The Lead Agency

APRIL 14, 2024

Take transcript snippets and write blogs around the topic. If they loved an episode about a particular topic, this is the episode that could be turned into a blog post. Video for what Software demo videos are a big need for B2B businesses with technical products. The repurposing possibilities are endless.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Launch Marketing

JUNE 9, 2021

When doing this, look at the metrics over the past year and record the history of the following: Number of page views, visitors and unique visitors Bounce rate Time on site Current SEO rankings Number of leads/form submissions Number of conversions. To ensure that your website redesign is as seamless as possible, use this ten-step checklist.

Marketing Websites 79

Marketing Websites CMS Development Lead Scoring Lead Ranking 79

Adobe Experience Cloud Blog

APRIL 26, 2018

The other day I was talking to yet another marketing operations manager who has “a duplicate problem*” and “just needs a one-time dedupe job.” (“*Duplicates”—multiple records for the same person and/or company in CRM/Marketing Automation platforms.) Then, Ann replies to your sales rep’s email, and they schedule a demo.

Marketing Automation Services 134

Marketing Automation Services Marketing Automation Cost CRM 134

Vidyard

JULY 25, 2019

A video message is also a great way to stay top-of-mind after giving a demo or answering product queries. Record five different videos, each referencing a different day of the week with a generic meeting reminder message. You may even want to tag in a subject matter expert from your company to really cover your bases.

Process 116

Process Video Marketing Sales Cycle Work Management 116

Vidyard

APRIL 30, 2021

The beauty of sales prospecting with video is that in just under two minutes , you can: Catch a prospect’s attention by emailing a video personalized made just for them Help put a face to a name and show who you are Quickly cut to the core of how you can help a prospect with a pain point Show a quick demo of your product Video Prospect Like a Pro.

Template 73

Template Video Marketing Top of Funnel Ideal Customer Profiles 73

Brightedge

NOVEMBER 23, 2021

Check out a recording of the webinar. How much is title tag rewriting impacting your business? In August of this year, Google announced a change in the way it handles title tags , confirming that it rewrites tags to better reflect what it believes to be the context of the content.

Webinar Metrics 59

Webinar Metrics SEO SERP Tagging 59

Vidyard

DECEMBER 17, 2019

What’s the Difference Between How-To, Explainer, and Demo Videos? Record Your How-to Video 4.5 Here’s an example from Kraft Foods’ official YouTube channel: What’s the Difference Between How-To, Explainer, and Demo Videos? Distribution Shared widely on social channels, blogs, etc. Contents 1.

Video Marketing 65

Video Marketing Screencast Work Management Tips 65

Magisto

MARCH 19, 2020

Do a live cooking demo. Create a photo slideshow video from old yearbook photos and tag your old high school friends on Facebook for a trip down memory lane. Challenge a friend to record the Ellen Show’s #accentchallenge. Challenge a friend to record and play the #7secondschallenge.

Video Marketing 98

Video Marketing Communities Youtube Class 98

Ontraport

APRIL 29, 2020

Customizable databases with custom field and custom record types. View dynamic groups or segments of data based on any criteria in your database, including purchase history, page visits, email interactions, sales team inputs, or any other ad hoc data or tags that you capture and store. Store UTM variables in the contact record.

Marketing Automation Services 98

Marketing Automation Services Marketing Automation Automation Work Management 98

DealSignal

NOVEMBER 9, 2022

Lead enrichment is the process of finding and adding important information to your lead records in order to keep your data accurate and focus your targeting efforts. For focused targeting, lead records should be periodically refreshed and checked for accuracy. SCHEDULE A DEMO. Continue reading to learn more about this process.

Ideal Customer Profiles 52

Ideal Customer Profiles Lead Scoring Lead Ranking Sales Qualified Leads 52

Vidyard

APRIL 30, 2021

The beauty of sales prospecting with video is that in just under two minutes , you can: Catch a prospect’s attention by emailing a video personalized made just for them Help put a face to a name and show who you are Quickly cut to the core of how you can help a prospect with a pain point Show a quick demo of your product Video Prospect Like a Pro.

Template 65

Template Video Marketing Top of Funnel Ideal Customer Profiles 65

Brightedge

NOVEMBER 19, 2021

Check out a recording of the webinar. How much is title tag rewriting impacting your business? In August of this year, Google announced a change in the way it handles title tags , confirming that it rewrites tags to better reflect what it believes to be the context of the content.

Webinar Metrics 52

Webinar Metrics SEO Research SERP 52

Brightedge

NOVEMBER 19, 2021

Check out a recording of the webinar. How much is title tag rewriting impacting your business? In August of this year, Google announced a change in the way it handles title tags , confirming that it rewrites tags to better reflect what it believes to be the context of the content.

