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Biznology

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You’re doing SEO wrong: it’s all about authority

Biznology

Most people get the theory of SEO: You find the keywords and phrases that compose the search queries of your target audience, and you build content that answers the questions implicit in those queries. What’s wrong with SEO? There’s nothing wrong with SEO. It helps when you link to other authorities on the topics.

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Simple content optimization – SEO for when SEO doesn’t make sense

Biznology

It’s not often that you’ll hear a content marketing guy tell you that a big investment in SEO isn’t for everyone. But if your marketing focus doesn’t include creating a steady stream of content for your website, for example, it may not make sense to commit resources to an on-going SEO campaign. The importance of keywords.

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SEO for site acquisitions

Biznology

How are you going to handle the SEO problem? SEO is hard enough so don’t make it harder for yourself. This will help you do a side-by-side comparison. Make sure to consider migrating any content on the acquired site’s page that may improve the performance in rank or will help it convert. Considering an acquisition?

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Do writers need to know SEO?

Biznology

Have you read sales pages that scream, “You don’t need to know SEO! ” Solving your SEO writing woes with software sounds so easy. instant optimization help! In fact, the sales copy for one SEO plug-in even says, “We walk you through every step: no need to hire or be an SEO expert.”

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Do you use your website search to help your SEO?

Biznology

I do lots of SEO projects. One reason is that IT people typically run website search while marketers typically manage SEO. But the few clients I work with that do SEO and website search together have discovered the secret I am about to share with you. The post Do you use your website search to help your SEO?

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Have you thought your CMS, SEO, and site-hosting strategy through?

Biznology

Here’s an exhaustive list of all the stuff you really should think about before you try to merge your I think I can, I think I can little put-put onto the highway: SEO Automation. Writing for SEO. Anything bigger than a 35-foot sailboat and you’re going to need help. This also includes linking, keywords, etc.

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What Every Non-Technical Marketer Needs To Know About SEO

Biznology

The only problem is that staying on top of the latest trends and best practices can be difficult given the increasingly complexity and misinformation surrounding SEO and the constant changes in search algorithms. In this article, we’ll share the top five things every non-technical marketer needs to know about SEO. #1: Conclusion.

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