Hubspot

AUGUST 2, 2010

Fact: it is obscenely easy to set up a business blog today and begin driving new, qualified traffic to your site soon. Regular readers of HubSpot's blog are probably already experiencing the benefits of regular blogging, including harvesting the long tail of search traffic to drive incremental, high-quality leads to their site.

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Business Blogging Long Tail Marketing Business High Quality Lead 28

Hubspot

JULY 10, 2019

By the end of this article, you’ll have a better understanding of B2B marketing, the most effective B2B marketing strategies, and how you can tap into and convert your business audience. HubSpot is an example of a company that engages in B2B marketing. HubSpot’s customers are other businesses, not individual consumers.

Paid Content 101

Paid Content B2B Marketing Work Management Marketing Management 101

Hubspot

JULY 23, 2010

At the same time, don’t eliminate good conversations even if they are potentially controversial. People are used to having answers at their finger tips. The same way you want to know how your website is succeeding, you'll also want to know what's working on your blog. BONUS TIP - Things you don’t need.

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Hubspot

MARCH 28, 2019

While every company in every industry may have a different tactical implementation to capture email leads, at the core of every strategy is this formula: The value of your offer -- the cost of giving you their email address = the probability of conversion. These are the types of popups I use on my own site, and we use them at HubSpot too.

Lead Scoring 101

Lead Scoring Lead Ranking Tools Leads 101

Hubspot

DECEMBER 9, 2010

If you are limited in bandwidth but still need to get results, here are four easy tips to get found more often by potential students. Blog about your market niche, solicit guest bloggers from graduates, staff and administrators, and use your best keywords in the blog posts to generate qualified traffic. Blogging can be easy.

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Hubspot

JUNE 28, 2011

Let's walk through the anatomy of a smart, lead gen-optimized blog post so you can start converting that blog traffic into precious leads. Anatomy of a Lead Generating Blog Post. Eye-Catching Title: Before you can even get readers to a point of conversion, you first need to attract them to read the blog post.

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Hubspot

NOVEMBER 2, 2018

Well, I have good news for you — there’s a software out there that’s so easy to use, virtually anyone can successfully create a unique and professional-looking website for their business, blog, portfolio, and more. WordPress Website Tips and Tricks. WordPress Website Tips and Tricks. It’s called WordPress.

CMS Development 101

CMS Development Marketing Websites Godaddy Domain 101

ClearVoice

MAY 26, 2022

Content creation for your business provides you with a way to give your leads and customers valuable information. According to a HubSpot study of 1,531 small- and medium-sized businesses, companies that blog have: 55% more website visitors. Your business blog can: Position you as a thought leader in your industry.

Business Blogging 52

Business Blogging Work Management Business B2B Thought Leadership 52

Single Grain

DECEMBER 29, 2020

He is a regular columnist for HubSpot ‘s blog and Entrepreneur ‘s blog. Alex Turnbull is the CEO and Co-Founder of Groove , which helps you deliver excellent customer service, and they’ve got big-name clients like Shopify, HubSpot and AT&T. His posts on the blog are outstanding. 4) Alex Turnbull.

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Blogger Business Blogging Sales Management Enterprise Management 119

Biznology

MARCH 20, 2014

Image credit: HubSpot. Writing a blog post doesn’t have to be an overwhelming or time-consuming task. If you’re just starting a business blog, you may feel creating even one post per week will take up too much of your precious time. What other tips could you add to help writers produce blogs in short amounts of time?

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Copywriting Facebook Twitter Blogger 80

Hubspot

MAY 7, 2014

When you think of growing your database through blogging, you typically think about writing helpful content, then using calls-to-action somewhere in the post to offer conversion opportunities. However, there are other ways to use your blog to contribute to database growth -- I''m talking about promoting an active blog comments section.

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Convince & Convert

MAY 15, 2012

Just like with anything else, it’s when the conversation is taken offline that things come full circle. Jay Baer joins the event to help businesses “push the thinking” for a more prominent online presence and goal-driven social marketing plan. But do you really “get it”? expires 5/31).

