Valasys

MAY 7, 2020

Using Guest blogging for high-quality link-building makes it a powerful tool for improving brand awareness, boosting your SEO endeavors, discovering new and useful contacts, and for streamlining the sales cycles. Guest blogging gives content marketers a chance to write for well-renowned blog posts having a large fan following.

High Quality Lead 72

High Quality Lead Link Building Ad Building Lead Scoring 72

Biznology

MAY 27, 2015

The problem is, the content they write is borderline horrendous. Should I trust their judgment when it comes to writing “professional content” or trust my gut and re-write it myself? Internally, there is no discussion about your tone and feel, your sales cycle, your reader, or your conversion goals.

Paid Search Agency 80

Paid Search Agency SEO Companies Copywriting 80

Convince & Convert

MAY 19, 2016

Here are some suggested content ideas for each stage of your sales funnel. Blogging attracts visitors and traffic to your website; it is a key deliverable for the top of your sales funnel. Every time you write a blog post, it counts as another indexed page on your website , which improves your rank with search engines.

Top of Funnel 96

Top of Funnel Webinar Metrics Marketing Funnels Content 96

Biznology

DECEMBER 4, 2014

Is your company operating on old SEO writing information? Don’t write another word until you read this post. Nor should an arbitrary word count dictate how you write the copy. Your best bet is to write a wide variety of content and let the subject matter dictate the length. Are you sure? That’s OK.

Copywriting 80

Copywriting SEO Press High Quality Lead 80

The Lead Agency

JULY 3, 2018

Potentially Shorter Sales Cycles. However, unlike B2B marketing, which is defined by long sales cycles – SaaS marketing cycles are remarkably short. Low ASP often requires a high volume of sales to reach your revenue goals. We recommend you read this article on Writing Valuable B2B Value Propositions.

Enterprise Management 67

Enterprise Management Work Management Marketing Management Paid Search Agency 67

SnapApp

JANUARY 22, 2019

When you can pre-qualify leads, and thus quickly net out the most valuable leads, it makes the whole sales process go faster. That’s a good start, but a shorter sales cycle has all sorts of other benefits, too. Getting leads into your company’s pipeline faster also means you won’t lose sales to your competitors.

Sales Qualified Leads 96

Sales Qualified Leads Lead Qualification Lead Ranking Marketing Qualified Leads 96

Vidyard

JANUARY 25, 2018

Thank you for your interest in writing for the Vidyard Blog. We are always looking for topics that help business do more with video—like learning how to create video content, use video throughout the sales cycle, resolve support tickets faster with video, or establish a video marketing strategy. Thank you for your interest.

Guidelines 65

Guidelines Paid Search Agency Custom Publishing Budget Programs 65

ConvertKit

JANUARY 20, 2022

A few good rules of thumb for picking the right email provider: Write down the features you need. Creatives of all types use ConvertKit including musicians , coaches , bloggers , artists , designers , YouTubers , authors, streamers, photographers, filmmakers, and more. Identify the extra features that would be nice to have.

Budget Programs 90

Budget Programs Marketing Automation Services Enterprise Management Cost 90

Industrial Marketing Today

MAY 21, 2010

It is a balancing act between making your B2B blog too narrow in focus and standing out from the crowded field of bloggers. Some bloggers suggest that you pick topics that revolve around popular search terms/phrases used by your audience. Others recommend writing about things that you are knowledgeable about.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Adobe Experience Cloud Blog

APRIL 15, 2013

by Dayna Rothman Today we would like to welcome Mason Power as our guest blogger. As a CMO, I’m not necessarily hands-on with marketing automation, but I went to the Summit to optimize my plan for content marketing and sales and marketing alignment.

Marketo 48

Marketo Multi-Touch Attribution Marketing Automation Services Lead Ranking 48

Adobe Experience Cloud Blog

AUGUST 27, 2008

Tom also writes for the WebMarketCentral Blog, providing resources and tools for the Interactive Marketer. I also write the WebMarketCentral B2B marketing blog , and manage WebMarketCentral.com , a site that connects web marketers with online resources and services. You've been a B2B marketer since 1992.

B2B Thought Leadership 48

B2B Thought Leadership Thought Leadership Enterprise Management Work Management 48

Adobe Experience Cloud Blog

AUGUST 6, 2009

  If you are more of a high ticket, longer sales cycle type of sell, then quality pays off.    There is nothing that can drag a sales (or marketing) engine to a grinding halt than having to focus on too many marginal leads.    Same thing when you write blog articles. 

Demand Generation Agencies 48

Demand Generation Agencies Thought Leadership Demand Generation Social Media 48

Wondering Out Loud

JUNE 25, 2009

Industry bloggers. When you are communicating with an industry blogger – even if he/she also writes for one of the trade publications – you are doing so one on one, person to person. The early part of most sales cycles includes a time for getting to know each other.

