Optinmonster

DECEMBER 21, 2023

We’ll also share some real-life pre-launch marketing examples for you to take inspiration from. Apple’s product launches are another example of a brilliant pre-launch strategy. The pre-launch campaign quickly went viral all over the world because of the high-octane drama built into it. The hype he created has led 1.5

Campaigns 89

Campaigns Ad Building Planning Paid Search Agency 89

Optinmonster

FEBRUARY 21, 2024

For example, one of our pillar articles at OptinMonster is 30 Content Upgrade Ideas to Grow Your Email List. Here’s an example of an email he sent. For example, one post they wrote was originally entitled, “Why Steve Jobs Took Long Walks and Why You Should Too”. However, Emil didn’t stop there.

Paid Content 75

Paid Content Traffic Webinar Metrics Marketing & Strategy 75

DAGMAR Marketing

JANUARY 14, 2022

From viral challenges to being crowned the most downloaded app of the year, 2021 was a breakthrough year for TikTok. The branded hashtag page itself is another example of a branded hashtag challenge format. This is largely due to its viral capabilities and the visibility it offers. billion reviews received today.

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Cost Per Thousand Paid Search Agency Cost Per Click Ads 98

Buffer

AUGUST 4, 2022

For the second edition of Social Proof, we interview one of the prime examples of crafting a personal brand — Steph Smith. She’s also led Trends at The Hustle , a premium newsletter publication acquired by Hubspot, and was also Director of Marketing for Hubspot Creators.

Intent 86

Intent Personalization Ad Building Brand Identity 86

ClearVoice

JULY 18, 2023

Lead generation: As Lindsay Kolowich of HubSpot Academy notes , “The more delighted a visitor is with your content, the more likely they are to click your call-to-action.” Impact and real-world examples When done properly, content marketing can have a profound impact. Another great example is Stripe.

Advertisements 52

Advertisements Advertising Top of Funnel Paid Search Agency 52

Hubspot

JANUARY 5, 2021

See what HubSpot marketing experts are saying, below. For instance, a short-form video on Twitter can be up to 2:20 minutes. Brandon Sanders , a digital marketer for HubSpot Academy, highlights that what's considered short-form can also depend on the platform. "The Short-Form Video Example: Chipotle. Sean Kingston feat.

Trends 101

Trends Marketing AI Video Marketing Work Management 101

Martech Advisor

MARCH 22, 2020

Examples of outbound include lead qualification calling (you have their name and number at the least), email marketing (mass or one-to-one), appointment booking for sales teams (branches into sales-enablement, but still very much part of outbound marketing), mobile push notifications, SMS marketing etc. Web content with virality factor.

Paid Content 98

Paid Content Advertising Channels Top of Funnel Advertising Agencies 98

Optinmonster

DECEMBER 28, 2023

For example, you can create urgency in your marketing emails to further boost conversions. 13 Email Deliverability Best Practices to Boost Your Inbox Reach Best Email Subject Lines: 184 Examples & Templates to Copy! You can do that organically by making your content go viral or by paying for social media ads.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Hubspot

JUNE 7, 2021

Now, tech giants like Twitter, Instagram, Facebook, and LinkedIn are unsurprisingly building similar features to get in on the chat-streaming action. When a new social media app goes viral, you can almost guarantee that at least one of the social tech giants will test a similar, competitive feature. What We Know About Twitter Spaces.

Social Media 98

Social Media Social Marketing Media Planning 98

Outgrow

JANUARY 11, 2021

According to a Hubspot report, most of the midsize and large companies generate less than 5,000 leads per month. It’s the perfect example that proves that the right techniques and tools can make your lead generation process a piece of cake. We bet you know about the viral BuzzFeed quizzes – again, brilliant lead magnets!

Lead Generation 94

Lead Generation Paid Content Budget Programs Lead Ranking 94

Hubspot

JUNE 11, 2020

At the moment, almost all of the top social media platforms -- including Facebook , YouTube , Instagram , Twitter , LinkedIn , Reddit , and now even TikTok -- have live streaming features. One thing that did surprise me was that fewer people were viewing live videos on Twitter. Additionally, emerging platforms like Twitch.tv

Video Marketing 101

Video Marketing Youtube Budget Programs Twitter 101

Stevens & Tate

MARCH 22, 2021

Bright, bold colors may pop, but they can cause users to strain in an attempt to view your content (for example, bright yellow backgrounds with red text font is an obvious no-no). While almost all businesses use social platforms like Facebook and Twitter, there are a few others to consider as well; for example, TikTok.

Marketing Websites 52

Marketing Websites Marketing Automation Services Work Management Buyer Personas 52

Hubspot

OCTOBER 16, 2019

Allie Decker, a writer on HubSpot's pillar page team, wrote about public relations and marketing in this blog. In the example below, Taco Bell responds to a customer on Twitter with an authentic, engaging tweet making the brand relatable and boosting its reputation. Image source: Twitter. For example, Susan G.

