Animalz blog

APRIL 18, 2023

Risk of copyright infringement and legal challenges. Legal Risk Technology has a tendency to develop faster than regulations can keep up. Lack of copyright protection. As Aleksander explains, “There is risk that the Copyright Office will not register the content generated as protected ‘work.’ Personalizing ABM campaigns.

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Content Standard

APRIL 16, 2024

Related Article: Discover the impact of generative AI on SEO and how to align your search strategy with the latest developments. Copyright Office , content generated by AI or originated primarily by AI cannot be verified as original and is, therefore, not able to be copyrighted or owned by your brand.

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Marketing AI SEO Lead Ranking Lead Scoring 98

Content Standard

AUGUST 21, 2023

A recent Gartner poll revealed that a whopping 70% of executive leaders are exploring generative AI solutions, with 19% already in pilot or production modes. Intellectual property and copyright issues: Public AI tools rely on pre-trained models, which may raise concerns regarding intellectual property and copyright.

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Enterprise Management Budget Programs Generation Tools 90

Sprout Social

SEPTEMBER 26, 2023

Other well-known authors like George RR Martin and John Grisham too, are suing parent company, OpenAI, over copyright infringement. It’s also important to revisit the policy frequently so you’re up-to-date with new developments in the industry, including legislation and laws that may be applicable.

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Marketing AI Enterprise Management Work Management Marketing Management 109

Martech

SEPTEMBER 22, 2023

If Gartner’s model is sound, those tools may be about to plunge into the “trough of disillusionment” before emerging a few years hence on a plateau of useful productivity. There’s an argument, however, that the trough of disillusionment could swallow genAI products for good. Plenty of people have said it.

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Valasys

JULY 6, 2023

We incorporate privacy principles and safeguards into the development of our AI technologies, in line with our AI Principles.” Google’s privacy policy was updated on July 1st, 2023, indicating that “Google uses information to improve services and develop new products, features, and technologies that benefit users and the public.”

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Training Privacy Policies Google Copyright 52

Sprout Social

AUGUST 21, 2023

Artificial intelligence (AI) isn’t just a sci-fi phenomenon turned reality—it’s a technological mainstay, developed over decades right underneath our noses. AI ethics is a system of moral principles and professional practices used to responsibly inform the development and outcomes of artificial intelligence technology.

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Marketing AI Ethics Work Management Marketing Management 90

ClearVoice

MARCH 31, 2023

But those words and images might be under copyright protection. It also puts you in the crosshairs for copyright violations. Image and art development: Your ChatGPT or WriteSonic scours the internet for artwork and images. You don’t want to be known for copyright violations.

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Marketing AI Top of Funnel Copyright Content 105

Content Standard

SEPTEMBER 19, 2023

According to a recent Gartner poll of over 2,500 executives, 70% are actively investigating and exploring generative AI, while 19% are already in pilot or production mode. Foundational models are often trained on copyrighted works but don’t provide reliable sourcing in their results.

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Enterprise Management Generation Work Management Marketing Management 100

Brandpoint

FEBRUARY 13, 2023

As AI technology develops, it is going to increasingly touch almost every aspect of our lives, in ways we cannot even anticipate. Most are using GPT-3 (predecessor to ChatGPT) or a similar natural language generation (NLG) AI as the underlying engine and then layering their own development and features on top.

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Marketing Automation Services Planning Copyright Paid Search Agency 126

Martech

MARCH 14, 2023

As marketers explore this generative AI tool without restriction, CMOs must assess its impact along three key functions: content production, ideation and market research. Content production Vendors have been touting AI’s ability to improve creative productivity by eliminating mundane tasks for years.

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Marketing AI Enterprise Management Paid Search Agency Work Management 134

Martech

JULY 13, 2023

An exception is Google, which stands accused of illegally using copyrighted content and stealing the personal information of millions of Americans to train its AI products. Stolen “virtually the entirety of our digital footprint,” including “creative and copywritten works” to develop its catalog of AI products.

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Marketing AI Generation Copyright Marketing Proposals 97

RebelMouse

AUGUST 28, 2018

It's almost the end of summer 2018 and we have some awesome product updates to announce! Here's what's new: scheduling posts to be unpublished, a copyright option for Facebook Instant Articles, Keywee and Parse.ly You now have the ability to schedule when an article should automatically be unpublished.

