Remove marketing-qualified-lead writing
article thumbnail

Are B2B marketing bloggers at risk?

Exo B2B

That’s the question many bloggers, influencers and companies in marketing and B2B in particular are asking themselves. That’s what they say about machine learning… It portends a troubled future for knowledge workers such as bloggers. Those whose job it is to feed you B2B marketing content all year round.

article thumbnail

How B2B SEO Differs From Traditional B2C SEO

Marketing Insider Group

Unlike B2C, where the consumer base can be broader and more diverse, B2B marketing usually centers on a narrower niche that’s fairly easy to quantify, measure, and target. It’s up to the SEO strategist or marketing professionals heading up the SEO efforts for each company to make sure they’ve done adequate research before proceeding.

SEO 243
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Keep Your Blog Relevant and Successful — an Interview With Andy Crestodina

ClearVoice

Andy’s been offering digital marketing advice to well over a thousand businesses for 20+ years. Along the way, he’s written hundreds of thought leadership articles about everything from content strategy to SEO, from influencer marketing to conversion and analytics. Who’s winning the traffic and leading the charge to generate leads?

Relevance 118
article thumbnail

How To Increase Blog Traffic: 25 Proven Strategies for Guaranteed Uplift

Optinmonster

But while simple, most bloggers don’t think to grow their traffic this way. Write Pillar Articles In our writing, we focus on writing one pillar article that covers everything, rather than writing a bunch of different blog posts all related to the same topic. Ready to hear how we did it?

article thumbnail

Flip the Funnel: How To Use Micro-Influencers in 2018

Webbiquity

As social media has become more fundamental to marketing, it’s forged new ways to attract, reach and influence an increasingly broad customer base. In fact, 2017 saw 36% of marketers invest £3,598.80 (less than $5,000) in influencer marketing. However, marketing isn’t just a numbers game. Guest post by Steve Hill.

article thumbnail

Seven Reasons to Create eBooks For Your Business in 2020

Webbiquity

When you create eBooks , you’re using one of the most efficient and productive formats for content marketing. You’re missing a great tactic for converting website visitors to leads if you’re not using ebooks to market your brand, products, or services. eBooks can help you… Generate Targeted Leads.

Opt-in 164
article thumbnail

Why Marketing Best Practices May Sabotage Your Results

NuSpark Consulting

I feel comfortable doing things by the book and following marketing best practices. Every once in a while, however, at NuSpark Marketing we stray from the best-practice guidelines. The anecdotal evidence that breaking the rules sometimes pays off comes from the world of email marketing. Rule 1: Thou Shalt Not Sell.