Writing on the Web

MAY 30, 2016

At the very least, your blog should have: An About page: Tell your core message, your backstory. Share your contact info and networks – Twitter, Facebook, LinkedIN, etc. Typical clients page: who do you work with? Testimonials , showing social proof of what happens as a result of working with you.

Business Blogging 100

Business Blogging Banners Business Design 100

Writing on the Web

NOVEMBER 3, 2010

I’ve hired Suzanne as a consultant for my business, and I’ve attended several of her classes. If you’re looking for a significant way to build your business and take it in the direction you choose, I highly recommend that you work with Suzanne. Share this on LinkedIn. Blog Content: Are you personal… or all business?

Business Blogging 100

Business Blogging Blast Campaigns Business Class 100

Webbiquity

OCTOBER 22, 2020

Consider whether you could benefit from working on your composure (you can practice in front of a mirror). You can showcase these qualifications on your website and on your personal LinkedIn profile, which leads to the next tip…. Build a winning LinkedIn Profile. Gain personal qualifications.

Business 218

Business Ideal Customer Profiles Work Management Youtube 218

Webbiquity

OCTOBER 18, 2010

Find the answers to those questions and others here in more of the best guides to business blogging of 2010 so far. 4 Business Blogging Best Practices by HubSpot Blog. Hey, it worked for him here. 50 Ways To Optimize Your Blog by jeffbullas.com. 100 Sources of Blogging Inspiration by Ink Rebels.

Business Blogging 100

Business Blogging Tips Blogger Peer-to-peer 100

Writing on the Web

SEPTEMBER 9, 2010

If you take lots of photos, Redbubble lets you offer high-quality prints of your work, from postcards to large wall-hangings. This is where you write articles but they get published under the name of the blogger who pays for the work. There are plenty of ways to make money with your blog, and they’re not all obvious.

Business Blogging 100

Business Blogging RSS Merchandising Advertorials 100

Writing on the Web

FEBRUARY 7, 2011

And not because this article will tell you anything you don’t already know – rather, it will remind you of business principles that you already apply in your everyday professional work but which you forgot once you started marketing online. You must husband them for the crucial tasks of operating your core business.

Business Blogging 100

Business Blogging Business Blogger Digg 100

NuSpark Consulting

OCTOBER 28, 2011

There are plenty of reasons why a business should have a blog. To name a few: In today’s social media landscape, business blogging has become a powerful marketing medium. In fact, a Hubspot study shows that companies that blog attract 55% more visitors, 97% more inbound links and greater SEO with 434% more indexed pages.

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

Webbiquity

MARCH 13, 2019

They’re a leader in their field and they have a good number of recruiters working for them. They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. Social Media Marketing Supports Blogging by Driving Traffic to the Blog.

Social Media 204

Social Media Search Marketing Social Marketing Optimization 204

Hubspot

MAY 7, 2015

Over the past year, you've probably noticed something a little different about your LinkedIn notifications. LinkedIn announced in February 2014 that they'd be opening up their publishing platform to the public. The audience, the tone, and the overall "lay of the land" are unique to those of LinkedIn. Keep your writing focused.

Linkedin 28

Linkedin Click Rate Pricing Price 28

Webbiquity

AUGUST 22, 2017

Use photos of your employees and customers, to show the people behind your company: who they are, what they do, how people like working at your company, and how your business helps customers. Once you have great content, you can amplify it across social networks like Facebook Twitter, Pinterest, and LinkedIn.

Ad Building 273

Ad Building Branding Brand Identity Enterprise Management 273

Marketing Insider Group

FEBRUARY 23, 2021

You can prove – through brand storytelling – that what you offer consumers works. In 2020, 87% of consumers read local business reviews online. A case study breaks down the process your business went through with a client to help them achieve the results they were seeking. What Role Can a Case Study Play in Content Marketing?

Case Studies 280

Case Studies Case Study Studies Top of Funnel 280

Adobe Experience Cloud Blog

DECEMBER 6, 2009

For the next post in our series of B2B marketing thought leader interviews , we interviewed Matthew Schwartz, an independent journalist with more than 20 years’ experience working in the media, who is currently a contributing a writer at Crain’s BtoB and BtoB’s Media Business magazines. Another popular topic is time management.

