article thumbnail

Google’s Featured Snippets FAQ: How to Get More Traffic From Search Engines

Content Marketing Institute

Do those “featured rankings” increase traffic? When ConfluentForms.com held the featured snippet for a query, it saw a 20% to 30% increase in traffic, as Eric Enge highlights. And it’s not just about traffic. @SEOSmarty Click To Tweet. Are featured snippets triggered only by question-type queries?

FAQ 108
article thumbnail

How to explain the value of SEO to executives

Kevin Indig

The way to roll SEO problems up to the three core topics executives care about (revenue, market share, growth) is by making a projection from traffic to revenue (or at least, # conversions). Now, you want to take all keywords that category pages rank for and project traffic, # conversions (sales) and conversion value (average order value).

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

PPC for Manufacturers: Use it to Boost Sales & ROI

Go Beyond SEO

This level of visibility can be instrumental in boosting brand awareness and driving traffic to their website. Whether it’s promoting a new product line or driving traffic to a specific landing page, PPC offers flexibility and control. FAQ What is PPC for Manufacturers? But PPC goes beyond just getting seen.

PPC 78
article thumbnail

How can on page SEO Services help my business grow?

Go Beyond SEO

At GoBeyond SEO , we understand the importance of optimizing your website’s on-page elements to achieve higher search engine rankings and attract more qualified traffic. Implementing effective on-page SEO strategies can boost your website’s relevancy and attract more targeted organic traffic.

SEO 60
article thumbnail

What Are Content KPIs and Why Do They Matter?

Navigate the Channel

Common content KPIs include traffic, engagement, conversions, search engine optimization (SEO) performance, social media metrics, lead generation, brand awareness and audience feedback. Traffic This KPI measures the number of visitors to your website or the specific content piece. Website speed is crucial—both for desktop and mobile.

article thumbnail

Improve Paid Search Results Through Routine, Scheduled Maintenance

Navigate the Channel

For instance, your PPC team may bid on brand terms and optimize budgets based on performance, while your SEO team laments a drop in organic traffic and conversions. Pay attention to click-through rates (CTR), conversion rates, and cost per click (CPC). Negative Keywords: Implement negative keywords to filter out irrelevant traffic.

article thumbnail

50+ Must Know Digital Marketing Statistics For 2024

Huptech Web

Some Important Digital Marketing Statistics You Should Know Search Engine Optimization Paid Advertising Mobile Marketing Content Marketing Social Media Email Marketing Affiliate Marketing Wrapping Up FAQs Introduction Data is supеr important nowadays. In businеssеs, data is thе kеy factor in dеcision-making. of the clicks, versus 19.3%