sales promotions, and the newest offering.

Newsletter 367

Newsletter Email Campaigns Design Examples 367