Biznology

JUNE 1, 2021

It’s every business leader’s nightmare: something an employee did on Twitter or Facebook or TikTok before joining the company, or perhaps in his or her off hours today, suddenly takes on a life of its own and becomes associated with YOUR brand, YOUR company, and YOUR values. How does that look for you as an “employer of choice”?

Social Media 118

Social Media Media Personalization Business 118

Biznology

DECEMBER 20, 2017

Communal Learning, Online and In Person. And sharing on Twitter, Facebook, LinkedIn, and other venues? The post Communal Learning, Online and In Person appeared first on Microassist. Earlier this year, I attended the 2017 CSUN Assistive Technology Conference. forums like journals and books. Image: Pixabay.

Personalization 80

Personalization Thought Leadership Conference Training 80

Biznology

JUNE 3, 2015

1.393 billion people have a Facebook account. On average, Facebook users spend 21 minutes a day on the site. Your company’s Facebook page is your access pass to all of those users. If you want engagement from your fans, it’s imperative to make your company’s Facebook page as attractive as possible. Don’t Waste Space.

Facebook 80

Facebook PR Comparison Display 80

Biznology

SEPTEMBER 5, 2013

Sometimes this is in the context of company brands and sometimes personal brands. While I am a big believer in the power of brands, and I think the Internet has created a need for personal brand management, somewhere along the line I began to notice something that concerned me. Shouldn’t my personal brand be a bit more flexible?

Social Media 80

Social Media Linkedin Personalization Brand Identity 80

Biznology

OCTOBER 23, 2017

Advertising looks like an unstoppable force as it drives Google ’s and Facebook ’s dominance, earning them one-fifth of global ad revenues. But advertising has become increasingly disliked as it has been turned into a weaponized platform that tracks and targets every person. Personalized search already does this.

Paid Content 291

Paid Content Marketing Automation Services Paid Search Agency Advertising Agencies 291

Biznology

JANUARY 13, 2012

That 2012 could or rather should be the year that Facebook reaches 1 billion accounts. I am not going to go so far as to say users or active users mainly because we all need to be smart about this and not be under the impression that every Facebook account is either A) real or B) real active. Facebook doesn’t compete.

iCrossing 80

iCrossing Facebook First-Mover Advantage Burn Rate 80

Biznology

JANUARY 17, 2011

I watch my kids use Facebook to get answers from their network on just about anything. It can take a bit longer than just keying in a Google search, but the answers can often be better, because the answers take into account who the person is rather than just some objective answer. Image via CrunchBase.

Facebook 80

Facebook Google Personalization 80

Biznology

NOVEMBER 22, 2019

More than half of the population has an account on some of the popular social media platforms, including Facebook, Twitter, Instagram, and LinkedIn. Taking an online survey on social media platforms or using a quiz maker software can result in a data leak that can harm anyone who decided to share personal data.

Privacy 156

Privacy Social Media Media Lock-In 156

Biznology

APRIL 16, 2019

When you use personal data, are you trying to game the system or are you providing a benefit? It comes down to asking what the person would think about it, and if they are benefiting. Meanwhile, we’re rolling our eyes at Zuckerberg’s latest take on Facebook and data privacy. Has Facebook even earned a seat at the table?

Privacy 106

Privacy Facebook Trust Marketing Marketing 106

Biznology

AUGUST 1, 2017

Last week I showed you how to tame the Facebook dragon in The Facebook Sharing Debugger Is An Essential Content Marketing Tool. Whether or not your photos, title, description, and graphics render correctly isn’t as serendipitous as it is on Google or Facebook. blog so I’ll tell you how it goes.

Validation 163

Validation Twitter Tools Facebook 163

Biznology

MAY 27, 2010

Privacy is an illusion when it comes to Facebook. All of this talk about how Facebook listens and has heard the cry of the dear Facebook faithful is bunk. Honestly, it's not the first priority of most companies, so why would Facebook be any different? Bottom line is that Facebook is about money.

Facebook 80

Facebook Wikipedia Privacy Forrester 80

Biznology

FEBRUARY 12, 2021

Does your company suffer from abandoned Facebook accounts, company Twitter handles you never knew about, misbranded Tik Tok channels, or even an occasional personal tweet mistakenly posted to a branded social media channel? If you answered yes to any of these, you may be suffering from Ineffective Social Media Governance (ISMG).

Consulting 197

Consulting Social Media Conversion Media 197

Biznology

JANUARY 22, 2018

And help each person during every use, which attracts frequent users. These include digital-first companies like Amazon , Google, Facebook , eBay , Netflix , Salesforce , Uber , and many more. Make the problem a trigger that calls a personalized, instant solution. Second, do exponential growth, not linear growth.