Business Blogging 48

Business Blogging Zoominfo B to B Enterprise Management 48

Hubspot

APRIL 13, 2011

However, having a successful business blog not only supports lead generation; it also provides thoughtful engaging content needed to be successful on social media. While blogging is important, it can also be challenging. 7 Ways to Take Your Business Blog to the Next Level. Photo Credit: moyogo.

Business Blogging 28

Business Blogging Business Blogger Paid Search Agency 28

Atomic Reach

JANUARY 3, 2019

Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. She is a speaker, author, and current member of the LinkedIn Influencer program. Currently, she works as the Chief Content Officer for MarketingProfs. Find her on Twitter & LinkedIn.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Writing on the Web

MAY 12, 2016

How do I start a blog ? . I hear it all the time: smart professionals, who are great at what they do, don’t know how to start a business blog , and probably wouldn’t have time to blog even if they did start one. I looked down at my needle work and like a shock, it hit me. Loud and clear.

Business Blogging 100

Business Blogging Linkedin Twitter Facebook 100

Hubspot

NOVEMBER 23, 2011

You're (probably) not business blogging just for fun. Make sure your blog includes a call-to-action so readers don't get to the end of your post and leave your website. They also get automatically pulled into social networks as the description when someone shares your content on sites like Facebook, LinkedIn, or Google+.

Business Blogging 28

Business Blogging PageRank Business Tagging 28

Hubspot

OCTOBER 12, 2010

While content works, bloggers need to employ other tactics to help market their business blog to aid the achievement of their business objectives. Leverage Employees and Customers - The people who already know and work for/with your company are a great source of reach for your business blog content.

Business Blogging 28

Business Blogging Business Blogger Paid Search Agency 28

Hubspot

APRIL 6, 2014

While we of course found little ways to enjoy the sunlight and the April Fools'' Day pranks, we also got down to business -- blogging business, at least. This blog post identifies five A/B testing mistakes that marketers should avoid. The Hidden Costs of Creative Work (and How to Budget for Them).

Cost 28

Cost Linkedin Hubspot Landing Pages 28

Hubspot

DECEMBER 7, 2011

With more than 120 million business professionals registered, LinkedIn is an online marketing must for B2B marketers. While personal and business profiles get most of the attention on LinkedIn, the social network has several other valuable features that can shine for inbound marketers. Stop guessing now.

Linkedin 28

Linkedin Inbound Marketing Marketing & Strategy Blogger 28

Hubspot

JUNE 5, 2012

There is no shortage of different types of content you can create to feed your business blog. It's a business blogging classic. So put on your teacher hat , and read on to learn how to write a how-to post like a blogging pro. When you settle on your topic, choose a simple working title to keep you on track.

Business Blogging 28

Business Blogging Business B2B Thought Leadership Stats 28

Hubspot

NOVEMBER 18, 2011

Up until recently, the value of a LinkedIn Company Page was minimal. But ever since LinkedIn enabled company updates for pages , they've become monumentally more valuable for marketers. Upon investigation of various LinkedIn Company Pages, though, it turns out that very few companies are actually leveraging this awesome new feature.

Linkedin 28

Linkedin Paid Search Agency Companies RSS 28

ClickZ

JUNE 15, 2023

Additionally, no one ever pays attention to whether that blog is driving any clicks, or whether that traffic is doing the site any good. As a result, blogs are neglected, and employees are in no way motivated to make their ecommerce business blog a success. Blogging is a serious investment of time and resources.

eCommerce 122

eCommerce Top of Funnel SERP Paid Search Agency 122

Hubspot

JULY 23, 2010

Great blog call-to-actions are action oriented, positive, clear, and direct. It is more friendly to know whose work you are reading that have it be a mystery. Have the icons display alongside your blog posts. Then be sure to use LinkedIn etc. Blog Checklist. She also blogs at www.rchurt.com. Are you in HR?

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Webbiquity

DECEMBER 28, 2010

But here are three areas where many companies aren’t realizing the synergistic benefits of coordination with their SEO efforts: Blogging: given that less than half of companies —both small businesses and the Fortune 500—actively maintain industry blogs, this is an underutilized area for SEO benefit. Share this on LinkedIn.

SEO 100

SEO Enterprise Management Digg Press 100

Writing on the Web

MARCH 13, 2013

Most small businesses can’t afford to have a trained writer on staff, but there’s another option when it comes to writing content for your business website. Freelance writers are professional writers who work on a contract basis. Related posts: 5 Reasons to Hire a Content Marketing Writer for Your Business. One more tip?