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Webbiquity

MARCH 31, 2015

A well-written and consistently updates business blog is a vital core element of a successful content marketing program. As noted below, blogs are among the most effective tools for increasing website traffic, generating leads, and acquiring customers. What are the key elements of a successful business blog?

Business Blogging 100

Business Blogging Tactics Tips Business 100

Hubspot

MAY 20, 2010

However, it can become difficult to consistantly think of new ideas for your business blog. Creating an open dialog with your customers and prospects is one goal of blogging. It should be equally important to track which articles are actually generating that two-way conversation. Connect with HubSpot :

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Analytics Long Tail Marketing Tips Content 28

Hubspot

OCTOBER 11, 2012

And for the inbound marketers who embrace that, a business blog is one of the most reliable and effective platforms for publishing much of the content they create. But if you’ve been consistently blogging for a while, you probably have all the business blogging basics down pat. Step 1: Blog Frequently.

RSS 28

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Marketing Insider Group

SEPTEMBER 21, 2020

I’ve seen it happen with our clients time and again, as well as with our company blog. My own business depends on creating blog content that outranks my competitors. While cultivating a winning business blog requires commitment and planning, it’s not as hard as most business owners think. Share Regularly.

Top of Funnel 311

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Hubspot

MARCH 2, 2011

We already know that blog analytics can be helpful in evaluating the performance of your blog, both overall and in individual blog articles, as well as in brainstorming new ideas for blog topics. But what about using analytics strategically to achieve the goals of a particular blog article? Connect with HubSpot :

Analytics 28

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Hubspot

OCTOBER 19, 2012

In this post, we'll walk you through all the various lead gen opportunities you can take advantage of on your blog, and even give you some great tips for optimizing those opportunities to make sure you're squeezing every last lead out of your business blog. 8 Lead Gen Opportunities for Your Business Blog.

Lead Generation 28

Lead Generation Blogger Sales Qualified Leads Lead Gen 28

Webbiquity

JANUARY 16, 2012

Despite any recent recent rants you may have seen about how blogging is dead or blogs are passé , the fact of the matter is that business blogging is now more important than ever. ” The Entrepreneur’s Advisor | Why and How to do a Blog Right by The Entrepreneur’s Advisor. are easy to find.

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Business Blogging Tips Tools Blogger 100

Hubspot

DECEMBER 2, 2010

According to HubSpot research companies that have a business blog attract 55% more website visitors than non-blogging companies. HubSpot has partnered with Jeff Ente of Who’s Blogging What to create a a new 24 page ebook that provides business blogging expertise from some of the best bloggers on the web.

Peer-to-peer 28

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Hubspot

JANUARY 13, 2014

Anyone who manages a business blog knows all too well that the darn things require quite a bit of commitment. 15 Blogging KPIs You Should Be Tracking. 1) Overall Blog Visits. HubSpot customers can easily track this metric using the Sources tool (pictured below). Where is the traffic to your blog coming from?

RSS 28

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Hubspot

MARCH 1, 2012

#InboundWisdom is a weekly amalgamation of tips from Twitter users based on a question posed by HubSpot. On February 10, HubSpot asked for tips marketers wish they could have given Super Bowl advertisers , and on February 27, we asked for tips to give event marketers to keep their efforts inbound. Bling it up.

Online Marketing 28

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Hubspot

NOVEMBER 1, 2010

If you're a business blogger who is trying to make the most of your blog by regularly cranking out content, chances are you're familiar with the pressure. In this week's top inbound marketing article, Chris Brogan shares his thoughts and tips on consistently creating remarkable blog content. Cranking Out Content.

Inbound Marketing 28

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Hubspot

NOVEMBER 15, 2010

Evergreen content may not be fresh, but it can still attract visitors to your website and generate leads for your business. We've discussed the basics of promoting evergreen content in social media before, so here are some tips for using landing pages and marketing analytics to derive more value from your evergreen content.

