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Should You Curate Content In Your Newsletters?

Scoop.it

Or maybe you’ve already invested months into your email newsletters , only to see your hard work go to waste because no one reads beyond the first paragraph. Some of the most successful newsletters are those that curate the best content from around the web and package it in a way that’s easy for their readers to consume.

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5 Insights From The Best Emails Newsletters in Financial Services

Contently

A popular email newsletter is the holy grail for content marketers. When you send content straight to your reader’s inbox, you bypass Google’s search algorithm and the changing whims of social media platforms. We surveyed the best financial email newsletters, drawing inspiration from many of them.

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3 (more) stats that prove how newsletters create community engagement

Parse.ly

Interactions with newsletters aren’t visible in the form of likes and shares in a news feed, but that doesn’t mean they’re any less an indication of belonging. When a reader interacts with a newsletter, they’re participating in a community of people who value the same information. Excerpt from the Quartz Obsession newsletter on Mezcal.

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Stolen Thought Leadership / The Ethics of Aggregating Content (alt title: Stolen Goods: The Dangers of Plagiarized Content)

Contently

Aggregators arrived on the digital scene in 1999, when Netscape introduced RSS, or Really Simple Syndication, to pull together in one place content from disparate corners of the Web. A few years later, the New York Times’ adoption of RSS was seen as a “tipping point” for the format. RSS feeds are still popular today.

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Feedburner is shutting down. Long live Feedburner.

ConvertKit

Google can’t stop killing products. From a never-ending stream of acquihires to discarding products both great ( I still miss Google Reader ) and not-so-great ( I’m having flashbacks to Google+ ), the tech giant has earned a reputation for poisoning products in their prime. Think of RSS like the plumbing in your house.

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How to Revive a Dying E-Newsletter: 4 Tips

The Point

The demise of email newsletters as an effective B2B marketing tactic has been, to paraphrase Mr. Twain, grossly exaggerated. In fact, email newsletters can be a critical part of an ongoing lead nurturing strategy. For all their benefits, however, newsletters are a royal pain to produce. Host the newsletter as a blog.

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Reach New Audiences and Grow Revenue by Publishing News on MSN

RebelMouse

Similar to Google News , MSN can also deliver personalized content to readers through its Discover feature. Google prioritizes these canonical URLs as they are considered the most representative version of your page. That's why we want to set you up for success starting with optimized RSS Feeds.