Webinar Metrics 52

Webinar Metrics SEO SERP Tagging 52

Sharpspring

FEBRUARY 4, 2020

Just tap the circle button to take a photo, or press and hold to record a video. Then below the record button, you’ll see an option to toggle over to Boomerang mode. Once you open your Stories camera, you’ll see an option to record live. Tag Other Accounts. If you use Snapchat, then Stories will look familiar.

Business 58

Business Top of Funnel Press Social Media 58

KoMarketing Associates

OCTOBER 27, 2016

Like traditional remarketing in the Google Display Network, you will be using the same piece of code (remarketing tag), enabling your ads to show for your past site visitor targets. Set Up Remarketing Tags : As stated above, RLSA and remarketing in display use the same piece of tracking code. 3 Steps to Get Started: 1.

High Quality Lead 120

High Quality Lead Sales Qualified Leads Adwords Ad Frequency 120

Brightedge

MAY 15, 2020

Distance learning searches saw record highs in March 2020. Other digital experiences you could offer students can include the following: Optimized how-to videos and demos on how to fill out application forms, financial aid forms, or how to sign up for courses online. Virtual hangouts with advisors or counselors.

Education 69

Education SEO Class User-Generated Content 69

Vidyard

SEPTEMBER 27, 2022

Your New Favorite Sales Enablement Tool Record and send video messages to help enable your sales team. If the sales enablement team doesn’t have a solid understanding of what sellers are experiencing day to day, they cannot support the guides, how-tos, and demos sales folks need. Get it Free Contents 1.

Top of Funnel 109

Top of Funnel Practices Curation Best Practices 109

CoSchedule

SEPTEMBER 21, 2022

Documenting upcoming events, projects, campaigns, and related tasks in an internal comms calendar gives you and your team a record of all that’s due, what you’re working on, and what you’ve completed. Any project communication will only be in-person, and you’ll have no record of it. Better Documentation. Step 3: Add Special Dates.

Template 52

Template Enterprise Management Work Management Marketing Management 52

Ontraport

APRIL 29, 2020

Customizable databases with custom field and custom record types. View dynamic groups or segments of data based on any criteria in your database, including purchase history, page visits, email interactions, sales team inputs, or any other ad hoc data or tags that you capture and store. Store UTM variables in the contact record.

Marketing Automation Services 71

Marketing Automation Services Marketing Automation Automation Work Management 71

Vidyard

OCTOBER 27, 2019

Webinars and recorded webinars. Demo videos. The most popular ones are webinars, demos, and explainer videos, according to the 2019 Video in Business Benchmark Report. Partner blogs. Meanwhile, tag in your sales team to coordinate their outreach while you’re targeting accounts with marketing content. Promo videos.

Sales Management 76

Sales Management Video Marketing Top of Funnel Account Based Marketing 76

Litmus

APRIL 16, 2020

You can access the full recording and read the Q&A below. You must meet the following guidelines in order to successfully register with Google: You must send a real, production-quality example email, not a demo or “Hello World” example. Didn’t have a chance to watch the webinar live? Don’t worry.

Webinar Metrics 64

Webinar Metrics Paid Search Agency Guidelines User-Generated Content 64

Vidyard

OCTOBER 27, 2019

Essential types of video include: Explainer videos How-to videos Promo videos Thought leadership videos Webinars and recorded webinars Case study videos (a.k.a. customer stories or testimonial videos) Culture videos Demo videos Personalized videos Each video type serves a different purpose and fits in a different part of the marketing funnel.

Sales Management 65

Sales Management Video Marketing Account Based Marketing Top of Funnel 65

BenchmarkONE

JANUARY 26, 2021

You can dig into your customer records to see previous transactions and track their progress to determine if they’re a good fit to reach out to for referrals. Encourage engagement by using hashtags and by tagging other brands with similar audiences. The more lines you cast, the more bites you’re likely to have.

Lead Scoring 74

Lead Scoring Lead Ranking Generation Marketing Automation Services 74

NuSpark Consulting

MARCH 9, 2013

Before we get started, I just wanted to set the record straight regarding definitions, since I am always asked. . For lead generation sites, a conversion is a completed activity that results in a user submitting an email address in exchange for content, trials, demos, quotes, or a request for more information from sales.

Marketing Analytics Tools 100

Marketing Analytics Tools Paid Content Lead Generation Analytics 100

Adobe Experience Cloud Blog

JUNE 9, 2017

According to SiriusDecisions’ recent blog post , ”third-party intent data can help determine which demand units not only are in ‘shopping’ mode, but also have experienced an identifiable event that means they could be in-market. In this case, a conversion is someone getting a demo of their platform. What is your data match rate?