Social Media 40

Social Media Activities Media Public Relations 40

Wondering Out Loud

MARCH 27, 2009

Talking about it, writing about it, selling it, all are very different. Every purchase and every sale, regardless of what side of the transaction you occupy, is Person2Person. To be successful the person making the sale has to build a relationship with the buyer.

P2P 40

P2P Social Media B2B Sales Sales Cycle 40

Hubspot

JUNE 27, 2011

But what were the decisions that RPS made that set themselves up as successful business bloggers ? Without knowing if these people had any intention of buying, these one-on-one conversations were not leading to sales. By educating many potential customers at once through the blog, RPS could now funnel people through the sales cycle.

Traffic 28

Traffic Long Tail Marketing Tactics Paid Search Agency 28

Vidyard

JANUARY 25, 2010

Thank you for your interest in writing for the Vidyard Blog. We are always looking for topics that help business do more with video—like learning how to create video content, use video throughout the sales cycle, resolve support tickets faster with video, or establish a video marketing strategy.

Guidelines 50

Guidelines Paid Search Agency Custom Publishing Budget Programs 50

Vidyard

JANUARY 25, 2010

Thank you for your interest in writing for the Vidyard Blog. We are always looking for topics that help business do more with video—like learning how to create video content, use video throughout the sales cycle, resolve support tickets faster with video, or establish a video marketing strategy.

Guidelines 50

Guidelines Budget Programs Paid Search Agency Custom Publishing 50

Hubspot

MARCH 21, 2012

But research and data -- especially when it's original -- is a content goldmine that makes for a fantastic offer with very little writing required. Identify the best offer content you have, ideally one in each stage of the sales cycle -- awareness, evaluation, and purchase. Do your partners or affiliates? Record an Interview.

Lead Gen 28

Lead Gen Sales Qualified Leads Bundling Lead Scoring 28

Sword and the Script | B2B

DECEMBER 28, 2022

Every year I read and write about dozens of reports on B2B marketing and PR. Read more: B2B Sales Cycles Require 27 Interactions both Digital and Human [Study]. It takes an average of 4 hours to write in 2022. The most successful bloggers go further – writing 2,000-3,000-word posts over the course of six or more hours.

PR 75

PR Trust Marketing Stats B2B Marketing 75

Heinz Marketing

NOVEMBER 20, 2017

I think sales and marketing alignment is has been a topic we’ve talked about for a while, the way we reach our prospects and our customers has just been changing so much over the last decade, decade and a half, and sales and marketing alignments has been a big topic, but it’s been an evolving topic.

Top of Funnel 49

Top of Funnel Work Management B2B Thought Leadership Advertising Agencies 49

seo.co

NOVEMBER 8, 2021

Copyblogger is not just for copywriters, nor is it exclusively for bloggers. Any blogger who wants to increase traffic and earnings from one or more blogs can learn a great deal from this powerful resource. He succeeded beyond his wildest dreams. Rather it is a blog on how to use copywriting techniques to create amazing content.

SEO 98

SEO Work Management Marketing Management Advertising Agencies 98

Optinmonster

NOVEMBER 10, 2022

Reports are especially good lead magnets for educating customers about more complex products and services that require a longer sales cycle. But for customers with complex needs, bigger budgets, and longer sales cycles, it can be worth the effort to get face time with new leads. Next, write the content.

Work Management 83

Work Management Examples Marketing Management Lead Scoring 83

Hubspot

JANUARY 8, 2013

For someone with a more specific role on a larger inbound marketing team -- a blogger , perhaps -- you could focus only on the questions about blogging and content creation. For instance, if they say the lead-to-opportunity conversion rate is bad, the right answer is not to write more blog articles.) Question 1: Funnel Strategy.

CMO 28

CMO Hubspot Lead Ranking Lead Scoring 28

seo.co

MARCH 8, 2020

Copyblogger is not just for copywriters, nor is it exclusively for bloggers. Any blogger who wants to increase traffic and earnings from one or more blogs can learn a great deal from this powerful resource. He succeeded beyond his wildest dreams. Rather it is a blog on how to use copywriting techniques to create amazing content.

Internet Marketing 105

Internet Marketing SEO Social Marketing Marketing Websites 105

Optinmonster

JANUARY 26, 2024

Ilean Harris has a 20% conversion rate from her webinars As well being great for making sales and lead generation, other important features of webinars include: They provide an easy way to handle pre-sales objections face-to-face. Finally, write a catchy title. A great title will be interesting and informative.

