Remove long-tail
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45% of People Trust Facebook Even Less After the Zuckerberg Hearings [New Data]

Hubspot

Facebook CEO Mark Zuckerberg's testimony before U.S. According to a HubSpot survey of 300 U.S. internet users, only 12% of people trust Facebook more than they did before Zuckerberg's congressional hearings. Less than half of the respondents (43%) report that their trust in Facebook has stayed the same.

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How Can Paid Media Boost Your Inbound Marketing Efforts?

SmartBug Media

Inbound marketing is more of a long game that takes a bit more time and effort to get rolling. Use HubSpot Ads Software to make reporting easy. With HubSpot Ads Software there’s no reason to not create an inbound-informed paid media strategy. Use updated content to add value to your customers.

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How To Increase Blog Traffic: 25 Proven Strategies for Guaranteed Uplift

Optinmonster

Put in the work today, and your posts will bring you tons of traffic for a long time to come. Then, he made this long listicle even better by splitting the ideas up into 7 different sections. Then, he hoped to get long-term search engine traffic as a result. The beauty of organic traffic is that it virtually never dies.

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After Recent Improvement, Deal Pipelines Shaky Last Week

Hubspot

Because the data is aggregated from our customer base, please keep in mind that individual businesses, including HubSpot's, may differ based on their own markets, customer base, industry, geography, stage, and/or other factors. Gmail and Google Calendar integrations with HubSpot. Zoom integration with HubSpot. What We're Seeing.

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5 Pieces of Terrible Sales Advice (& What to Do Instead), According to Coursedog's Director of Sales

Hubspot

Welcome to "The Pipeline" — a weekly column from HubSpot, featuring actionable advice and insight from real sales leaders. You want to approach sales engagements with assertiveness and gumption — and that generally means not tucking your tail and retreating at the first sign of friction. Haven't you seen Glengarry Glen Ross?

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How to Create an SEO Strategy for 2018 [Template Included]

Hubspot

By optimizing a web page around topics first, you can rank well for long-tail keywords related to that topic. You are associating these topics with popular short-tail keywords, as you can tell, but you're not dedicating individual blog posts to these keywords. Step 2: Make a List of Long-Tail Keywords Based on These Topics.

SEO 101
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What Is Contextual Targeting, in the Context of Ads?

Hubspot

In fact, 64% of respondents in a HubSpot study said ads are annoying and intrusive. Later that night, I go on Facebook, and all I see are ads for hiking boots and running shoes. To build your keyword list, don't use long-tail keywords like you might for organic campaigns. That is behavioral targeting in action.

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