Intent Data 134

Intent Data Lead Ranking Intent Relevance 134

Sprout Social

SEPTEMBER 30, 2022

For example, Chili Piper uses an optional prompt after people fill out their demo requests that asks, “How did you hear about us?” How does a comment lead to a demo request? It’s a record of your authenticity and a great place to demonstrate your understanding of your industry and potential clients.

Tips 133

Tips Ideal Customer Profiles Work Management Marketing Management 133

Martech Advisor

DECEMBER 19, 2019

Make It Your Own: Identify your audience's most pressing difficulties and get your employees or experts to answer them in a video, podcast, or a blog article. The campaign required the participant to record a video of dumping an ice bucket over their head and post it on social media. #whiteboardfriday on Twitter.

Social Media 118

Social Media Campaigns Media Top of Funnel 118

Vidyard

OCTOBER 28, 2022

Avoid the trap of email tag. The Best Sales Video Email Tool Record and send sales videos for free. Record and send a personalized video highlighting your solution in the form of a micro demo, FAQ video , proposal walkthrough , or another resource. Can We Reschedule?” It’s a time waster for everyone involved.

Ideal Customer Profiles 125

Ideal Customer Profiles Cold Calling Advertising Benchmark Budget Programs 125

Hubspot

DECEMBER 22, 2020

For the record, I don't agree.). Here are some things you can test: Headlines, title tags, and description copy. Your main goal conversions are going to be form completions, demo requests, live chat inquiries, etc. Transactional: Demo, free trial, buy, pricing. Keywords and topics. Specific keyword angles.

PPC 101

PPC Work Management SEO Top of Funnel 101

Buffer

MARCH 29, 2023

Until that point, her experience had been primarily in writing – for her blog, CamilleLove , and her copywriting clients. ” Examples of UGC More often than not, brands won't tag the creators who filmed videos for them, so you can't always tell who made what. But I'm also a very creative person.

Ideal Customer Profiles 96

Ideal Customer Profiles User-Generated Content Deliverability Social Media 96

Brandpoint

MARCH 5, 2019

For example, if your product is something complex like a SaaS program or digital tool that has many functions and hidden shortcuts, you can create a screencast and record a voiceover to walk users through the actions to take. So, we created a blog post that answers the question, “ what’s the best way to organize content?

Press 69

Press Product Screencast FAQ 69

NuSpark Consulting

JULY 17, 2010

We attempt to set the record straight as we simply look at Marketing Automation systems as compared to Email Programs. Prospect visits our blog page: 5 points. Profile B: Executive buyer; upper management; interested in white papers and blogs that focus on overall ROI and revenue-generating issues and new processes.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Automation Email Marketing 100

SpotMe Blog

JUNE 30, 2023

Record and publish videos after the event too. This type of value-added perk gives people a compelling reason to attend in person instead of just live streaming or watching session recordings later on. Require people to tag a friend in the comments to enter. Request a demo today. Offer live streaming or on-demand content.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Network Marketing Work Management 52

Scoop.it

AUGUST 29, 2019

A searchable record of knowledge can reduce the time employees spend searching for company information by as much as 35%. This is also the first step before you do any sorting and tagging of the content you decide to add to your library of content to be shared by your employees. Content organization: topics, hubs, tags, and more.

Curation 51

Curation Peer-to-peer Paid Search Agency Content 51

SmartBug Media

MARCH 24, 2020

You can take stills of the video and make a blog post or a blog series. Perhaps you could do a live product demo. You want to know if going live was worth your investment, so tag everything and keep it organized. Write a blog post with the highlights and link to the video. You can create an email campaign.

Facebook 78

Facebook Campaigns Broadcasting Sales Qualified Leads 78

Hubspot

NOVEMBER 5, 2019

Facebook Ads has a solid track record. While promoted posts look like an average post with a simple tag stating they're promoted, the native ads look more like traditional ads to make it clear to users that the content they're seeing is paid for. Here's a blog post that goes into detail about how to use and optimize Shoppable posts.

Paid Content 94

Paid Content Research Product Youtube 94

Vidyard

JUNE 24, 2014

Whether it’s product demo videos, educational whiteboard videos, or recorded webinars, you can showcase select playlists for your audience to view, or even set up multiple Video Hubs for different audiences, campaigns, or departments. It’s a distribution combo marketers want to jump on for all of the added benefits.

Youtube 51

Youtube Video Marketing Marketing Websites Top of Funnel 51