Lead Generation 72

Lead Generation Webinar Metrics Lead Scoring Lead Ranking 72

Webbiquity

SEPTEMBER 10, 2012

These women are executives, thought leaders, bloggers, authors and role models for younger women with an interest in technology. Next year, Cheryl and I tentatively plan to honor #Nifty50 Women and Men Writers, including bloggers, journalists, authors, and PR professionals. Liz also writes the Lead With Intuition blog.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

These women are executives, thought leaders, bloggers, authors and role models for younger women with an interest in technology. Next year, Cheryl and I tentatively plan to honor #Nifty50 Women and Men Writers, including bloggers, journalists, authors, and PR professionals. Liz also writes the Lead With Intuition blog.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Content Marketing Institute

NOVEMBER 22, 2017

If you’re a chief content officer , copywriter, designer, or programmer searching for ways to create more and better content in less time, you’ll find fresh ideas for improving your creativity, productivity, and writing skills with these best books from 2017. Bernadette Jiwa is one of my favorite bloggers. by Bernadette Jiwa.

Creativity 109

Creativity Product Planning Content Marketing 109

Webbiquity

OCTOBER 8, 2013

Guest blogger James Barnett offers helpful tips for using Facebook, Twitter, Pinterest and blogging to run PR campaigns at live events, for example, on Twitter: “Use hash tags (#) to stay on topic with trends and create a buzzword around your brand. Social Media and the Sales Cycle by Marketing Wisdom for the 21st Century.

Social Media 100

Social Media Marketing Budget Social Marketing Budget Programs 100

Webbiquity

OCTOBER 8, 2013

Guest blogger James Barnett offers helpful tips for using Facebook, Twitter, Pinterest and blogging to run PR campaigns at live events, for example, on Twitter: “Use hash tags (#) to stay on topic with trends and create a buzzword around your brand. Social Media and the Sales Cycle by Marketing Wisdom for the 21st Century.

Social Media 100

Social Media Marketing Budget Social Marketing Budget Programs 100

The ROI Guy

DECEMBER 14, 2005

The Bottom Line The generalizations of Mr. Carr’s assertions to all IT investments certainly do not reflect Mr. Carr’s full sentiment in his writings, nor does it clearly reflect the realities of return on IT investments. IDC: Economic Buyers, Digital Overload and Sales E. Accelerate Slow Sales Cycles with More Sales Enabl.

ROI 40

ROI Work Management Marketing Management Budget Programs 40

Vidyard

JANUARY 24, 2022

How to Write a Recruiting Video Script 5. Exercise 1: How to Write Effective Messaging 6.1.1 The Benefits of Video for Sales 1.1 Sales videos: 2. Where to Use Video Throughout Your Sales Cycle 2.1 The 3 Types of Video for Sales 3.1 Write Your Script (or Use One of Ours) 4.5 Culture Videos 2.3

Sales Management 65

Sales Management Top of Funnel Best Practices B2B Thought Leadership 65

Single Grain

OCTOBER 28, 2019

Whereas a B2C blogger offering an online course will focus on lead quantity , a B2B company may care more about lead quality. How to Write Hero Headlines to Skyrocket Click-Through Rates. At every stage of your funnel, it’s important to track the total time to conversion so you can get a clear picture of the length of your sales cycle.

Paid Content 111

Paid Content Lead Generation Lead Ranking Marketing Qualified Leads 111

Single Grain

OCTOBER 18, 2019

When you're already working hard to grow your blog, the notion of spending time writing posts for another website may seem counterproductive. And yet, in the ever-evolving digital marketing landscape, guest posting remains a trusted technique for marketers and bloggers. 3) Improve Your Writing Skills. Get A Free Consultation.

Paid Content 93

Paid Content Sales Management Blogger Lead Scoring 93

Hubspot

APRIL 17, 2018

For someone with a more specific role on a larger inbound marketing team, like a blogger, you could focus only on the questions about blogging and content creation. For example, if they say the lead-to-opportunity conversion rate is bad, the right answer is not to write more blog articles.). Case-Style Interview Questions.

CMO 75

CMO Lead Ranking Top of Funnel Hubspot 75

Webbiquity

DECEMBER 4, 2012

Guest blogger Lilach Bullock shares a handful of tips for increasing web traffic from social media, including being active and engaged (“The one thing that most business owners using social media don’t do is listen”) and making influential links (“identify a list of key influential people in your industry and engage with them.

Social Media 100

Social Media Paid Content Resources Tips 100

Biznology

SEPTEMBER 22, 2015

I’ve been doing earned media blogger outreach as a profession since 2006 and a lot has changed. To be frank, there are a lot of bloggers with their hands out looking for pay to play these days that it can feel a little daunting. So, dropping a rate card is the smart blogger’s way of saying “no.

Blogger 80

Blogger Outreach Media Public Relations 80