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Hubspot

APRIL 23, 2010

You know that commenting on blogs is a great way to extend your presence online, meet other bloggers, business owners, and potential customers, and ultimately drive more traffic to your own blog and website. But what makes a good blog comment? An established theorem of blog commenting best practices?

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Hubspot

FEBRUARY 3, 2011

Chris is the President of Human Business Works, a blogger extraordinaire, co-founder of PodCamp, a New York Times Best Seller and co-author of the book Trust Agents , and he's also a member of the Advisory Board here at HubSpot. Blogging tips Chris has picked up over your 11+ years of blogging.

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Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

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Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

MAY 24, 2010

Our top article offers some useful tips for staying motivated during those trying, early months of blogging. Finding Motivation During the Early Months of Your Blog Author: Ali Hale on Daily Blog Tips Have you ever tried out a new hobby, only to find that your initial excitement and inspiration starts to fade after the first few weeks?

Inbound Marketing 28

Inbound Marketing Blogger RSS Social Media 28

Hubspot

AUGUST 28, 2012

I know that at HubSpot, we’re currently busy hosting our INBOUND 2012 conference (seriously -- it's happening RIGHT NOW). We’ll help you out with a few tips to rock your next event. Tip #1: Create a hashtag. Creating a hashtag is the easiest way to keep track of the conversations people are having about your event.

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Hubspot

JUNE 21, 2011

While it's a great place to start, content creation shouldn't be limited to your business blog. While it might take a couple of hours to produce a well-written blog post, an ebook takes a lot more time and effort. 13 Tips for Writing & Launching an Ebook. What was the landing page's conversion rate?

Top of Funnel 28

Top of Funnel Generation Landing Pages Leads 28

Hubspot

FEBRUARY 16, 2011

Strike a conversation that ties into their previous activity on your site. ” Instead, focus on the conversation partner and start a conversation by asking a question. In online dating , experts have covered a bunch of common tips and best practices in terms of what pictures and messages work. Study Best Practices.

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Hubspot

SEPTEMBER 6, 2010

If you're looking to get the most of the traffic coming to your business blog, Brogan's article can help by highlighting some preparations you should make. Before you get going, consider these tips from the Econsultancy blog for managing your SEO team, whether it's in-house or based in an agency: Manage your expectations.

Inbound Marketing 28

Inbound Marketing Traffic Planning Paid Search Agency 28

Hubspot

MARCH 3, 2011

In the world of inbound marketing and social media, lots of fluffy terms like engagement and conversation get thrown around. If your social media marketing efforts aren’t driving revenue for your businesses, it is time to evaluate your strategies and tactics. Learn How to Leverage Social Media for Your Business.

Lead Generation 28

Lead Generation Social Media Generation Media 28

Hubspot

JANUARY 26, 2011

This type of post will definitely push the limit of a typical 200-400 word blog post, but every once in a while, take a bit of extra time to come up with a concept, theory, or idea that makes your readers think. THIS is the type of blog post that will make you an industry leader. Reply to Your Comments to Keep the Conversation Going.

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Hubspot

JUNE 21, 2010

Does your business blog have a unique, recognizable voice? If it doesn't, you could be in trouble, since voice is one of the most important elements of a successful blog , according to our top inbound marketing of the past week. So what is voice, and how can you express it through your blog? Connect with HubSpot :

Inbound Marketing 28

Inbound Marketing B2B Thought Leadership Blogger Lead Scoring 28

Hubspot

NOVEMBER 22, 2010

Create a conversion form. Start a business blog. Blogging is of the utmost importance for a couple of reasons: A. Download this free eBook for tutorials on keyword research, on-page SEO, link-building, and tips for ongoing SEO improvement! Connect with HubSpot : Leads are the gateway to customers.

Long Tail Marketing 28

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Hubspot

AUGUST 8, 2011

But these direct conversations are expensive, and you'll need a talkative group to get the most out of them. When you begin your session, hold off on whatever formal testing or questioning you've got planned, and instead start the group off with some casual conversation. Free Ebook: Better Business Blogging in 2011.

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