PR 99

PR Paid Search Agency Advertising Agencies Ad Agencies 99

Martech Advisor

JANUARY 24, 2020

Content Marketing Course - HubSpot. If you are a beginner, you can get yourself acquainted with content marketing by enrolling in HubSpot’s content marketing course. This is followed by a module on viral marketing that shares a six-step framework to craft messages that get shared by people.

Course 87

Course Top of Funnel Copywriting Content Marketing 87

Hubspot

NOVEMBER 26, 2019

In TikTok's first year, all we really knew was that an odd-ball video app was going viral, topping global app store charts, and gaining a huge fanbase from Gen-Z. Here's one for example of a TikTok post which went viral on Twitter: Now THIS is a tiktok I could watch all day pic.twitter.com/u1dBkH2OAa — ?? alexdanielsxo).

Stats 101

Stats Viral Marketing Startups Transparency 101

Hubspot

SEPTEMBER 28, 2012

These are some examples of virality (the marketing kind) at its best. Thing is, viral marketing is not easy. Newsjack virality, that's what you can do. In other words, you can take something that's already gone viral, and piggyback on its success by creating your own awesome spin on it. So what can you do?

Viral Marketing 28

Viral Marketing Paid Search Agency Companies PR 28

Hubspot

FEBRUARY 23, 2021

Recently, Clubhouse -- an invite-only, audio social media app -- has gained viral levels of awareness. Here's a text I received from Clubhouse when my HubSpot colleague, Amanda, bumped me up to the top of the waitlist. Lastly, you can complete your profile by linking Twitter and Instagram. You can do all of these things later.

Co-Registration 101

Co-Registration Ideal Customer Profiles Profiling Privacy 101

Hubspot

APRIL 21, 2020

billion Facebook users and over 500 million Tweets shared per day on Twitter — and that's only two of the several popular social platforms. Because, in content, there's a strong relationship between virality and emotion. For example, add related-content recommendations at the bottom of every post. Don't believe me?

Tips 69

Tips Content SERP Custom Publishing 69

Hubspot

MAY 16, 2011

Creating content that goes viral is no easy feat. While many of us marketers are secretly crossing our fingers that the new video we produced ends up the next big hit on YouTube or that our little marketing meme ultimately spreads across Facebook and Twitter like wildfire, let's be honest -- the majority of our efforts won't make it that big.

Viral Marketing 28

Viral Marketing Word of Mouth Trigger Marketing Curation 28

Hubspot

JUNE 11, 2018

These days, memes are spreading like wildfire all over the internet, and clever marketers are jumping on the opportunity to use these viral pieces of content to their advantage. Keep reading for more meme examples, as well as tips for how to memejack your own. They're Already Viral. Success Kid. Old Spice Man. Rage Comics.

Social Networks 76

Social Networks Viral Marketing Buzz Classified Ads 76

Marketing Insider Group

APRIL 30, 2014

While it has become a viral hit, most of the advice in the Netflix culture code is just common sense. For example, they have no vacation policy. Patty also advised Inbound Marketing company Hubspot to to define their culture and values in a published document. ” The Things We Think But Do Not Say. The post What Is Culture?

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Promotion Viral Marketing Paid Search Agency Work Management 100

Hubspot

JULY 24, 2020

To alleviate this, specify your offerings — for instance, one Twitter campaign for one month could be its own rate. Ads, search results, and sponsored content that's paid to be promoted are common examples of this ad type. Additionally, produce content, for example, ebooks and white papers, that promote your brand. Value-based.

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Advertising Agencies Paid Search Agency Paid Content Ad Agencies 97

Metadata

JULY 21, 2022

Twitter may not be the first social media platform that comes to mind when you think of advertising, its versatility and easy-to-digest format are two big reasons to consider it. Less competition: With 465 million users , Twitter is much smaller than Facebook. 38 CPC , no platform rivals Twitter in terms of ROI. Need support?

Paid Content 52

Paid Content Paid Social Agency Paid Search Agency CPC 52

Hubspot

JANUARY 16, 2020

Despite its huge initial growth , the six-second looping video app was discontinued by Twitter in 2016 -- only four years after its launch. They also feel more niche and non-traditional than older platforms, like Facebook or Twitter. Here's an example of a Story from Snapchat Discover that highlights a Los Angeles-based manicurist.:

Paid Content 94

Paid Content Advertising Agencies Paid Search Agency Mobile Advertising 94

Hubspot

MAY 14, 2019

Buzz marketing is a viral marketing strategy that leverages refreshingly creative content, interactive events, and community influencers to generate word-of-mouth marketing and anticipation for the product or service the brand is about to launch. Buzz Marketing. Partner Marketing. Personalized Marketing. Stealth Marketing.