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Salesforce Marketing Cloud

MARCH 4, 2024

In January 2024, Salesforce commissioned Forrester Consulting to find answers to these gaps and more in the rapidly developing AI landscape. Genuine concerns about unintentionally exposing private customer data, infringing copyright, or violating data regulatory compliance requirements raise a lot of questions.

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Work Management Trends Business Forrester 116

Contently

JANUARY 3, 2023

This brings several ethical questions to the forefront, including: Who owns the copyright to AI-generated content? That’s why robust ethical principles are necessary to guide AI development and implementation. There’s a real risk that AI will be developed primarily to maximize profits rather than benefit humanity.

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Marketing AI Guidelines Ethics Generation 118

Spiralytics

JUNE 11, 2023

Many argue that it’s the first viral AI-generated song , receiving over 230,000 views on YouTube and 625,000 streams on Spotify before copyright strikes from Universal Music Group—the artists’ label—took it down. These instances put into question whether or not artists and content creators should copyright their voices.

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Marketing AI Ethics Copyright Startups 117

Salesforce Marketing Cloud

MAY 12, 2023

This technology can boost employee productivity , but is it safe? Most countries are just trying to ensure generative AI is subject to existing measures around privacy, transparency, copyright, and accountability,” said Danielle Gilliam-Moore, director, global public policy at Salesforce. Where does the data come from?

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Marketing AI Generation Copyright Business 52

Top Rank Marketing

AUGUST 25, 2023

82 percent of marketers have said they see AI as improving their team’s productivity, with 54 percent noting expected learning and development improvements thanks to AI, while 40 percent said AI would deteriorate job numbers — three of numerous statistics of interest to B2B marketers contained in recently-published survey data.

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Newsletter Spending Linkedin B2B Marketing 93

ClearVoice

MARCH 16, 2022

Consider this your warning that if you had marketing goals to accomplish, products to launch, or proposals to deliver this quarter, now is the time to get moving. Jack in the Box mocks McDonald's — and promotes its own products — with McBroken.com. Digital marketing trends: Jack in the Box mocks McDonald’s with McBroken.com.

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Trends Campaigns Banner Ads Copyright 98

Martech

APRIL 28, 2023

Doing so will completely change your approach to how you market products and services across the digital ecosystem, leaving competitors who are not up to speed in the dust. These models also develop more specific and valuable keywords, ensuring marketing efforts reach the right people.

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Marketing AI Paid Search Agency B2B Marketing Lead Ranking 133

Tony Zambito

MARCH 6, 2017

Approximately forty years ago, 83% of the market value of the S&P 500 were tied to tangible assets – physical products. Intangible assets, such as copyrights, patents, training, procedures, data, digital innovations, and intellectual property, now comprise 84% of the market value of the S&P 500. Consider this.

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Digital Transformation Buyer Personas Lead Ranking B2B 253

Martech

SEPTEMBER 1, 2023

A professor friend summed it up with a tongue-in-cheek Facebook post: “So … I’ve been working a lot with chatGPT in developing a new course. AI-based technology applications will roll out like most technology, one product at a time. Generative AI capabilities are popping up in established apps and products.

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Marketing AI Ethics Planning Touchpoints 127

Marketing Insider Group

JULY 20, 2023

Who does the AI content belong to and how can Copyright laws keep up with this new technology? Real-World AI Shortcomings Now, a new development in the AI timeline has surfaced. This sparked questions about the legal troubles AI content could cause.

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Marketing AI Traffic Ethics User-Generated Content 168

Tomorrow People

JUNE 14, 2022

Even though indirect and replacement competitors provide a different product or service from yours, analysing them could lead to unexpected opportunities for growth and innovation. Direct interviews: You may interview customers who currently use (or no longer use) a competitor’s product or service. This is product development.

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Analysis Effectiveness Work Management Marketing Management 156

Content Marketing Institute

AUGUST 31, 2023

These versatile tools can speed up tedious production tasks and spare writers the frustration of staring at a blank page. There are reasons why journalists and content strategists have developed processes like style guides, content briefs, fact-checking, and developmental edits. But generative AI hits differently and closer to home.