Lead Scoring 360

Lead Scoring Lead Ranking Intent Leads 360

Biznology

DECEMBER 4, 2017

Facebook and Google are currently the most efficient at digital advertising, but can they be disrupted by their negative perceptions and a digital wealth paradigm? This people-first roadmap is designed to expand digital wealth and take back the lead from Facebook and Google. Lesson for leaders. Tech-driven change is accelerating.

Work Management 134

Work Management Lead Ranking Class Marketing Management 134

Biznology

OCTOBER 6, 2017

I’ve heard this all too many times, even though Facebook has been around for more than a decade. Anyone else get sucked into yet another time-wasting Facebook group when checking their Facebook page? DIY Option : My personal opinion is that choosing to do your own social media marketing is YOUR choice. Simple as that.

Social Media 169

Social Media Consulting Social Marketing Word of Mouth 169

Biznology

MARCH 29, 2018

One of the secrets for growing your business quickly is to know that the digital world is all about the creation of personalized user experiences. According to Aberdeen , personalized email messages improve conversions by 10 percent. Provide smart content for user experience. Live stream is a strong social strategy.

Mobile Marketing 189

Mobile Marketing Doubleclick Trends Marketing & Strategy 189

Biznology

MARCH 9, 2021

20% of Facebook videos are live streams — and so is a Zoom meeting. Personalized Video. The “personal” here generally means on-screen text drawn from consumer data. Videos that respond to viewer input (e.g., choose your own path, take a quiz, click-to-buy). Live Video.

Trends 180

Trends Video Marketing Broadcasting Verticals 180

Biznology

OCTOBER 15, 2018

That desire has been incited by popular social media platforms, such as Instagram and Facebook, which have introduced new functions for video broadcast. And, make no mistake, brands have noticed this opportunity, especially since live videos on Facebook are on autoplay. The potential is immense, and it has still not been used enough.

Video Marketing 143

Video Marketing Broadcasting Paid Search Agency Facebook 143

Biznology

AUGUST 28, 2017

Imagine a world where exponential growth publishing helps every person rise by becoming as capable as the best person on Earth. Soon humanity’s abilities can be combined and “the best” can be delivered to every person as a normal part of what they do online. To each person, it will seem like they each gain superpowers.

Marketing Automation Services 168

Marketing Automation Services Lead Ranking Custom Publishing Amazon 168

Biznology

APRIL 2, 2013

You have your columns, reporting, reviews, editorials, letters to the editor, and ombudsman; however, most companies don’t have the volume, diversity, or constancy of news required to need such staffing.

Personalization 80

Personalization Media Social Media Advertisements 80

Biznology

APRIL 11, 2017

Maybe you should install Mastodon , the latest-and-greatest Twitter-killer , onto your own server and launch your very own community in support of your own personal community of interest or of action. Unlike Facebook, Google+, Pinterest, Instagram, or Twitter, there are no global handles. The federation is loose.

Social Networks 183

Social Networks Twitter Communities Work Management 183

Biznology

JANUARY 8, 2018

How should you plan on having your business destroyed by Facebook ‘s, Amazon ‘s, and Google ‘s roadmaps? If you don’t pay Facebook, Amazon, or Google, they make you disappear online. Lesson for leaders. They can then turn to your company and sell you access to your own customers and markets!

Marketing Automation Services 173

Marketing Automation Services Digital Transformation Advertising Agencies Amazon 173

Biznology

JANUARY 15, 2018

We must build a digital Earth with superior personal and global abilities beyond anything we have imagined. Will Google , Facebook , Amazon , Microsoft , and Apple devour the whole world’s wealth? This book explains how tech can produce personal greatness, universal prosperity, and a successful planet that includes everyone.

Digital Transformation 178

Digital Transformation Leads Lead Marketing Qualified Leads 178

Biznology

MARCH 14, 2017

Personally, I feel like PR people might be happy when Twitter finally gives up its ghost or falls into disuse. Facebook, Instagram, Pinterest, reddit, YouTube and even Snapchat have integrated ads so thoroughly and shamelessly for so long that there’s not fight left in any of their ‘verses.

PR 163

PR Twitter Public Relations Youtube 163

Biznology

NOVEMBER 13, 2017

How can publishers take back leadership from the tech giants, Google and Facebook ? The Internet expanded computing to the network and now Microsoft confronts the new giants of Google, Facebook, and Amazon. Every person, everywhere, can be the best in the world. Lesson for leaders.