Paid Content 101

Paid Content Advertising Agencies Paid Search Agency Word of Mouth 101

Hubspot

NOVEMBER 8, 2019

This was in 2014 when the Ice Bucket Challenge went viral and raised $220 million worldwide. Although every social media campaign can't reach the same viral attention as the ALS Ice Bucket Challenge, there are several things you can try to improve the results of your social media efforts. Showcase happy customers.

Social Media 53

Social Media Campaigns Media Viral Marketing 53

The Effective Marketer

JUNE 21, 2009

Class: Viral Marketing and World Wide Raves (GF301) Professor: David Meerman Scott, author of New Rules of Marketing & PR and World Wide Rave David is a great speaker and has engaging stories, making his presentation one of the best of the series.

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

Buffer

JULY 29, 2019

Hubspot’s Marketing Grader. The Buffer website’s score from HubSpot’s website grader. For a quick example case, we ran the MeUndies website through Nibbler to see what it found. The full list includes: Facebook Google Twitter LinkedIn Pinterest even Slack. BuzzFeed’s Viral Lift.

Social Media 72

Social Media Social Marketing Media Dwell 72

Hubspot

DECEMBER 15, 2011

The most important new Twitter feature for marketers isn't brand pages. As part of its redesign announcement last week , Twitter revealed brand pages as well as a host of other features. Embeddable tweets are the game changer in this most recent round of Twitter improvements for marketers. This is HUGE! Lets get right to it.

Twitter 28

Twitter Features Trade Show Hubspot 28

Hubspot

NOVEMBER 24, 2011

Here are five awesome examples of companies doing it right that you can use to motivate your own marketing campaign this season. American Express' campaign is not only a good example for marketers, but the company is also helping small businesses learn how to market their businesses. Connect with HubSpot : What makes it awesome?

Campaigns 28

Campaigns Examples Viral Marketing Paid Search Agency 28

Navigate the Channel

JUNE 19, 2023

Construct a content library, with examples of successful posts from the past for inspiration, and ready-to-post video, photos and text. of always having content ready to post. You need content, so you must create it and you must curate it. Posts don’t have to pop magically into existence. See what we did here?) We can help.)

Social Media 65

Social Media Media Curation Content 65

Smashmouth Marketing

SEPTEMBER 23, 2010

Give away lots of relevant info through blogs, twitter, industry events, etc. Just follow the HubSpot marketing machine for how they spread the Orange Kool Aid and built a large and loyal tribe of inbound marketers. Find the leaders of your tribe and get them to lead by example. Get them to interview your CEO or Evangelist.

Lead Gen 100

Lead Gen Elasticity Ad Building B2B Thought Leadership 100

Hubspot

DECEMBER 17, 2015

From scarcity marketing to viral marketing, there are a ton of different options for businesses to explore. We’ve got you covered with 7 noteworthy examples from brands like Coca-Cola and West Jet. 7 Examples of Joy Marketing From Top Brands. Look to the examples above when planning your content to stay inspired.

Examples 28

Examples Campaigns Planning Paid Search Agency 28

The Effective Marketer

NOVEMBER 30, 2009

Volkswagen launched what became quickly a viral campaign with emails being forwarded, youtube videos with over 1 million hits and comments from all corners of the web. The videos on their website (embedded below) are some great examples of what they mean. You can leave a response , or trackback from your own site.

Marketing Budget Creation 100

Marketing Budget Creation Work Management Marketing Automation Services Marketing Budget 100

Hubspot

JUNE 3, 2010

Ever wonder if you and another Twitter user were following any of the same people? In the future, it looks like you'll need to wonder about it no longer, as Twitter is testing its new 'You both follow' feature on 10% of Twitter users. Think Facebook's 'Mutual Friends' feature, but on Twitter! Connect with HubSpot :

Twitter 28

Twitter Features API Viral Marketing 28

Hubspot

AUGUST 26, 2019

It reminded me of Vine , the looping video platform that was killed by Twitter a few years beforehand. When I offered up a few TikTok-related post ideas at a HubSpot Blog pitch session, colleagues who knew of the app were also as surprised as I was about this marketing trend. Meanwhile, others were asking, “What the heck is TikTok?

Planning 78

Planning Paid Search Agency Creativity Marketing & Strategy 78

PureB2B

MAY 30, 2022

HubSpot grew their business almost exclusively with content marketing. You can build it into your product or service to encourage virality. Dropbox is an excellent example of this. When your prospects have a problem, they'll ask a coworker or head straight to Google. In essence, that's what content marketing is all about.

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Cold Calling Marketing Budget Sales Leads Sales Qualified Leads 62