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Marketing AI Content Marketing Planning Ethics 121

Sprout Social

MAY 9, 2023

It’s poised to do so in several ways such as data-driven product enhancements, personalized services and influencing consumer demand. AI-powered platforms also identify keywords and triggers to help you develop compelling posts, respond better to customer comments and inspire more impactful product descriptions for your website.

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Marketing AI Lead Ranking Paid Search Agency Marketing Management 132

Litmus

APRIL 7, 2023

AI tools fall into two broad categories: machine learning and generative production. Image generators are also able to replicate copyrighted images , which is clearly problematic. What is more likely is that the use of these will allow companies squeeze more productivity out of smaller head counts, for better or for worse.

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Marketing AI Email Marketing Planning Copyright 78

Litmus

MAY 16, 2023

The most prevalent concerns around AI include: Privacy and surveillance Bias and discrimination Inaccurate data Copyright infringement Plagiarism Data breaches Those are some heavy-hitting issues. Well, a top selling point for using AI is its potential to yield productivity-boosting benefits. Sounds great, right?

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Marketing AI Email Marketing Practices Paid Search Agency 75

Sprout Social

MAY 31, 2023

Rachelle Bedell, Communications and Engagement Manager for the City of Gilroy, CA, has been experimenting with generative AI as she develops content to build connections between Gilroy’s local government and its 60,000 residents. Many people claim that AI can increase your team’s productivity, but is there any evidence to support this?

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Marketing AI PR Work Management Marketing Management 123

Biznology

AUGUST 21, 2019

There are many malefactors online who parasite and profit off of other people’s work, whether it’s stealing a piece of software that you developed, copying your logo, or just duplicating some of your work. Patents protect certain processes or products that express an idea. Copyrights. Other factors that can affect security.

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Marketing Websites Copyright Internet Marketing Validation 49

Salesforce Marketing Cloud

SEPTEMBER 12, 2023

Your data remains usable to you and your company and can be transmitted between systems and used inside and outside your production environments. Financial information , such as credit card details, bank account information, and passwords Intellectual property, which includes patents, copyrighted materials, designs, and specifications.

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Practices Best Practices Phishing Privacy 72

FunnelEnvy

JANUARY 22, 2024

In the early days of the internet, Google won the search engine wars against companies like AltaVista by developing more sophisticated algorithms rather than solely focusing on keyword matching. For content production, human supervision of AI content is vital. Predictions of Google’s demise are premature.

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Generation High Quality Lead Guidelines Top of Funnel 62

Martech

JANUARY 30, 2023

Nor do we know if anything ChatGPT says is potentially copyrighted or not. The language generation capabilities of ChatGPT can be used to create compelling product descriptions, blog posts, and other types of written content. Another way that digital marketers can use ChatGPT is to generate high-quality content.

Marketing AI 109

Marketing AI Blast Campaigns Copywriting Lead Ranking 109

RebelMouse

AUGUST 16, 2023

Google News has developed into the crème de la crème (best of the best) of all platforms offering personalized news updates from various content sources. User Preferences: Google appeals to a user's interests , whether they're searching for products, services, or valuable information.

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Google CMS Development Industry CMS Marketing & Strategy 52

Scoop.it

JULY 13, 2023

It was considered more effective compared to traditional advertisement or product marketing and has created a buzz in the industry. We’ll talk below about how developing a solid content curation strategy will optimize your work and drive thought leadership. Here, you have to just excerpt a portion of the original article.

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Thought Leadership Curation Ad Building Lead Ranking 72

ClickZ

FEBRUARY 4, 2020

This works especially well for children’s products and for any FMCG brands in general. So due to the novelty of the technology, some people may be reluctant to use it, while the lack of strong expertise in the skills development can hinder content production. Gamification and ‘send-me-a-sample’ campaigns.

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Amazon Paid Search Agency Sample Mobile Advertising 135

ScanmarQED

OCTOBER 25, 2023

These cases raised against ChatGPT, center on copyright law and the usage of Shadow Libraries (online databases holding, as you might imagine, not quite legal copies of published work). An example of adaptation resides in the crossover space between AI and MMM, where a much-developed area already exists.

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Copyright Allocation Barriers Training 59