Custom Publishing 143

Custom Publishing Mobile Advertising Marketing AI Amazon 143

Biznology

APRIL 24, 2017

66% of marketers cite Facebook as their preferred social network. 2% is organic reach of Facebook. 300 million people actively use voice and audio calling features on Facebook Messenger. Facebook is closing in on 2 billion active users. Facebook is closing in on 2 billion active users. Facebook ).

Paid Social Agency 130

Paid Social Agency Social Media Organization Media 130

Biznology

MARCH 23, 2018

Here’s another: Google and Facebook are leading the digital marketing revolution. Did you know that both Google and Facebook use dear old direct mail for cold prospecting in their ad sales businesses? Now my last example involves an irony that had an impact on me, personally and professionally. Kudos to them. But hold on.

B2B Marketing 190

B2B Marketing Work Management Marketing Management Opt-out 190

Biznology

FEBRUARY 17, 2017

In that case, here’s a checklist to get started: Facebook (page and personal). Example: Facebook Company Page – because I have a good number of likes on each Page post. LinkedIn Personal Profile – because I get a lot of requests to connect from potential business partners. Rewrite your Facebook Page info.

Social Media 144

Social Media Business Media Profiling 144

Biznology

SEPTEMBER 11, 2017

There is plenty of evidence that managed networks control everyone’s personal life. The Internet is evolving from one network into private walled gardens owned by giant companies like Facebook , Google , and Amazon, and separate Internet in countries like China, Iran, and Russia. In the above networks, changes are made every day.

Cable 169

Cable Class Mobile Advertising Amazon 169

Biznology

AUGUST 21, 2017

Of the 14 platforms with a billion-users, Google and Facebook own 11 of them. How will your company win against the billion-user platforms, AI’s and voice bots from Google, Facebook, Amazon, Microsoft and Apple? Facebook announced the most visible 10-year roadmap. Put on your ten-league boots. It’s stomping time.

Amazon 158

Amazon Marketing Automation Services Custom Publishing Lead Ranking 158

Biznology

JULY 19, 2017

In this Biznology webinar video with Mindi Rosser, you’ll find out how to: Design a compelling personal brand on LinkedIn and Twitter. Personal branding is like online hygiene: it’s no longer optional. Whether you are in sales or marketing, you must stand out against competitors. Thanks to all our sponsors! Like this post?

Twitter 130

Twitter Linkedin Ad Building Webinar Metrics 130

Biznology

JUNE 25, 2018

The basis for my question is that most students in the class were unnerved by Google reading their emails and Facebook knowing who their friends are, but no one ever quit Google or Facebook. And I never really got an answer that I understood. Because no good alternative existed. At least that’s what they told me.

Terms and Conditions 176

Terms and Conditions Privacy Opt-out Cross-Selling 176

Biznology

OCTOBER 23, 2018

Marketing in 2018 isn’t as simple as having a Twitter and Facebook account. Bonus, they might even share the interview in the media/clippings section of their personal and professional website and maybe even on their LinkedIn profile. If You Build It, So What? Interviewees Will Become Your Promoters.

Disintermediation 126

Disintermediation Ad brokers Communities Youtube 126

Biznology

APRIL 9, 2019

Of course, that means we all spend lots of time working with — and worrying about — the role played by Amazon, Google, Apple, Microsoft, and especially given their recent missteps with regard to data and privacy, Facebook. Why does Facebook think that’s important? And good on Facebook for acknowledging their mistakes.

Privacy 91

Privacy Paid Search Agency Marketing Proposals Facebook 91

Biznology

JANUARY 15, 2021

Does your company suffer from abandoned Facebook accounts, a company Twitter handles you never knew about, misbranded Tik Tok channels, or even an occasional personal tweet mistakenly posted to a branded social media channel? If you answered yes to any of these, you may be suffering from Ineffective Social Media Governance (ISMG).

Social Media 118

Social Media Media Consulting Guidelines 118

Biznology

NOVEMBER 28, 2017

So, please enjoy this list of the top-10 Biznology of all time, in order, from the most popular, 11 inspiring case studies of digital transformation , all the way down to the 10th most popular, The Facebook Sharing Debugger is an essential content marketing tool –and everything in-between! How much should you pay for a sales lead?

Social Media 116

Social Media Marketing Analytics Tools Social Marketing SEO 116

Biznology

JUNE 6, 2018

If you’re a small or medium size business selling to consumers, you probably want to both automate and personalize your marketing campaigns. Here’s why: Your sales conversations are more familiar and personal when your inbound sales team can reference notes of previous interactions. – No support for Facebook lead ads. .

Marketing Automation Services 167

Marketing Automation Services Top of Funnel Enterprise Management Work Management 167