Small Business Marketing 100

Small Business Marketing Content Marketing Business Content 100

Webbiquity

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Ever feel frustrated and less productive than you’d like to be at work, even though you’re working hard and putting in a ton of hours? e-Strategy Trends ). Earnest Agency ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Writing on the Web

OCTOBER 30, 2014

However, it ended up working in my favor. Here’s My Back Story… One day, while sitting in a busy airport between client appointments, I bumped into a colleague. In the blogs and websites I review , I still see bios written in the third person … what if you told your story and used the personal pronoun “I?”

Personalization 100

Personalization Storytelling Thought Leadership Newsletter 100

Writing on the Web

JULY 4, 2012

With the onslaught of social media in the last 10 years, the ever constant question is, what can it do for my business and my business blog? First, why should you bother with social networking sites ( Facebook , LinkedIn , Twitter ) if you’re in business? It’s the numbers. 1 activity on the web.

Social Media 100

Social Media Blogger Business Media 100

Writing on the Web

AUGUST 29, 2012

Here’s a quick list of survey questions to ask your target audience to help define what they want to read: What are the five top web sites you visit frequently in your work? What are your online reading habits, blogs, websites, articles, videos, podcasts? Do you use social media like Facebook , Twitter or LinkedIn ?

Ning 100

Ning Content Marketing Wikipedia Work Management 100

Webbiquity

MAY 4, 2010

But even absent that advantage, traffic to a new blog can be ramped up quickly using the following 12 techniques. Build links to your blog from every possible source. Add your blog name and link to company email signatures and include it in your corporate newsletter or marketing emails as well. SEO the blog.

RSS 100

RSS Digg Tagging Blogger 100

PureB2B

AUGUST 28, 2018

You think you used the right language , prepared for the call, and worked hard on understanding what to offer a particular lead. Something as simple as wishing them a Happy Birthday on that special day can work wonders to personalize your approach. How long have they worked at the company? Business Blog.

Research 96

Research Sales Qualified Leads Marketing Automation Services Work Management 96

Webbiquity

FEBRUARY 8, 2011

Facebook, Twitter and even newer tools like Quora may be sexier and get more attention, but blogs are the workhorses essential to making social media marketing work. Research from HubSpot shows that small businesses with blogs have twice as many Twitter followers as those who don’t. Share this on LinkedIn.

Aggregage 100

Aggregage Trends B2B B2B Thought Leadership 100

Webbiquity

JULY 6, 2010

The inaugural post on Webbiquity explains the concept of web presence optimization—how websites, blogs, SEM, SEO, interactive PR, content marketing, social networking, reputation management and social media can work together to make a company or individual omnipresent online for their targeted description or value statement.

RFP 100

RFP Paid Search Agency Advertising Agencies Digg 100

Writing on the Web

NOVEMBER 1, 2010

But it’s also a good chart for anyone working with a V.A. I recently designed and recorded a presentation for the Content Marketing Institute on everything that goes into creating and publishing a quality blog post. Share this on LinkedIn. But to keep me out of overwhelm, I wrote them down, and put them into a flow chart.

Tips 100

Tips Digg Social Media Buzz 100

Webbiquity

MARCH 27, 2018

LinkedIn now boasts 500 million users , with half active daily. Here are 19 stats and facts about Twitter, LinkedIn, and Instagram, plus six key takeaways to help you create a more effective social marketing plan. Half of all Instagram users follow at least one business account. Instagram Business Blog ).

Stats 242

Stats Twitter Linkedin Planning 242

KoMarketing Associates

DECEMBER 27, 2012

21 Business Blogging Tips from the Pros - Cindy King, Social Media Examiner. It’s always good to see what other people are doing and what’s working for them. You can see more of the posts, articles, and information Casie likes on Twitter , LinkedIn , and Google+ and read her blog posts here.

Internet Marketing 120

Internet Marketing Adwords Marketing Analytics Tools Search Engine Marketing 120

Hubspot

NOVEMBER 17, 2020

Company blogs are well-established inbound marketing channels, while business podcasts are the up-and-comers garnering a lot of excitement in the industry. A few stats in the blog corner: 59% of marketers find business blogging valuable. People can listen to podcasts while driving, working out, or doing the dishes.

CMS Development 101

CMS Development Business Best Practices Lead Scoring 101